Atlanta TV: CBS O&O Staffing Newsroom at WUPA-TV

Paramount CBS is establishing a new newsroom in Atlanta as WUPA-TV prepares to become a CBS affiliate on August 16. 

Currently, 23 job openings, including vice president of sales, social media producer, reporter, meteorologist, and anchor, are listed on Paramount’s job site, reports The Journal-Constitution.

A CBS spokesperson noted that the newsroom, set to launch in September, won’t be operational when WUPA assumes the CBS affiliation from WANF, but declined to share further details on its initial scale. WUPA will broadcast CBS staples like “CBS Mornings,” “The Price is Right,” “The Young and the Restless,” “Beyond the Gates,” “60 Minutes,” “NCIS,” and “The Late Show with Stephen Colbert,” which ends in May 2025.

CBS, which has owned WUPA since 1994, previously operated it as a UPN affiliate, then a CW affiliate from 2006, and an independent station since 2023. 

WUPA will be CBS’s 15th owned-and-operated station. 

Meanwhile, WANF, a CBS affiliate for 31 years, will remain independent, retaining its news operation under Gray Media, which rebranded it as Atlanta News First in 2022 and plans 90 hours of weekly news programming plus expanded sports coverage. 

CBS’s move coincides with Paramount’s recent acquisition by Skydance. The spokesperson emphasized CBS’s commitment to a community-focused Atlanta newsroom.