Wednesday, June 3, 2015

Entravision Expands Super Estrella To Three Markets

Entravision Communications Corporation Tuesday announced that its hit afternoon celebrity and entertainment news program, LM, has expanded to nine new markets: Denver, Colorado; El Centro, California–Yuma, Arizona; Modesto, Palm Springs and Sacramento, California; El Paso and McAllen, Texas; Phoenix, Arizona; and Las Vegas, Nevada.

In addition to growing its geographic scope, will now air on Entravision’s just launched Super Estrella stations in: Las Vegas, Nevada; Denver, Colorado; Modesto-Stockton, California and the Jose network.

“Entravision is proud to have pioneered a new style of paparazzi radio with LM that has proven successful with Latino listeners, and we are excited to introduce the show to an expanded audience,” said Jeffery Liberman, Chief Operating Officer of Entravision.

Jeffrey Liberman
“Entravision has invested in developing and distributing strong content, supported by our extraordinary talent, which caters to the specific needs and interests of the diverse Hispanic population. The syndication of LM in nine new markets across five additional states is a testament to our dedication to unique and innovative programing and our position as a trusted source of news and entertainment for Latinos.”

LM, formerly known as LA’s Mananitas, debuted in September 2014, airing on KSSE Super Estrella 107.1 FM in Los Angeles, California. The program, hosted by a talented cast led by Francisco “Paco” Galvez, ‘Naranjito’ Jorge Velasquez, Hyacinth Itzel and Juan Manuel Navarro, delivers the latest celebrity gossip and entertainment breaking news for Latinos.

LM will now air in the afternoons on the following stations:
  • KJMN Jose 92.1 FM in Denver, CO 
  • KSEH Jose 94.5 FM in El Centro, CA–Yuma, AZ 
  • KTSE Jose 97.1 FM in Modesto-Stockton, CA 
  • KLOB Jose 94.7 FM in Palm Springs, CA 
  • KXSE Jose 104.3 FM in Sacramento, CA 
  • KINT Jose 93.9 PM in El Paso, TX 
  • KNVO Jose 101.1 FM in McAllen, TX 
  • KVVA Jose 107.1 FM in Phoenix, AZ 
  • KDVA Jose 106.9 FM in Phoenix, AZ 
  • KRRN Super Estrella 92.7 FM in Las Vegas, NV 
To facilitate the demand for LM and other top-ranked programming, Entravision’s Super Estrella format has expanded into three new markets on the following stations:

  • KMXA Super Estrella 1090 AM in Denver, CO 
  • KRRN Super Estrella 92.7 FM in Las Vegas, NV 
  • KCVR Super Estrella 98.9 FM in Modesto-Stockton, CA 
“We are thrilled to return the Super Estrella format to three markets in the U.S.,” said Nestor Rocha, Vice President of Programming for Entravision and Program Director for Super Estrella. “This is a great opportunity to share our unique brand with listeners and showcase Entravision’s commitment to providing high-quality and enjoyable Latino programming.”

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