James Cridland's PodNews: Your Thursday, Feb 29 Briefing

➽From podnews.net, your complete daily briefing for podcasting and on-demand.   Subscribe to get the full newsletter free

Thursday, February 29, 2024


๐Ÿ‘‰People in rural areas of the US listen to podcasts for only half the time as those in urban areas, says data from Edison Research today. Rural listeners consume just as much audio as urban listeners: but only spend half as much time listening to podcasts.
British Podcast Awards


๐Ÿ‘‰The British Podcast Awards are open for entries. The awards will take place on Sep 26; you’ve until May 9 to enter. This year you can also nominate a judge.
AdLarge


๐Ÿ‘‰AdLarge has launched a female podcast network. Named “the fwd. network”, it will benefit from a collaboration with audio tech platform Consumable, and will offer access to 250mn monthly audio impressions.


๐Ÿ‘‰Rob Greenlee, writing on his blog, asks if adding video is the future of a successful podcast strategy.Podcast Tips with Rob Greenlee is live at 7pm Eastern today, with a special guest of our Editor, talking about video podcasting and podcasting round the world. Come for the British accent, stay for the insight.


There's More To Read:  HERE




Wednesday, February 28, 2024
๐Ÿ‘‰EXCLUSIVE: Podcast host Ausha has released its Podcast Search Optimisation tool for podcasts on all hosting platforms. After more than 700 people attended the company’s webinars on podcast search optimisation, the tool is now available to all podcasters.The company is offering free audits for 50 qualifying Podnews readers.


๐Ÿ‘‰The Black Effect Podcast Festival is returning, iHeartMedia and Charlamagne Tha God have announced. The event, which aims to celebrate, uplift and amplify Black voices in the podcast industry, will be on April 27 in Atlanta GA. Tickets go on sale today at 12.00pm ET. Find it in our events section.



๐Ÿ‘‰Lemonada Media has made another big signing: David Duchovny will make a show called Fail Better, which will launch in May.


๐Ÿ‘‰In Canada, Radio Connects has released a set of data on the audio industry. Podcasts get 14% of all audio time spent listening, more than music streaming (11%). Looking at adults aged 18-49, podcasting accounts for 23% of all audio time: and they’re most popular in Ontario.


๐Ÿ‘‰There's More To Read:  HERE




Tuesday, February 27, 2024


๐Ÿ‘‰The Podcast Show London is to return this May, and the event organisers have released the first set of speakers and more detail on the event. A new feature this year will be The Creator Village, sponsored by Spreaker: a special space for creators including a pop-up podcast studio, a business advice and feedback hub, and a Creator Stage with talks. PODNEWS10 saves money on selected delegate passes.



๐Ÿ‘‰The EarBuds Audio Collective has a fancy new website. It offers a weekly newsletter containing five podcast episodes according to a theme.



๐Ÿ‘‰A new sales company has launched for podcasters and YouTube creators: Amplitude Media Partners has been formed by John Donahue, who was most recently Senior VP of Sales at Libsyn’s AdvertiseCast. He says: “Our network’s goal is to assist Independent Creators in monetising their content through a back-to-basics approach of dedication and transparency, utilizing our experience and extensive Advertiser connections.”


๐Ÿ‘‰In the Courts #1: There’s been (some) action in the National Association of the Deaf vs SiriusXM two year-old legal case, where SiriusXM has been taken to court for not producing transcripts. The lawyers for the NAD furiously say that SiriusXM didn’t give them any information about its new app (“sandbagging!” “incredibly vague!” “effort to sabotage!”) and asking for a further delay. SiriusXM’s lawyers furiously say that SiriusXM had a new app on Dec 12 which they told the other side about within two months and it does (some) transcripts now, and they allege bad faith on behalf of the NAD’s lawyers (“feigned surprise!” “acting improperly!” “tenuous assertions!”), but also are asking for a further delay. Anyone would think lawyers are paid by the hour. Meanwhile, Apple Podcasts will roll out transcripts for almost 100% of shows within the next few months.


๐Ÿ‘‰In the Courts #2: The host of The Fighter & The Kid, Brendan Schaub, has lost a legal claim against YouTuber Yew Neek, also known as Kyle Swindelles. Schaub claimed that a “reaction video” by Swindelles used Schaub’s copyright material; and Shaub’s lawyers managed to get YouTube to shut Swindelles’ channel for a two year period while the case was ongoing. The judge ruled that Swindelles’ use of Schaub’s material was “fair use”. However, Swindelles, who didn’t use a lawyer, was unable to argue for additional sanctions against Schaub for harassment: while “troublesome”, the judge said it was “conduct typical of our adversarial system”.

๐Ÿ‘‰There's More to Read:  HERE





Monday, February 26, 2024


๐Ÿ‘‰Podcrushed and Threedom have been signed by Lemonada Media. Both shows were with SiriusXM’s Earwolf; one of the co-hosts of Threedom, Scott Aukerman, launched Earwolf in 2010. Other Earwolf shows have left the network in the past year, to Sony, AdvertiseCast, and Lemonada.


๐Ÿ‘‰Canadaland announced its slate for 2024. The independent, supporter driven Canadian podcast company will add four new original shows, new seasons and ongoing shows.


๐Ÿ‘‰Auddia, the company that announced an ad-skipping podcast app last year, has announced a reverse stock split. The company’s share price has dropped 87.5% year-on-year: the “reverse split” will combine 25 shares into one, thus increasing the share price to above the $1 required to remain listed on NASDAQ. It’s currently $0.16, falling almost 20% on the news.


๐Ÿ‘‰Not long now to fill out the Podnews Report Card. It’s a way for us all to feed back to the big podcast platforms about how they’re doing. It shouldn’t take you more than a few minutes, and we’d really appreciate it. Results will be shared at Evolutions by Podcast Movement.


๐Ÿ‘‰There's More to Read: HERE




Friday, February 23, 2024




๐Ÿ‘‰v2.2 of the guidelines add a requirement for companies to be clear whether they use a fixed or rolling 24-hour window for measurement; a requirement to update “safe” IP address lists such as those for known large corporations or universities; clarification that an ad can only be considered to be “delivered” if the overall episode download was valid; and a requirement for “practices to be put in place to account for mass market technology changes in measurement reports” (possibly the result of Apple’s change.


๐Ÿ‘‰Only five companies have undergone IAB certification in the last twelve months; and ten companies are only certified to v2.0. The IAB had required companies to recertify annually, and the website ordered that “re-certification must be completed by December 31, 2023 to maintain compliant status“; no companies have recertified so far this year, and that requirement was removed from the IAB website yesterday.

๐Ÿ‘‰There's More to Read:  HERE

No comments:

Post a Comment