by Steven Allan, Programming Research Consultant
June PPM Insights, Day 4, July 13, 2024
The Ratings Experts from RESEARCH DIRECTOR, INC. – in a committed relationship with the data wunderkinds from XTRENDS – have noticed a pattern, so far, in the JUNE ratings. For the most part, market cume is down and, when you look a bit closer, you’ll invariably see that PUMM has also decreased. This makes sense as during the span of this survey, school children were released from the bondage of education and families across the continent went on vacation. We also had two federal holidays. This book covered MAY 23RD through JUNE 19TH. It unfolded thusly … (wait, an entire opening graph without any snark or strange tangents? We must be off our game.)
TAMPA ST. PETERSBURG-CLEARWATER: When Doves Don’t Cry
COX MEDIA Soft AC WDUV (105.5 THE DOVE) continued to dominate the 6+ landscape. The station extended its long string of #1 books and shattered the double-digit ceiling for the fifth straight survey (10.8-12.1). iHEARTMEDIA Country WFUS (US 103.5) had its best outing since AUGUST (5.3-6.6) as it rose from #6 to #2. BEASLEY Country WQYK landed its largest share since OCTOBER to rise from #5 to #3 (5.5-6.2). COX MEDIA Urban AC WTBV (101.5 THE VIBE) repeated at #4 (5.6-5.8) but picked up an extra 0.5 share from its stream. iHEARTMEDIA AC WMTX (MIX 100.7) slipped from #2 to #5 (6.3-5.7), while COX MEDIA Classic Hits WXGL (107.3 THE EAGLE) dropped to #6 (6.1-5.6). WDUV was still in cume control with a 1.0% decline (640,500-634,000). The market shrank by 3.3%.
Last month WMTX roared to #1 25-54 with its best book in over a year and held a better than a two-share lead over the rest of the field. The station was #1 again but with a much smaller share. As a result, its lead diminished to under a half-share. WDUV remained at #2 with its fifth up book in a row. It had a new partner as WFUS advanced from #5. iHEARTMEDIA Active Rock WXTB dropped from the tie at #2 to #4, while WTBV ended a three-book slide to move up to #5. COX MEDIA Talk WHPT (102.5 THE BONE) slid to #6 with its smallest share since the place was lousy with leaping lords.
So how dominant was WDUV with the 18-34 crowd? The station was #1 for the seventh straight survey and hit double figures for the fifth book in a row. It also had a larger share than the next two stations – combined! WFUS leapt from a tie at #8 to #2 with a huge share increase, while WMTX dipped to #3 with a modest share loss. WQYK was down but repeated at #4, while three stations were massed together at #5. WTBV remained in place with a slight decrease, while WXTB dropped down from #3 with a large share loss. BEASLEY Rhythmic CHR WLLD (WiLD 94.1) advanced from a tie at #8 with its best book since FEBRUARY. WXGL dropped from a tie at #5 into a four-way knot at #8. Meanwhile, WHPT also fell from a tie at #5 and also fell into a four-way tie but farther down the chart at #16.
WDUV was #1 18-49 for the third book in a row and made it back-to-back double-digit performances. WFUS leapt from #5 to #2 with another huge share increase. Still, it was about four shares off the lead. WXTB dipped to #3 with a small share loss, while WMTX stepped down to #4 and WQYK slipped to #5.
SAN DIEGO: Wait, Wait – Don’t Tell Me
Though it was off slightly, KXSN captured the 25-54 flag for the fourth straight survey and held a two-share advantage over XHRM, which repeated at #2 with a small share gain. Last month iHEARTMEDIA Active Rock KIOZ and AUDACY Sports KWFN (97.3FM THE FAN) were tied at #6. Both stations had solid share gains and moved up to #3 and #4, respectively. TELEVISAUNIVISION Mexican Regional KLNV (QUÉ BUENA 106.5) dipped to #5, while KMYI moved down into a tie at #6 with iHEARTMEDIA Pop CHR KHTS (CHANNEL 933). KSON gave back the lion’s share of last month’s huge share increase and dropped from #2 into a tie at #8 with LOCAL MEDIA Pop CHR XHTZ (Z90.3).
XHRM made it two 18-34 wins in a row and had about a share lead over a pair of stations residing at #2. KHTS moved up from #3 with a slight increase, while LOCAL MEDIA Alternative XTRA (91X) advanced from #4 as it bounced back from a down book. KXSN slipped to #4 with its lowest score since FEBRUARY, while XHTZ dipped to #5. KMYI had its best book since Santa was cruising the boulevard as it rose from #14 into a tie at #6 with KIOZ.
KIOZ ended a four-book slide as it leapt from #4 to #1 18-49. It had a very slim lead over the two stations sitting at #2. KXSN ended its three-book winning streak with its smallest share since FEBRUARY, while XHRM remained in place with a slight increase. KLNV slipped from a tie at #2 to #4 and was tied with KMYI, which advanced from #9 with its best showing since JULY. XHTZ, KHTS and KSON were tied at #5 last month. XHTZ and KHTS had up books but dropped to #6 and #7, respectively. KSON fell to #12.
DENVER-BOULDER: Cozy, Not Koozie
NASSAU-SUFFOLK (LONG ISLAND): BAB Is Fab
CHARLOTTE-GASTONIA-ROCK HILL: We Have Both Country And Western
Last month WMTX roared to #1 25-54 with its best book in over a year and held a better than a two-share lead over the rest of the field. The station was #1 again but with a much smaller share. As a result, its lead diminished to under a half-share. WDUV remained at #2 with its fifth up book in a row. It had a new partner as WFUS advanced from #5. iHEARTMEDIA Active Rock WXTB dropped from the tie at #2 to #4, while WTBV ended a three-book slide to move up to #5. COX MEDIA Talk WHPT (102.5 THE BONE) slid to #6 with its smallest share since the place was lousy with leaping lords.
So how dominant was WDUV with the 18-34 crowd? The station was #1 for the seventh straight survey and hit double figures for the fifth book in a row. It also had a larger share than the next two stations – combined! WFUS leapt from a tie at #8 to #2 with a huge share increase, while WMTX dipped to #3 with a modest share loss. WQYK was down but repeated at #4, while three stations were massed together at #5. WTBV remained in place with a slight decrease, while WXTB dropped down from #3 with a large share loss. BEASLEY Rhythmic CHR WLLD (WiLD 94.1) advanced from a tie at #8 with its best book since FEBRUARY. WXGL dropped from a tie at #5 into a four-way knot at #8. Meanwhile, WHPT also fell from a tie at #5 and also fell into a four-way tie but farther down the chart at #16.
WDUV was #1 18-49 for the third book in a row and made it back-to-back double-digit performances. WFUS leapt from #5 to #2 with another huge share increase. Still, it was about four shares off the lead. WXTB dipped to #3 with a small share loss, while WMTX stepped down to #4 and WQYK slipped to #5.
SAN DIEGO: Wait, Wait – Don’t Tell Me
There was a new 6+ sheriff in town as SAN DIEGO STATE UNIVERSITY N/T KPBS moved up to #1 with its best book in over a year (6.6-7.4). This ended the three-book winning streak for AUDACY Classic Hits KXSN (SUNNY 98.1), which stepped down to #2 (7.2-7.1). LOCAL MEDIA Rhythmic AC XHRM (MAGIC 92.5) repeated at #3 but with its lowest mark since Mom was two-timing Dad with a huge elf (6.4-5.4). AUDACY AC KYXK had its best Frosty-free share in over a year (4.6-5.1) as it moved up to #4. iHEARTMEDIA Hot AC KMYI (STAR 94.1) was back at #5 (5.3-5.0), while AUDACY Country KSON slipped to #6 as it returned most of last month’s share increase (5.7-4.9). KXSN still had the most listeners (531,100-498,100) – a 6.2% decrease. The market was off by 3.3%.
Though it was off slightly, KXSN captured the 25-54 flag for the fourth straight survey and held a two-share advantage over XHRM, which repeated at #2 with a small share gain. Last month iHEARTMEDIA Active Rock KIOZ and AUDACY Sports KWFN (97.3FM THE FAN) were tied at #6. Both stations had solid share gains and moved up to #3 and #4, respectively. TELEVISAUNIVISION Mexican Regional KLNV (QUÉ BUENA 106.5) dipped to #5, while KMYI moved down into a tie at #6 with iHEARTMEDIA Pop CHR KHTS (CHANNEL 933). KSON gave back the lion’s share of last month’s huge share increase and dropped from #2 into a tie at #8 with LOCAL MEDIA Pop CHR XHTZ (Z90.3).
XHRM made it two 18-34 wins in a row and had about a share lead over a pair of stations residing at #2. KHTS moved up from #3 with a slight increase, while LOCAL MEDIA Alternative XTRA (91X) advanced from #4 as it bounced back from a down book. KXSN slipped to #4 with its lowest score since FEBRUARY, while XHTZ dipped to #5. KMYI had its best book since Santa was cruising the boulevard as it rose from #14 into a tie at #6 with KIOZ.
KIOZ ended a four-book slide as it leapt from #4 to #1 18-49. It had a very slim lead over the two stations sitting at #2. KXSN ended its three-book winning streak with its smallest share since FEBRUARY, while XHRM remained in place with a slight increase. KLNV slipped from a tie at #2 to #4 and was tied with KMYI, which advanced from #9 with its best showing since JULY. XHTZ, KHTS and KSON were tied at #5 last month. XHTZ and KHTS had up books but dropped to #6 and #7, respectively. KSON fell to #12.
DENVER-BOULDER: Cozy, Not Koozie
For the second book in a row, BONNEVILLE AC KOSI (KOSI 101.1) was #1 6+. The station landed its best Frosty-free share in over a year (6.4-7.3). Moving up to #2 with its highest score since FEBRUARY was iHEARTMEDIA Classic Rock KRFX (103.5 THE FOX) (6.1-7.0). KSE VENTURES Classic Hits KXKL (KOOL 105) dipped to #3 (6.3-6.3), while BONNEVILLE Country KYGO moved up to #4 (5.8-5.7). iHEARTMEDIA AAA KBCO stepped up to #5 with its third straight up book (5.4-5.6), while iHEARTMEDIA Alternative KTCL (CHANNEL 93.3) slid to #7 with its smallest share since JANUARY (5.9-5.0). KOSI still led the cume parade with a 1.1% increase (589,100-595,400). The market was off 1.4%.
The top three 25-54 stations were separated by a half-share. KOSI moved up to #1 as it bounced back from a down book, which pushed KTCL down to #2 as its five-book winning streak ground to a halt. KXKL repeated at #3 but with its highest mark in over a year. KRFX was up two places to #4, also with its best showing in over a year. As recently as MARCH, KBCO was languishing at #15. The station dipped to #5 this time, despite landing its best book in over a year. ENTRAVISION Mexican Regional KXPK (LA TRICOLOR 96.5) fell from #5 into a tie at #8 with AUDACY Modern AC KALC (ALICE 105.9).
Last month KRFX and KOSI were huddled together at #3. KRFX hit double digits as it rose to #1, while KOSI landed at #2 with its best Frosty-free share in over a year. This ended the five-book winning streak for KTCL, which dropped to #3 with its lowest total since JANUARY. KXKL stepped up to #4 and was tied with KYGO, which advanced from #10 as it bounced back from a down book. Also coming in at #4 was AUDACY Rhythmic CHR KQKS (KS 107.5), which arrived from #7 with a solid share increase. AUDACY Classic Rock KQMT (99.5 THE MOUNTAIN) fell from #2 to #7 as it returned most of last month’s massive share increase. KBCO slipped three places to #8 and was paired with KSE VENTURES Hot AC KIMN (MIX 100).
Despite a somewhat large share loss, KTCL was #1 18-49 for the sixth straight survey. KOSI stepped up to #2 and was less than a half share off the pace. KXKL stood alone at #3 with a solid share gain, while KRFX was up two places to #4 with its fourth up book in a row. A flat KBCO dropped from #2 to #5, while KXPK fell to #9 with its smallest share since JANUARY.
The top three 25-54 stations were separated by a half-share. KOSI moved up to #1 as it bounced back from a down book, which pushed KTCL down to #2 as its five-book winning streak ground to a halt. KXKL repeated at #3 but with its highest mark in over a year. KRFX was up two places to #4, also with its best showing in over a year. As recently as MARCH, KBCO was languishing at #15. The station dipped to #5 this time, despite landing its best book in over a year. ENTRAVISION Mexican Regional KXPK (LA TRICOLOR 96.5) fell from #5 into a tie at #8 with AUDACY Modern AC KALC (ALICE 105.9).
Last month KRFX and KOSI were huddled together at #3. KRFX hit double digits as it rose to #1, while KOSI landed at #2 with its best Frosty-free share in over a year. This ended the five-book winning streak for KTCL, which dropped to #3 with its lowest total since JANUARY. KXKL stepped up to #4 and was tied with KYGO, which advanced from #10 as it bounced back from a down book. Also coming in at #4 was AUDACY Rhythmic CHR KQKS (KS 107.5), which arrived from #7 with a solid share increase. AUDACY Classic Rock KQMT (99.5 THE MOUNTAIN) fell from #2 to #7 as it returned most of last month’s massive share increase. KBCO slipped three places to #8 and was paired with KSE VENTURES Hot AC KIMN (MIX 100).
Despite a somewhat large share loss, KTCL was #1 18-49 for the sixth straight survey. KOSI stepped up to #2 and was less than a half share off the pace. KXKL stood alone at #3 with a solid share gain, while KRFX was up two places to #4 with its fourth up book in a row. A flat KBCO dropped from #2 to #5, while KXPK fell to #9 with its smallest share since JANUARY.
NASSAU-SUFFOLK (LONG ISLAND): BAB Is Fab
COX MEDIA Classic Rock WBAB has been on quite the 6+ roll of late. It just captured its sixth win in a row with its highest share in over a year (8.9-9.1). The station was also up for the fourth straight survey. AUDACY News WINS (1010 WINS) moved up to #2 (5.2-5.2) and picked up a 0.5 share from its stream. There was a threesome at #3. iHEARTMEDIA Pop CHR WHTZ (Z100) moved up a slot (4.7-4.9), while CONNOISSEUR AC WKJY (K-JOY 98.3) arrived from #5 (4.2-4.9). iHEARTMEDIA Classic Rock WAXQ (Q104.3) advanced from #7 with its best book since JULY (3.8-4.9). CONNOISSEUR Hot AC WALK (WALK FM) took a stroll from #2 to #6 as it returned all of last month’s share increase (5.6-4.5). AUDACY Classic Hits WCBS slid to #7 (4.2-4.1). WBAB maintained its cume lead despite a 5.1% decline (505,400-479,600). The market was down 1.6%.
The 25-54 contest was a two-team race. WHTZ was #1 for the sixth straight survey, while WBAB moved up to #2 with a small share gain. The stations were separated by less than a half-share. As with the previous demo, there was a three-way tie at #3. WALK dipped from #2 as it gave back a good portion of last month’s large share increase. WINS moved up from #5 with a slight gain, while WAXQ advanced from #7 with its highest score since FEBRUARY. WCBS fell from #4 to #7 with its smallest share in over a year.
WBAB was up 18-34 for the sixth straight survey and extended its demo winning streak to three. CONNOISSEUR Country WWWF (103.1 THE WOLF) hunted down its best book since the format change to move up two slots to #2. It was still a share and a half off the lead. Last month COX MEDIA Pop CHR WBLI and WHTZ were tied at #1. Both stations were down this survey as they moved down to #3 and #4, respectively. WINS repeated at #5 with its best performance in over a year.
What’s the old saying – ‘act like you’ve been there before’? WBAB was back at #1 18-49 for the first time since JULY. It held less than a half-share advantage over a flat WHTZ, which repeated at #2. WALK went from first to third as it surrendered a good portion of last month’s share increase. It was partnered with WINS, which remained in place with a small decrease. WAXQ was up two places to #5 with its best book in over a year. WBLI and iHEARTMEDIA Hot AC WKTU had been tied at #5. Both stations had down books and ended up at #6 and #7, respectively.
The 25-54 contest was a two-team race. WHTZ was #1 for the sixth straight survey, while WBAB moved up to #2 with a small share gain. The stations were separated by less than a half-share. As with the previous demo, there was a three-way tie at #3. WALK dipped from #2 as it gave back a good portion of last month’s large share increase. WINS moved up from #5 with a slight gain, while WAXQ advanced from #7 with its highest score since FEBRUARY. WCBS fell from #4 to #7 with its smallest share in over a year.
WBAB was up 18-34 for the sixth straight survey and extended its demo winning streak to three. CONNOISSEUR Country WWWF (103.1 THE WOLF) hunted down its best book since the format change to move up two slots to #2. It was still a share and a half off the lead. Last month COX MEDIA Pop CHR WBLI and WHTZ were tied at #1. Both stations were down this survey as they moved down to #3 and #4, respectively. WINS repeated at #5 with its best performance in over a year.
What’s the old saying – ‘act like you’ve been there before’? WBAB was back at #1 18-49 for the first time since JULY. It held less than a half-share advantage over a flat WHTZ, which repeated at #2. WALK went from first to third as it surrendered a good portion of last month’s share increase. It was partnered with WINS, which remained in place with a small decrease. WAXQ was up two places to #5 with its best book in over a year. WBLI and iHEARTMEDIA Hot AC WKTU had been tied at #5. Both stations had down books and ended up at #6 and #7, respectively.
CHARLOTTE-GASTONIA-ROCK HILL: We Have Both Country And Western
The top two 6+ stations were from the same format group. BEASLEY Country WSOC was #1 for the fifth book in a row (8.4-8.6), while iHEARTMEDIA Country WKKT (96.9 THE KAT) clawed its way up to #2 with its highest share in over a year (6.1-7.4). iHEARTMEDIA Adult Hits WLKO (102.9 THE LAKE) ebbed to #3 with its first down book since JANUARY (7.4-7.3). BEASLEY Urban AC WBAV (V101.9) stepped down to #4 (6.5-6.6), while URBAN ONE N/T WBT-A moved up to #5 with its best showing since NOVEMBER (4.7-5.0). URBAN ONE Urban Oldies WOSF (105.3 RnB) landed its lowest number in over a year (5.3-4.3) as it fell from #5 to #8. WLKO saw its cume dip by 1.4%, but it still led all stations in that category (423,300-417,300). The market fell by 2.0%.
Last month BEASLEY Urban WPEG (POWER 98) and WSOC were tied at #1 25-54. They apparently liked the arrangement enough to carry it forward to this survey as well. WBAV was back at #3 with a small share loss, while WKKT again landed its largest share in over a year to pounce from #8 to #4. URBAN ONE Sports WFNZ dipped to #5 with its smallest share since FEBRUARY. It was paired with WLKO, which stepped up from #6 with a slight increase. WOSF dropped three places to #8.
On our last visit, we saw WPEG and WFNZ tied atop the 18-34 leaderboard. WPEG was flat but stood alone at #1 (more on WFNZ in a bit). WPEG had a better than a two-share lead over WBAV, which rose from #5 to #2 with its best book since we were playing reindeer games. WKKT remained at #3 but with its least productive outing since JANUARY. WLKO moved up to #4 with its best Frosty-free share since OCTOBER. It was tied with WFNZ and iHEARTMEDIA Classic Rock WRFX (99.7 THE FOX), which arrived from #7 with its highest score in over a year. WSOC fell three places to #7 and was tied with WOSF.
WPEG had its best 18-49 book since NOVEMBER as it jumped from #3 to #1. This forced WSOC – which had a small share loss – to step down to #2. WBAV dipped to #3 as it ended a strong two-book surge. WLKO went from a tie at #4 into one at #5 with WKKT, which advanced from #7. WFNZ fell four slots from that #4 tie to #8.
Thank you for playing along. We’ll be back in about 28 days to pick apart the JULY survey.
It’s time to play another rousing game of <<echo chamber>> Famous JUNEs in history! Our list is populated by the likes of JUNE ALLYSON, JUNE JONES, JUNE CARTER CASH and JUNE FORAY. Notice how, except for the football coach, these names date back a long way. Think of it – how many JUNEs have you known? You probably had an Aunt JUNE somewhere in your lineage. However, it is not a very popular name. How unpopular you ask? Glad you asked. In 2023 JUNE was the 171st most popular girls name in the US. And now you know…
The Ratings Experts from RESEARCH DIRECTOR, INC. – in cahoots with the math mavens from XTRENDS – are not here to discuss onomastics. This is about ratings. Specifically, the JUNE survey which ran from MARCH 23RD through JUNE 19TH. It had two national holidays, Dad’s special day and the cessation of school activities. Here’s what happened:
MIAMI-FT. LAUDERDALE-HOLLYWOOD: The Usual Suspects
Last month BEASLEY Urban WPEG (POWER 98) and WSOC were tied at #1 25-54. They apparently liked the arrangement enough to carry it forward to this survey as well. WBAV was back at #3 with a small share loss, while WKKT again landed its largest share in over a year to pounce from #8 to #4. URBAN ONE Sports WFNZ dipped to #5 with its smallest share since FEBRUARY. It was paired with WLKO, which stepped up from #6 with a slight increase. WOSF dropped three places to #8.
On our last visit, we saw WPEG and WFNZ tied atop the 18-34 leaderboard. WPEG was flat but stood alone at #1 (more on WFNZ in a bit). WPEG had a better than a two-share lead over WBAV, which rose from #5 to #2 with its best book since we were playing reindeer games. WKKT remained at #3 but with its least productive outing since JANUARY. WLKO moved up to #4 with its best Frosty-free share since OCTOBER. It was tied with WFNZ and iHEARTMEDIA Classic Rock WRFX (99.7 THE FOX), which arrived from #7 with its highest score in over a year. WSOC fell three places to #7 and was tied with WOSF.
WPEG had its best 18-49 book since NOVEMBER as it jumped from #3 to #1. This forced WSOC – which had a small share loss – to step down to #2. WBAV dipped to #3 as it ended a strong two-book surge. WLKO went from a tie at #4 into one at #5 with WKKT, which advanced from #7. WFNZ fell four slots from that #4 tie to #8.
Thank you for playing along. We’ll be back in about 28 days to pick apart the JULY survey.
June PPM Insights, Day 3, July 12, 2024
It’s time to play another rousing game of <<echo chamber>> Famous JUNEs in history! Our list is populated by the likes of JUNE ALLYSON, JUNE JONES, JUNE CARTER CASH and JUNE FORAY. Notice how, except for the football coach, these names date back a long way. Think of it – how many JUNEs have you known? You probably had an Aunt JUNE somewhere in your lineage. However, it is not a very popular name. How unpopular you ask? Glad you asked. In 2023 JUNE was the 171st most popular girls name in the US. And now you know…
The Ratings Experts from RESEARCH DIRECTOR, INC. – in cahoots with the math mavens from XTRENDS – are not here to discuss onomastics. This is about ratings. Specifically, the JUNE survey which ran from MARCH 23RD through JUNE 19TH. It had two national holidays, Dad’s special day and the cessation of school activities. Here’s what happened:
MIAMI-FT. LAUDERDALE-HOLLYWOOD: The Usual Suspects
The top five on the 6+ leaderboard rarely changes, and this month was no different. However, there were some alterations. COX MEDIA Urban AC WHQT (Hot 105) was in its customary #1 position, though it ended a three-book surge (9.2-8.3). It had a new challenger as AUDACY AC WLYF (101.5 LITE FM) moved up to #2 with its best showing in over a year (6.2-6.9). iHEARTMEDIA Spanish Adult Hits WMIA (MAGIC 93.9) continued its march up the chart as it landed at #3, also with its best book in over a year (5.0-5.6). Meanwhile, TELEVISAUNIVISION Spanish Contemporary WAMR (AMOR 107.5) posted its lowest number in exactly a year (6.4-5.4) as it slid to #4. COX MEDIA AC WFEZ (EASY 93.1) was down to #5 (6.3-5.2). WLYF maintained its cume advantage, despite a 2.3% decrease (769,300-751,800). The market fell 1.8%.
Last month WMIA ended a two-book 25-54 winning streak. This month the station regained almost all of that lost share to move back to #1. WLYF stepped up to #2 as it also rebounded from a down book. COX MEDIA Urban Contemporary WEDR (99 JAMZ) had its best outing since a certain group of waterfowl was waterfowling as it vaulted from #10 to #3. WAMR and iHEARTMEDIA Urban Contemporary WMIB (103.5 THE BEAT) each had a down book but still moved up and into a tie at #4. Last month’s leader was WFEZ, but it fell to #6 with a rather large share loss.
WEDR was the 18-34 leader for the fourth book in a row and cracked the double-digit barrier. WLYF stepped up to #2, thanks to a massive share increase. Two stations moved up to share the #3 slot. The station that always reminds me of a certain WILL SMITH movie franchise – WMIB – was up from #5 despite a down book, while WFEZ advanced from #8 with a solid increase. WHQT slipped to #5 with a large share loss and was paired with SBS Latino Urban WRMA (RITMO 95.7), which stepped up from #6, also with a noticeable share loss. AUDACY Country WKIS (KISS COUNTRY 99.9) fell from #2 to #10.
What was in the 18-49 water this survey? Last month WEDR was #4 and WMIA sat at #6. This month both stations were tied at #1. WEDR was up for the fourth book in a row, while WMIA rebounded from a down book. WLYF was also ambitious as it rose from #7 to #3 with its highest mark in over a year. WMIB slipped to #4 as it returned about half of last month’s big increase. WFEZ went from first to fifth, while WHQT dropped from #2 to #6. WKIS slid five places to #9.
SEATTLE-TACOMA: Four And Out The Door
Last month WMIA ended a two-book 25-54 winning streak. This month the station regained almost all of that lost share to move back to #1. WLYF stepped up to #2 as it also rebounded from a down book. COX MEDIA Urban Contemporary WEDR (99 JAMZ) had its best outing since a certain group of waterfowl was waterfowling as it vaulted from #10 to #3. WAMR and iHEARTMEDIA Urban Contemporary WMIB (103.5 THE BEAT) each had a down book but still moved up and into a tie at #4. Last month’s leader was WFEZ, but it fell to #6 with a rather large share loss.
WEDR was the 18-34 leader for the fourth book in a row and cracked the double-digit barrier. WLYF stepped up to #2, thanks to a massive share increase. Two stations moved up to share the #3 slot. The station that always reminds me of a certain WILL SMITH movie franchise – WMIB – was up from #5 despite a down book, while WFEZ advanced from #8 with a solid increase. WHQT slipped to #5 with a large share loss and was paired with SBS Latino Urban WRMA (RITMO 95.7), which stepped up from #6, also with a noticeable share loss. AUDACY Country WKIS (KISS COUNTRY 99.9) fell from #2 to #10.
What was in the 18-49 water this survey? Last month WEDR was #4 and WMIA sat at #6. This month both stations were tied at #1. WEDR was up for the fourth book in a row, while WMIA rebounded from a down book. WLYF was also ambitious as it rose from #7 to #3 with its highest mark in over a year. WMIB slipped to #4 as it returned about half of last month’s big increase. WFEZ went from first to fifth, while WHQT dropped from #2 to #6. WKIS slid five places to #9.
SEATTLE-TACOMA: Four And Out The Door
Clearly, iHEARTMEDIA Classic Rock KZOK is more dedicated than that old cliché as the station was #1 6+ for the fourth book in a row (8.0-7.7). UNIVERSITY OF WASHINGTON N/T KUOW was back at #2 but with its smallest share since we were roasting our nuts on an open fire (7.3-6.6). AUDACY Active Rock KISW had its best showing in over a year (5.2-5.9) as it stepped up to #3. Meanwhile, AUDACY Country KKWF (100.7 THE WOLF) dipped to #4 with its smallest share in over a year (6.2-5.3). BONNEVILLE N/T KIRO inched up to #5 with its highest mark since JULY (4.5-4.9), while iHEARTMEDIA Classic Hits KJEB (95.7 THE JET) descended to #6 (4.8-4.6). After a one-book absence, HUBBARD AC KRWM (WARM 106.9) was back as the cume leader (519,300-522,000) – a 0.5% increase. The market was off by 2.1%.
KKWF was #1 25-54 for the fifth straight survey. However, the station posted its lowest number of the streak, which paved the way for KISW to step up and forge a tie. HUBBARD Pop CHR KQMV (MOViN’ 92.5) repeated at #3 with a slight increase, while its arch nemesis iHEARTMEDIA Pop CHR KBKS (HITS 106.1) moved up to #4 with its highest score since NOVEMBER. The stations were separated by a half-share. FRIENDS OF KEXP Alternative KEXP moved up a spot to #5 with a solid share increase. AUDACY Rhythmic AC KHTP (HOT 103.7) fell three places to #7 as it lost the majority of last month’s large share gain.
In APRIL, KZOK was #1 18-34. It fell to fourth last month but bounced back to recapture the flag this time. KBKS stepped up to #2 with a slight increase. The MARINERS’ good fortunes were bestowed upon BONNEVILLE Sports KIRO-A (SEATTLE SPORTS 710AM) as the station jumped from #11 to #3 with its best offensive performance in over a year. KQMV went from first to fourth as it ended a strong two-book surge. Four stations were languishing at #5. KJEB remained in place but with its highest mark since AUGUST. KHTP fell from #2, ending its three-book surge. AUDACY Alternative KNDD (107.7 THE END) was up from #6, while KRWM advanced from #9. Both stations rebounded from down books.
Though it experienced a down book, KQMV was #1 18-49 for the third straight survey. KBKS stepped up to #2 with its third up book in a row, while KKWF dipped to #3 with its smallest share in over a year. KISW moved down to #4 with a slight decrease, but a flat KEXP moved up from #5 to force the tie.
PHOENIX: Turn It Up To Eleven
KKWF was #1 25-54 for the fifth straight survey. However, the station posted its lowest number of the streak, which paved the way for KISW to step up and forge a tie. HUBBARD Pop CHR KQMV (MOViN’ 92.5) repeated at #3 with a slight increase, while its arch nemesis iHEARTMEDIA Pop CHR KBKS (HITS 106.1) moved up to #4 with its highest score since NOVEMBER. The stations were separated by a half-share. FRIENDS OF KEXP Alternative KEXP moved up a spot to #5 with a solid share increase. AUDACY Rhythmic AC KHTP (HOT 103.7) fell three places to #7 as it lost the majority of last month’s large share gain.
In APRIL, KZOK was #1 18-34. It fell to fourth last month but bounced back to recapture the flag this time. KBKS stepped up to #2 with a slight increase. The MARINERS’ good fortunes were bestowed upon BONNEVILLE Sports KIRO-A (SEATTLE SPORTS 710AM) as the station jumped from #11 to #3 with its best offensive performance in over a year. KQMV went from first to fourth as it ended a strong two-book surge. Four stations were languishing at #5. KJEB remained in place but with its highest mark since AUGUST. KHTP fell from #2, ending its three-book surge. AUDACY Alternative KNDD (107.7 THE END) was up from #6, while KRWM advanced from #9. Both stations rebounded from down books.
Though it experienced a down book, KQMV was #1 18-49 for the third straight survey. KBKS stepped up to #2 with its third up book in a row, while KKWF dipped to #3 with its smallest share in over a year. KISW moved down to #4 with a slight decrease, but a flat KEXP moved up from #5 to force the tie.
PHOENIX: Turn It Up To Eleven
iHEARTMEDIA AC KESZ (99.9 KEZ) was the 6+ winner for the eleventh straight survey (9.5-8.9). HUBBARD Classic Rock KSLX finished in second place for the sixth book in a row with its highest score since NOVEMBER (5.9-7.4). iHEARTMEDIA Adult Hits KYOT (95.5 THE MOUNTAIN) repeated at #3 with its best book in over a year (5.7-6.6). DESERT VALLEY Adult Hits KOAI (95.1/94.9 THE WOW FACTOR) remained at #4 (4.9-4.6), while HUBBARD Active Rock KUPD maintained its presence at #5 (4.6-4.3). As usual, KESZ was the runaway cume leader (813,600-805,000) – a 1.1% decline. That nearly matched the market’s 1.2% downturn.
This was only the ninth 25-54 win in a row for KESZ. KYOT stepped up to #2 with its best outing in over a year and cut the margin between the two stations to less than a share. KUPD dipped to #3 with a small decrease, while two stations ran into each other at #4. HUBBARD Alternative KDKB (ALT AZ 93.3) stepped down a spot as it returned a portion of last month’s large increase, and KSLX bounced back from a down book as it advanced from #6. TELEVISAUNIVISION Spanish Adult Hits KOMR (AMOR 106.3) surrendered all of last month’s strong increase as it fell from #5 to #12.
There was quite a bit of drama in the 18-34 ranks. First, KYOT rose to new heights as it leapt from #6 to #1, more than doubling its previous share. KDKB was pushed down to #2 as it returned a good portion of last month’s increase. KESZ was relegated to #3 with its third straight down book. KUPD was back at #4 with a small share loss. It was joined in that space by iHEARTMEDIA Hot AC KMXP (MIX 96.9), which rocketed from #11 with its best book since SEPTEMBER. AUDACY Classic Hits KOOL (BIG 94.5) fell from #2 to #6. It was tied with SIERRA H Rhythmic AC KZCE (101.1 THE BOUNCE) and iHEARTMEDIA Country KNIX. KSLX went from #4 into a tie at #9 with AUDACY Country KMLE and AUDACY Pop CHR KALV (LIVE 101.5).
KESZ had its smallest 18-49 share since NOVEMBER, but that did not prevent the station from winning the demo for the eleventh book in a row. If you have been paying close attention, you would not be surprised to hear that KYOT had its best outing in over a year as it moved up two slots to #2. KSLX rose from #5 to #3 as it got back most of last month’s lost share. KDKB slipped to #4, while KUPD moved down to #5.
DETROIT: Motor City Mayhem
This was only the ninth 25-54 win in a row for KESZ. KYOT stepped up to #2 with its best outing in over a year and cut the margin between the two stations to less than a share. KUPD dipped to #3 with a small decrease, while two stations ran into each other at #4. HUBBARD Alternative KDKB (ALT AZ 93.3) stepped down a spot as it returned a portion of last month’s large increase, and KSLX bounced back from a down book as it advanced from #6. TELEVISAUNIVISION Spanish Adult Hits KOMR (AMOR 106.3) surrendered all of last month’s strong increase as it fell from #5 to #12.
There was quite a bit of drama in the 18-34 ranks. First, KYOT rose to new heights as it leapt from #6 to #1, more than doubling its previous share. KDKB was pushed down to #2 as it returned a good portion of last month’s increase. KESZ was relegated to #3 with its third straight down book. KUPD was back at #4 with a small share loss. It was joined in that space by iHEARTMEDIA Hot AC KMXP (MIX 96.9), which rocketed from #11 with its best book since SEPTEMBER. AUDACY Classic Hits KOOL (BIG 94.5) fell from #2 to #6. It was tied with SIERRA H Rhythmic AC KZCE (101.1 THE BOUNCE) and iHEARTMEDIA Country KNIX. KSLX went from #4 into a tie at #9 with AUDACY Country KMLE and AUDACY Pop CHR KALV (LIVE 101.5).
KESZ had its smallest 18-49 share since NOVEMBER, but that did not prevent the station from winning the demo for the eleventh book in a row. If you have been paying close attention, you would not be surprised to hear that KYOT had its best outing in over a year as it moved up two slots to #2. KSLX rose from #5 to #3 as it got back most of last month’s lost share. KDKB slipped to #4, while KUPD moved down to #5.
DETROIT: Motor City Mayhem
The top four 6+ stations were within a share of one another. For the second book in a row and sixth time in the last eight surveys, iHEARTMEDIA AC WNIC was #1 (8.3-8.1). AUDACY Sports WXYT (97.1 THE TICKET) repeated at #2 (8.2-7.5). The station gained an additional 1.1 share from its stream. AUDACY Country WYCD was up to #3 as it rebounded from a down book (6.8-7.2). BEASLEY Classic Rock WCSX repeated at #4 with its highest mark in exactly one year (6.9-7.1). iHEARTMEDIA Pop CHR WKQI (CHANNEL 955) slipped to #5 as it gave back all of last month’s share increase (7.2-6.3). WNIC lost 7.8% of its listeners but still had the most cume (1,012,300-933,300). The market was down 0.7%.
The 25-54 competition got a lot tighter. WKQI was back at #1 again but lost half of last month’s large share increase. WYCD leapt from #5 to #2 with its best book in over a year. The net result had the stations less than a half-share apart. WNIC dipped to #3 and was tied with the stationary BEASLEY Active Rock WRIF. Both stations had noticeable share losses. WXYT stepped down to #5 with its lowest offensive output since JULY.
WKQI was #1 and in double figures 18-34 for the sixth straight survey. However, WRIF repeated at #2 with a double-digit score, and that closed the gap to less than a half-share. A flat WXYT was back at #3, while two stations landed at #4. WNIC remained in place with a slight increase, while WYCD rose from #6 as it got back most of last month’s massive share loss. iHEARTMEDIA Urban AC WMXD (MIX 92.3) slipped to #7 with its lowest total since JANUARY.
Last month WKQI and WNIC were in double digits 18-49 and ranked #1 and #2, respectively. Their positions remained the same in this survey, but neither remained in double figures. WRIF was a heartbeat away from second place, despite a small share loss. WYCD moved up two slots to #4 as it bounced back from a down book. WXYT stepped down to #5 with its smallest share since AUGUST. BEASLEY Rhythmic AC WMGC (105.1 THE BOUNCE) landed in a tie at #7 with AUDACY Alternative WDZH (ALT 98.7).
MINNEAPOLIS-ST. PAUL: A True Juggernaut
The 25-54 competition got a lot tighter. WKQI was back at #1 again but lost half of last month’s large share increase. WYCD leapt from #5 to #2 with its best book in over a year. The net result had the stations less than a half-share apart. WNIC dipped to #3 and was tied with the stationary BEASLEY Active Rock WRIF. Both stations had noticeable share losses. WXYT stepped down to #5 with its lowest offensive output since JULY.
WKQI was #1 and in double figures 18-34 for the sixth straight survey. However, WRIF repeated at #2 with a double-digit score, and that closed the gap to less than a half-share. A flat WXYT was back at #3, while two stations landed at #4. WNIC remained in place with a slight increase, while WYCD rose from #6 as it got back most of last month’s massive share loss. iHEARTMEDIA Urban AC WMXD (MIX 92.3) slipped to #7 with its lowest total since JANUARY.
Last month WKQI and WNIC were in double digits 18-49 and ranked #1 and #2, respectively. Their positions remained the same in this survey, but neither remained in double figures. WRIF was a heartbeat away from second place, despite a small share loss. WYCD moved up two slots to #4 as it bounced back from a down book. WXYT stepped down to #5 with its smallest share since AUGUST. BEASLEY Rhythmic AC WMGC (105.1 THE BOUNCE) landed in a tie at #7 with AUDACY Alternative WDZH (ALT 98.7).
MINNEAPOLIS-ST. PAUL: A True Juggernaut
Consider UNIVERSITY OF NORTHWESTERN-ST. PAUL Contemporary Christian KTIS. The station was #1 6+ for the sixth book in a row and twelfth time in the last 14 surveys. It also hit double figures for the eleventh time since last JUNE (11.0-11.4). HUBBARD Hot AC KSTP (KS95) had its best outing since SEPTEMBER (6.8-8.0) as it advanced two squares to #2. iHEARTMEDIA Pop CHR KDWB vaulted from #7 to #3 with its highest mark in over a year (5.9-6.7). iHEARTMEDIA Sports KFXN (KFAN FM 100.3) had its lowest score since AUGUST (8.4-6.7) as it stepped down from #2 to claim its share of third place. iHEARTMEDIA Classic Hits KQQL (KOOL 108) ended a strong three-book surge as it moved down to #5 (7.3-6.5). iHEARTMEDIA Country KEEY (K102) slipped to #7 (6.3-6.1). KQQL maintained its cume advantage, despite a 0.9% decline (722,800-716,500). The market was down 1.8%.
Being #1 25-54 and in double figures is nothing new for KSTP. It was in first place just two books ago and hit double-digits as recently as NOVEMBER. It advanced to the top spot from #3. KTIS repeated at #2 with a slight increase and was about a share off the pace. AUDACY AC KZJK (104.1 JACK FM) stepped up to #3 with its fourth up book in a row. KDWB moved up a spot to #4, again with its best book in over a year. KFXN went from first to fifth with its lowest score since AUGUST.
KDWB stepped up to #1 18-34 and hit double digits. It had more than a share lead over three stations duking it out at #2. KEEY was last month’s leader and moved down a notch with a slight increase. KSTP stepped up from #3 with its highest total since JULY. KZJK advanced from #4 with its best book in over a year. CUMULUS Classic Rock KQRS inched up to #5, despite a small share loss. KQQL had its lowest mark since NOVEMBER as it slipped to #6 and was partnered with CUMULUS Active Rock KXXR (93X).
KSTP made it five 18-49 wins in a row and made a triumphant return to double-digit territory. KTIS repeated at #2 with its best outing since JULY, yet it still trailed the leader by nearly two shares. KZJK stepped up to #3, also with its highest share in over a year. KDWB and KEEY had been tied at #6. Both stations were up as they advanced to #4 and #5, respectively. KXXR slid to #6, while KFXN fell four places to #7.
Once again, The Ratings Experts from RESEARCH DIRECTOR, INC. – in close proximity to the algorithmic alchemists from XTRENDS – go boldly forward into the past. For those of you with short-term memory issues (you know who you are), we are talking about the recent past. Specifically, the JUNE survey. This is a review of those halcyon days that began on MAY 23RD and ceased to be on JUNE 19TH.
There was a lot of stuff going on during that 28-day span. There was the long MEMORIAL DAY weekend, we celebrated Dad (which in my house means I’m watching the closing round of the U.S. Open), the book ended on JUNETEENTH and, of course, school’s out for summer (earworm alert).
Here’s how our next batch of markets fared:
HOUSTON-GALVESTON: Going Down
Six stations were crammed into the top five on the 6+ chart, and only one of them had an up book. HOPE MEDIA Contemporary Christian KSBJ was the returning champion and, despite a share loss (9.6-8.6), held a significant advantage over the rest of the field. iHEARTMEDIA AC KODA (SUNNY 99.1) and URBAN ONE Urban AC KMJQ (MAJIC 102.1) had been tied at #2. KODA had its smallest share in over a year (6.1-5.8) but remained in place, while KMJQ dipped to #3 (6.1-5.4). iHEARTMEDIA Alternative KTBZ (94.5 THE BUZZ) was back at #4 with its lowest mark since FEBRUARY (6.0-5.2). RADIO ONE Classic Rock KGLK (THE EAGLE 106.9 & 107.5) repeated at #5 (5.2-5.0) but was forced to share as AUDACY Adult Hits KKHH (95.7 THE SPOT) moved up from #6 (4.9-5.0). KODA still had the most listeners (1,649,800-1,648,000) – a scant 0.1% decline. The market shrank by 1.1%.
Last month KSBJ ascended to the 25-54 throne and hit the double-digit mark. The station abdicated almost all of that share gain but had enough left in the tank to repeat as the market leader. KODA moved up to #2 with a small increase, while KTBZ dipped to #3 with its smallest share since JANUARY. A flat KKHH stepped up to #4 where it was paired with AUDACY Hot AC KHMX (MIX 96.5), which vaulted from #12 with its best outing since DECEMBER. Nipping at their collective heels was ESTRELLA Mexican Regional KTJM (LA RAZA 98.5 & 101.7 FM), which leapt from #13 to #6 as it halted a steep two-book slide. CUMULUS Pop CHR KRBE slid five places to #9.
KTBZ was the 18-34 leader for the third book in a row and hit its second straight double-digit number. AUDACY Spanish Contemporary KLOL (MEGA 101 FM) had its best book in over a year as it rose from #5 to #2. iHEARTMEDIA Urban Contemporary KQBT (93.7 THE BEAT) had its highest Frosty-free score in over a year as it jumped from #7 to #3. KKHH dipped to #4, ending a three-book surge. It was tied with the stationary KSBJ, which had a slight decrease. Breathing down their necks was TELEVISAUNIVISION Spanish Contemporary KAMA (104.9 LATINO MIX), which soared from #13 to #6 with its best showing since we were hanging hosiery from the mantle. ESTRELLA Spanish Adult Hits KQQK (EL NORTE 107.9) fell from #2 to #10 and was tied with KTJM.
The 18-49 leaderboard was relatively static. KTBZ was #1 for the fourth book in a row, while KSBJ was back at #2. Both stations had down books and the gap between them remained at about a share and a half. KODA repeated at #3 with a small increase. KKHH was still ranked at #4 but had to share that honor with KQQK, which moved up a spot with a slight increase.
ATLANTA: Take Me To The River
WSRV rolled to its third 25-54 win in a row and landed its largest share in exactly a year. WAMJ scored its best book since SEPTEMBER as it advanced from #5 to #2. WSB stood alone at #3 with a small share loss, while AUDACY Urban Contemporary WVEE (V-103) stepped down to #4 as it gave back all of last month’s increase. Speaking of last month, CUMULUS Alternative WNNX (99X) fell from #3 to #7. The station rebounded this time as it climbed back up to #5. WALR fell four places to #6.
WSB was the 18-34 leader for the sixth straight survey. However, it was not alone as WALR stepped up to forge the tie. Both stations experienced rather large share losses. WVEE repeated at #3 but with its first down book since JANUARY. Four stations clawed their way up the chart to land at #4. WSRV was previously seen at #8, and it bounced back from a down book. CUMULUS Pop CHR WWWQ (Q99.7) rose from #10 with its highest mark since DECEMBER. SALEM AC WFSH (104.7 THE FISH) swam up from #12 with its best outing since it was playing that performance-enhancing holiday-themed music. URBAN ONE Urban Contemporary WHTA (HOT 107.9) slid three places to #7, while WSB-A dropped from #5 to #8.
This was the third 18-49 win in a row for WSRV as the station extended its lead over the rest of the field to better than two shares. WSB rose from #4 to #2 with a slight decrease. WVEE stepped down to #3 as it ended a six-book surge. It was partnered with WNNX, which moved up from #5 with a slight increase. WALR slipped to #5 as it returned more than half of last month’s massive increase.
WASHINGTON, D.C.: Second Hand News
Sometimes, just showing up is all it takes. iHEARTMEDIA Alternative WWDC (DC101) was flat 25-54 but moved up to capture the demo flag. WAMU was also flat as it rose from #4 to #2. WASH dipped to #3 with, again, its lowest mark in over a year. WHUR inched up to #4 with a slight decrease. WIAD drove from #8 to #5 with its best book since DECEMBER. URBAN ONE Urban Contemporary WKYS fell from #1 to #6 with its lowest score since SEPTEMBER.
WAMU was flat 18-34 as well, but that did not stop the station from finishing in first place for the sixth straight survey. ATLANTIC GATEWAY Contemporary Christian WGTS came close to doubling its previous share as it vaulted from a tie at #8 to #2. The stations were separated by less than a half-share. iHEARTMEDIA Pop CHR WIHT (HOT 99.5) stood alone at #3 with its best outing since JANUARY. WIAD leapt from the #8 tie to a tie at #4 with iHEARTMEDIA Classic Rock WBIG (BIG 100), which moved up from #6 with its sixth up book in a row. WKYS fell four places to #7, while AUDACY Rhythmic CHR WPGC dropped from #2 to #8. WASH fell from a tie at #3 into a pairing at #9 with WWDC.
They rearranged the deck chairs on the 18-49 cruise ship. WWDC rose to #1 with a small decrease, while WAMU was up two slots to #2 with a small increase. WASH dipped to #3, while WIAD’s Cinderella story continued as it jumped from #7 to #4. WIHT inched up to #5 with a slight decrease. WKYS fell from #1 to #6. WPGC dropped from #4 to #7 where it met up with WGTS, which arrived from #14.
PHILADELPHIA: Welcome Back
WMMR was the 25-54 leader for the sixth book in a row, the last three of which have been in double figures. WDAS was back at #2 with a slight decrease and trailed the leader by three shares. WIP remained at #3 and was tied with WBEB, which rose from #5 with a solid share increase. However, if you added in WIP’s stream share, the station would be #2. Of course, we cannot do that. BEASLEY Country WXTU worked it from #9 to #5 with its best performance since JANUARY. WMGK slid from #3 to #6 with its lowest mark since OCTOBER. It was tied with iHEARTMEDIA Urban Contemporary WUSL (POWER 99).
We have been writing this column for over a decade and what happened this month in the 18-34 sphere is an outlier’s outlier. Four – count ‘em – four stations were tied at #1. WDAS was there last month and remained in place with its highest share in over a year. WUSL moved up from #3 with its best book since FEBRUARY, while WMGK advanced from #5 with its strongest showing in exactly a year. Finally, WXTU arrived from #7 with its largest number since NOVEMBER. WMMR dipped to #5 as it regained some of last month’s huge share loss. WBEB had been tied at #1, but it landed at #6 this time. AUDACY Classic Hits WOGL (BIG 98.1) slipped from #5 to #7 with a small share loss.
As we saw in a previous demo, WMMR was #1 18-49 for the sixth straight survey and hit double digits for the third book in a row. WDAS was back at #2 with a small decrease and trailed the leader by three shares. Two stations climbed the chart and forged a tie at #3. WUSL was up from #5 as it halted a five-book slide, while WXTU rose from #8 with its best book since DECEMBER. WIP dipped to #5 with a slight decrease, while two stations were asked to exit the top five. WBEB slid from #3 to #6, while WMGK dropped to #7.
BOSTON: Take It To The Hub
Being #1 25-54 and in double figures is nothing new for KSTP. It was in first place just two books ago and hit double-digits as recently as NOVEMBER. It advanced to the top spot from #3. KTIS repeated at #2 with a slight increase and was about a share off the pace. AUDACY AC KZJK (104.1 JACK FM) stepped up to #3 with its fourth up book in a row. KDWB moved up a spot to #4, again with its best book in over a year. KFXN went from first to fifth with its lowest score since AUGUST.
KDWB stepped up to #1 18-34 and hit double digits. It had more than a share lead over three stations duking it out at #2. KEEY was last month’s leader and moved down a notch with a slight increase. KSTP stepped up from #3 with its highest total since JULY. KZJK advanced from #4 with its best book in over a year. CUMULUS Classic Rock KQRS inched up to #5, despite a small share loss. KQQL had its lowest mark since NOVEMBER as it slipped to #6 and was partnered with CUMULUS Active Rock KXXR (93X).
KSTP made it five 18-49 wins in a row and made a triumphant return to double-digit territory. KTIS repeated at #2 with its best outing since JULY, yet it still trailed the leader by nearly two shares. KZJK stepped up to #3, also with its highest share in over a year. KDWB and KEEY had been tied at #6. Both stations were up as they advanced to #4 and #5, respectively. KXXR slid to #6, while KFXN fell four places to #7.
June PPM Insights, Day 2, July 11, 2024
Once again, The Ratings Experts from RESEARCH DIRECTOR, INC. – in close proximity to the algorithmic alchemists from XTRENDS – go boldly forward into the past. For those of you with short-term memory issues (you know who you are), we are talking about the recent past. Specifically, the JUNE survey. This is a review of those halcyon days that began on MAY 23RD and ceased to be on JUNE 19TH.
There was a lot of stuff going on during that 28-day span. There was the long MEMORIAL DAY weekend, we celebrated Dad (which in my house means I’m watching the closing round of the U.S. Open), the book ended on JUNETEENTH and, of course, school’s out for summer (earworm alert).
Here’s how our next batch of markets fared:
HOUSTON-GALVESTON: Going Down
Six stations were crammed into the top five on the 6+ chart, and only one of them had an up book. HOPE MEDIA Contemporary Christian KSBJ was the returning champion and, despite a share loss (9.6-8.6), held a significant advantage over the rest of the field. iHEARTMEDIA AC KODA (SUNNY 99.1) and URBAN ONE Urban AC KMJQ (MAJIC 102.1) had been tied at #2. KODA had its smallest share in over a year (6.1-5.8) but remained in place, while KMJQ dipped to #3 (6.1-5.4). iHEARTMEDIA Alternative KTBZ (94.5 THE BUZZ) was back at #4 with its lowest mark since FEBRUARY (6.0-5.2). RADIO ONE Classic Rock KGLK (THE EAGLE 106.9 & 107.5) repeated at #5 (5.2-5.0) but was forced to share as AUDACY Adult Hits KKHH (95.7 THE SPOT) moved up from #6 (4.9-5.0). KODA still had the most listeners (1,649,800-1,648,000) – a scant 0.1% decline. The market shrank by 1.1%.
Last month KSBJ ascended to the 25-54 throne and hit the double-digit mark. The station abdicated almost all of that share gain but had enough left in the tank to repeat as the market leader. KODA moved up to #2 with a small increase, while KTBZ dipped to #3 with its smallest share since JANUARY. A flat KKHH stepped up to #4 where it was paired with AUDACY Hot AC KHMX (MIX 96.5), which vaulted from #12 with its best outing since DECEMBER. Nipping at their collective heels was ESTRELLA Mexican Regional KTJM (LA RAZA 98.5 & 101.7 FM), which leapt from #13 to #6 as it halted a steep two-book slide. CUMULUS Pop CHR KRBE slid five places to #9.
KTBZ was the 18-34 leader for the third book in a row and hit its second straight double-digit number. AUDACY Spanish Contemporary KLOL (MEGA 101 FM) had its best book in over a year as it rose from #5 to #2. iHEARTMEDIA Urban Contemporary KQBT (93.7 THE BEAT) had its highest Frosty-free score in over a year as it jumped from #7 to #3. KKHH dipped to #4, ending a three-book surge. It was tied with the stationary KSBJ, which had a slight decrease. Breathing down their necks was TELEVISAUNIVISION Spanish Contemporary KAMA (104.9 LATINO MIX), which soared from #13 to #6 with its best showing since we were hanging hosiery from the mantle. ESTRELLA Spanish Adult Hits KQQK (EL NORTE 107.9) fell from #2 to #10 and was tied with KTJM.
The 18-49 leaderboard was relatively static. KTBZ was #1 for the fourth book in a row, while KSBJ was back at #2. Both stations had down books and the gap between them remained at about a share and a half. KODA repeated at #3 with a small increase. KKHH was still ranked at #4 but had to share that honor with KQQK, which moved up a spot with a slight increase.
ATLANTA: Take Me To The River
For the fifth consecutive survey, COX MEDIA Classic Hits WSRV (97.1 THE RIVER) was #1 6+. The station also posted its best number since DECEMBER (7.9-8.2). URBAN ONE Urban AC WAMJ (MAJIC 107.5/97.5) had its best showing since JANUARY as it rose from #5 to #2 (6.6-7.5). COX MEDIA N/T WSB-A dipped to #3 (7.1-7.2), while COX MEDIA AC WSB (B98.5) moved down to #4 (7.0-6.7). The station did garner an additional 0.4 share from its stream. COX MEDIA Urban AC WALR (KISS 104.1 FM) stepped down to #5 as it returned a good portion of last month’s massive increase (6.9-5.7). Despite a noticeable 14.8% decrease, WSB remained the cume champ (916,900-780,800). The market dropped by 3.7%.
WSRV rolled to its third 25-54 win in a row and landed its largest share in exactly a year. WAMJ scored its best book since SEPTEMBER as it advanced from #5 to #2. WSB stood alone at #3 with a small share loss, while AUDACY Urban Contemporary WVEE (V-103) stepped down to #4 as it gave back all of last month’s increase. Speaking of last month, CUMULUS Alternative WNNX (99X) fell from #3 to #7. The station rebounded this time as it climbed back up to #5. WALR fell four places to #6.
WSB was the 18-34 leader for the sixth straight survey. However, it was not alone as WALR stepped up to forge the tie. Both stations experienced rather large share losses. WVEE repeated at #3 but with its first down book since JANUARY. Four stations clawed their way up the chart to land at #4. WSRV was previously seen at #8, and it bounced back from a down book. CUMULUS Pop CHR WWWQ (Q99.7) rose from #10 with its highest mark since DECEMBER. SALEM AC WFSH (104.7 THE FISH) swam up from #12 with its best outing since it was playing that performance-enhancing holiday-themed music. URBAN ONE Urban Contemporary WHTA (HOT 107.9) slid three places to #7, while WSB-A dropped from #5 to #8.
This was the third 18-49 win in a row for WSRV as the station extended its lead over the rest of the field to better than two shares. WSB rose from #4 to #2 with a slight decrease. WVEE stepped down to #3 as it ended a six-book surge. It was partnered with WNNX, which moved up from #5 with a slight increase. WALR slipped to #5 as it returned more than half of last month’s massive increase.
WASHINGTON, D.C.: Second Hand News
Yes, this is the hot air capital of the free world. That probably explains why more than a fifth of the total 6+ share goes to two stations that don’t play any songs. As usual, AMERICAN UNIVERSITY N/T WAMU was #1 and in double figures (10.7-11.3). HUBBARD News WTOP was in its customary #2 position but with its highest mark in over a year (8.2-9.5). HOWARD UNIVERSITY Urban AC WHUR was back as the leading music station at #3 (7.4-7.6). Thanks to its best outing in over a year, AUDACY Classic Hits WIAD (94.7 THE DRIVE) cruised from #9 to #4 (4.1-5.1). URBAN ONE Urban AC WMMJ (MAJIC 102.3/92.7) repeated at #5 (4.9-4.7), while iHEARTMEDIA AC WASH slipped to #6 with its smallest share in over a year (5.5-4.4). In a surprising turn of events, WTOP became the cume leader thanks, in part, to a 2.4% increase (703,500-720,400). It was assisted in that effort by WASH’s 10.4% decrease. The market was down by 2.5%.
Sometimes, just showing up is all it takes. iHEARTMEDIA Alternative WWDC (DC101) was flat 25-54 but moved up to capture the demo flag. WAMU was also flat as it rose from #4 to #2. WASH dipped to #3 with, again, its lowest mark in over a year. WHUR inched up to #4 with a slight decrease. WIAD drove from #8 to #5 with its best book since DECEMBER. URBAN ONE Urban Contemporary WKYS fell from #1 to #6 with its lowest score since SEPTEMBER.
WAMU was flat 18-34 as well, but that did not stop the station from finishing in first place for the sixth straight survey. ATLANTIC GATEWAY Contemporary Christian WGTS came close to doubling its previous share as it vaulted from a tie at #8 to #2. The stations were separated by less than a half-share. iHEARTMEDIA Pop CHR WIHT (HOT 99.5) stood alone at #3 with its best outing since JANUARY. WIAD leapt from the #8 tie to a tie at #4 with iHEARTMEDIA Classic Rock WBIG (BIG 100), which moved up from #6 with its sixth up book in a row. WKYS fell four places to #7, while AUDACY Rhythmic CHR WPGC dropped from #2 to #8. WASH fell from a tie at #3 into a pairing at #9 with WWDC.
They rearranged the deck chairs on the 18-49 cruise ship. WWDC rose to #1 with a small decrease, while WAMU was up two slots to #2 with a small increase. WASH dipped to #3, while WIAD’s Cinderella story continued as it jumped from #7 to #4. WIHT inched up to #5 with a slight decrease. WKYS fell from #1 to #6. WPGC dropped from #4 to #7 where it met up with WGTS, which arrived from #14.
PHILADELPHIA: Welcome Back
After taking last month off, iHEARTMEDIA Urban AC WDAS was back at #1 6+. The station also landed its largest share since DECEMBER (8.1-9.0). BEASLEY Album Oriented Rock WMMR stepped up to #2 (7.9-7.6), while AUDACY Sports WIP moved up to #3 (7.4-7.5). WIP also added a 1.7 share from its stream. BEASLEY Classic Rock WMGK had its least productive outing since the bells were not only jingling, but they were also ring-ting-tingling too as it slid from #1 to #4 (8.5-7.2). AUDACY AC WBEB (B101.1) repeated at #5 (5.7-5.5). AUDACY News KYW-A remained at #6 (5.1-5.0) but was granted an additional 0.7 share from its stream. WBEB continued as the market’s cume leader with a 0.1% decline (1,035,500-1,034,300). The market grew by 1.6%.
WMMR was the 25-54 leader for the sixth book in a row, the last three of which have been in double figures. WDAS was back at #2 with a slight decrease and trailed the leader by three shares. WIP remained at #3 and was tied with WBEB, which rose from #5 with a solid share increase. However, if you added in WIP’s stream share, the station would be #2. Of course, we cannot do that. BEASLEY Country WXTU worked it from #9 to #5 with its best performance since JANUARY. WMGK slid from #3 to #6 with its lowest mark since OCTOBER. It was tied with iHEARTMEDIA Urban Contemporary WUSL (POWER 99).
We have been writing this column for over a decade and what happened this month in the 18-34 sphere is an outlier’s outlier. Four – count ‘em – four stations were tied at #1. WDAS was there last month and remained in place with its highest share in over a year. WUSL moved up from #3 with its best book since FEBRUARY, while WMGK advanced from #5 with its strongest showing in exactly a year. Finally, WXTU arrived from #7 with its largest number since NOVEMBER. WMMR dipped to #5 as it regained some of last month’s huge share loss. WBEB had been tied at #1, but it landed at #6 this time. AUDACY Classic Hits WOGL (BIG 98.1) slipped from #5 to #7 with a small share loss.
As we saw in a previous demo, WMMR was #1 18-49 for the sixth straight survey and hit double digits for the third book in a row. WDAS was back at #2 with a small decrease and trailed the leader by three shares. Two stations climbed the chart and forged a tie at #3. WUSL was up from #5 as it halted a five-book slide, while WXTU rose from #8 with its best book since DECEMBER. WIP dipped to #5 with a slight decrease, while two stations were asked to exit the top five. WBEB slid from #3 to #6, while WMGK dropped to #7.
BOSTON: Take It To The Hub
This was the sixth 6+ win in a row for BEASLEY Sports WBZ (98.5 THE SPORTS HUB), though the station just missed hitting double digits for the third straight survey (11.0-9.9). AUDACY Hot AC WWBX (MIX 104.1) had its best outing in over a year (5.6-6.9) as it rode to #2. BEASLEY Classic Hits WROR stepped down to #3, despite ending a two-book slide (5.7-6.3). AUDACY AC WMJX (MAGIC 106.7) moved up to #4 as it stopped a five-book slide (4.9-5.5). BOSTON UNIVERSITY N/T WBUR dipped to #5 (5.4-5.4). WMJX still had the most cume (829,800-821,700) – a 1.0% decrease. The market was up by a mere 0.2%.
All of a sudden, the temperature of the 25-54 race was turned up to high. WBZ was #1 for the sixth book in a row but with a noticeable share loss. Meanwhile, WWBX moved up to #2 with a huge share gain. The net result was that the gap between the two stations went from more than four shares to under a half-share. iHEARTMEDIA Pop CHR WXKS (KISS 108) dipped to #3 with a slight decrease. WMJX stepped up to #4 with its best Frosty-free share in over a year. WROR inched up to #5 as it rebounded from a down book. AUDACY Adult Hits WBGB (BIG 103) landed its lowest share in over a year as it fell from #4 to #10.
There was a ratings explosion in the 18-34 contest. WWBX was #1 and in double figures for the fifth time in the last six surveys. The station increased its previous two shares by about two-thirds. And it doubled the share of WXKS, which moved up to #2 with its best book since NOVEMBER. A flat WBZ stepped up to #3, while iHEARTMEDIA Rhythmic CHR WJMN (JAM’N 94.5) was up to #4 with its best showing in over a year. WROR and WMJX moved up the ranks and landed in a heap at #5. WBGB fell from #2 to #7 and was tied with BEASLEY Rhythmic AC WBQT (HOT 96.9).
WWBX moved up to #1 18-49 with a double-digit performance. This ended the five-book winning – frequently in double digits – streak for WBZ, which dipped to #2. WXKS remained at #3 with, once again, its best book since NOVEMBER. It was paired with WMJX, which moved up a slot with its best Frosty-free performance in over a year. WROR stood alone at #5 with a solid increase, while its former partner in that space – WBGB – dropped to #10.
June PPM Insights, Day 1, July 10, 2024
JUNE is that month that inspires what we now call memes. Is it the month that is “bustin’ out all over”? Or are we preparing for a “JUNE swoon”? Those seem to be competing themes. And why are JUNE weddings so desired? (Trust me – you do not want to go down that Reddit rabbit hole.)
After extensive musings, The Ratings Experts from RESEARCH DIRECTOR, INC. – along with the data-driven diviners from XTRENDS – have discovered that JUNE is merely the sixth survey of the year. It ran from MAY 23RD through JUNE 19TH. It featured not one but two federally mandated holidays, the day for dad and, of course, the end of the school year. Cue ALICE COOPER and read on…
NEW YORK: Win, Place & Show
The top three positions on the 6+ leaderboard were, once again, the private domain of one cluster. iHEARTMEDIA AC WLTW (106.7 LITE FM) continued as the runaway leader (8.9-8.2), while iHEARTMEDIA Classic Rock WAXQ (Q104.3) in its customary #2 slot (6.3-6.9). iHEARTMEDIA Pop CHR WHTZ (Z100) was back at #3 with its third up book in a row (5.6-5.7). The next two stations had their best outings since JANUARY. AUDACY Classic Hits WCBS repeated at #4 (5.2-5.6), while MEDIACO Urban AC WBLS vaulted from #8 to #5 (3.9-4.8). AUDACY Hot AC WNEW (NEW 102.7) remained frozen at #6 but with its highest mark since DECEMBER (4.1-4.4). AUDACY News WINS (1010 WINS) slid to #7 (4.3-4.2), though the station did gain an additional 0.4 share from its stream. As always, WLTW was the cume leader (3,709,200-3,525,800) – a 4.9% decline. The market was up 0.1%.
In the coveted 25-54 race, the top two stations landed their largest shares in over a year. WHTZ made it back-to-back wins, while WAXQ rose from #4. WLTW dipped to #3 with its smallest share in over a year. SBS Spanish Tropical WSKQ (MEGA 97.9) rebounded from a down book to move up to #4, while iHEARTMEDIA Hot AC WKTU slipped to #5 with its lowest score since NOVEMBER. A flat WCBS stepped down to #6.
The top four 18-34 players remained in their same positions as last month with WLTW running away with the demo, thanks to another double-digit share, though it was not as robust as last month’s. WHTZ was back at #2 with a small loss, but the gap between the two stations shrank by about a share. WAXQ was still sitting at #3 with a small share loss, while WNEW remained at #4 but with its best showing in over a year. WCBS moved up to #5 with its highest mark since JULY, while WKTU slid to #7 with its fourth down book in a row.
WHTZ had its best 18-49 book in over a year as it stepped up to #1. This ended the four-book winning streak for WLTW, which dipped to #2 with its lowest total since JANUARY. WAXQ repeated at #3 with its third straight up book, while WSKQ remained at #4 as it halted a two-book slide. WNEW advanced two squares to #5 with its fifth up book in a row. WKTU slid into a tie at #6 with WCBS.
LOS ANGELES: The Good Earth
AUDACY Classic Hits KRTH (K-EARTH 101) was the 6+ winner for the fifth straight survey. The station also had its best book since AUGUST (5.7-6.4). iHEARTMEDIA AC KOST was back at #2 but the station ended a five-book slide (5.2-5.8). iHEARTMEDIA Pop CHR KIIS (102.7 KISS FM) stepped up to #3 with its best showing in over a year (4.6-5.1). iHEARTMEDIA Hot AC KBIG (104.1 MYFM) dipped to #4 (4.7-4.7), while TELEVISAUNIVISION Spanish Contemporary KLVE (K-LOVE 107.5) repeated at #5 with its fourth up book in a row (4.4-4.5). KOST retained the cume crown with a 2.5% increase (2,157,700-2,210,900). The market was essentially flat.
Last month KIIS ended KOST’s six-book 25-54 winning streak. Those tables were turned as KOST was back at #1 with a solid share increase. A flat KIIS dipped to #2. KBIG repeated at #3 with a slight decrease, while KRTH ended a four-book slide as it rose from #7 to #4. KLVE stepped down to #5, despite landing its largest share since SEPTEMBER. SBS Mexican Regional KLAX (LA RAZA 97.9) and AUDACY Adult Hits KCBS (93.1 JACK FM) had been tied at #5. KLAX moved down to #6 with a slight decrease. KCBS landed at #8 where it was joined by AUDACY Rhythmic AC KTWV (94.7 THE WAVE) and iHEARTMEDIA Alternative KYSR (ALT 98.7).
The earth moved with the 18-34 crowd as KRTH shook, rattled and rolled from #5 to #1. This was the station’s first appearance in the top spot since OCTOBER. KBIG advanced two spaces to #2 with its highest mark since NOVEMBER. This ended the three-book winning streak for KIIS, which slipped to #3 with its smallest share since OCTOBER. KLVE and KCBS were cojoined at #2 last survey. KLVE was off slightly to slide to #4, while KCBS returned a good portion of last month’s huge increase as it alit at #5.
KIIS had its fourth straight up 18-49 book, each of which placed the station at #1. KBIG was flat for the second book in a row to repeat at #2. KLVE inched up to #3 with its highest score in over a year. KRTH rose two places to #4 as it halted a four-book slide. KOST remained at #5 with a slight decrease, while KLAX dropped from #3 to #6 as it returned all of last month’s share increase.
CHICAGO: Two Became One
Last month iHEARTMEDIA AC WLIT (93.9 LITE FM) and iHEARTMEDIA Urban AC WVAZ (V103) were tied at #2 6+. That partnership did not endure as WLIT moved up to the top spot (6.3-6.6), while WVAZ was left behind at #2 (6.3-6.2). This ended the two-book winning streak for HUBBARD Classic Rock WDRV (97.1 THE DRIVE), which slid to #3 (7.1-6.1). AUDACY News WBBM-A was back at #4 (5.2-5.4) and only added a 0.1 share from its stream. AUDACY Country WUSN (US99) repeated at #5 (5.1-5.1). Despite losing 5.9% of its previous total, WLIT was still the cume commander (1,385,500-1,304,100). The market fell by 1.1%.
WLIT had a slight share loss, but that did not prevent the station from claiming the #1 spot with the 25-54 crowd. This ended the five-book reign of TELEVISAUNIVISION Mexican Regional WOJO (QUÉ BUENA 105.1), which dipped to #2 with its smallest share in over a year. AUDACY AAA WXRT was flat but still moved up two places to #3. AUDACY Rhythmic Oldies WBMX (104.3 JAMS) had its best book since OCTOBER as it rose to #4. It had company as SBS Mexican Regional WLEY (LA LEY 107.9) arrived from #12 with its highest mark in over a year. Two stations exited the top five. WUSN dropped three slots to #6, while WVAZ fell from #4 to #7.
The 18-34 waters were quite turbulent. WUSN jumped from #3 to #1 with what was easily its best book in over a year. WDRV was back at #2 but with a significant share loss. WLIT ended its five-book slide to advance from #6 to #3. iHEARTMEDIA Pop CHR WKSC (103.5 KISS FM) repeated at #4 but with its lowest mark since store shelves were full of eggnog. AUDACY Pop CHR WBBM (B96) soared from #10 to #5 with its highest share in exactly a year. Three stations were huddled together at #6. iHEARTMEDIA Urban Contemporary WGCI moved up a spot with a slight increase, while WVAZ stepped down from #5 with its smallest share since OCTOBER. Rounding out the triad was WOJO, which fell from #1, thus ending its five-book winning streak. The station came close to losing half its previous share.
WLIT ended a three-book 18-49 slide as it stepped up to #1. WOJO ended a five-book winning streak here, as well, as it dipped to #2 with its lowest score in over a year. WUSN was back at #3 with a slight increase. Also landing on that space was WLEY, which moved up from #9 as it regained all of last month’s huge share loss. A flat WBMX stepped up to #5. WDRV and WVAZ were tied at #3 last month. The stations remained an item but at #6 instead.
SAN FRANCISCO: And The Beat Goes On
All of a sudden, the temperature of the 25-54 race was turned up to high. WBZ was #1 for the sixth book in a row but with a noticeable share loss. Meanwhile, WWBX moved up to #2 with a huge share gain. The net result was that the gap between the two stations went from more than four shares to under a half-share. iHEARTMEDIA Pop CHR WXKS (KISS 108) dipped to #3 with a slight decrease. WMJX stepped up to #4 with its best Frosty-free share in over a year. WROR inched up to #5 as it rebounded from a down book. AUDACY Adult Hits WBGB (BIG 103) landed its lowest share in over a year as it fell from #4 to #10.
There was a ratings explosion in the 18-34 contest. WWBX was #1 and in double figures for the fifth time in the last six surveys. The station increased its previous two shares by about two-thirds. And it doubled the share of WXKS, which moved up to #2 with its best book since NOVEMBER. A flat WBZ stepped up to #3, while iHEARTMEDIA Rhythmic CHR WJMN (JAM’N 94.5) was up to #4 with its best showing in over a year. WROR and WMJX moved up the ranks and landed in a heap at #5. WBGB fell from #2 to #7 and was tied with BEASLEY Rhythmic AC WBQT (HOT 96.9).
WWBX moved up to #1 18-49 with a double-digit performance. This ended the five-book winning – frequently in double digits – streak for WBZ, which dipped to #2. WXKS remained at #3 with, once again, its best book since NOVEMBER. It was paired with WMJX, which moved up a slot with its best Frosty-free performance in over a year. WROR stood alone at #5 with a solid increase, while its former partner in that space – WBGB – dropped to #10.
June PPM Insights, Day 1, July 10, 2024
JUNE is that month that inspires what we now call memes. Is it the month that is “bustin’ out all over”? Or are we preparing for a “JUNE swoon”? Those seem to be competing themes. And why are JUNE weddings so desired? (Trust me – you do not want to go down that Reddit rabbit hole.)
After extensive musings, The Ratings Experts from RESEARCH DIRECTOR, INC. – along with the data-driven diviners from XTRENDS – have discovered that JUNE is merely the sixth survey of the year. It ran from MAY 23RD through JUNE 19TH. It featured not one but two federally mandated holidays, the day for dad and, of course, the end of the school year. Cue ALICE COOPER and read on…
NEW YORK: Win, Place & Show
The top three positions on the 6+ leaderboard were, once again, the private domain of one cluster. iHEARTMEDIA AC WLTW (106.7 LITE FM) continued as the runaway leader (8.9-8.2), while iHEARTMEDIA Classic Rock WAXQ (Q104.3) in its customary #2 slot (6.3-6.9). iHEARTMEDIA Pop CHR WHTZ (Z100) was back at #3 with its third up book in a row (5.6-5.7). The next two stations had their best outings since JANUARY. AUDACY Classic Hits WCBS repeated at #4 (5.2-5.6), while MEDIACO Urban AC WBLS vaulted from #8 to #5 (3.9-4.8). AUDACY Hot AC WNEW (NEW 102.7) remained frozen at #6 but with its highest mark since DECEMBER (4.1-4.4). AUDACY News WINS (1010 WINS) slid to #7 (4.3-4.2), though the station did gain an additional 0.4 share from its stream. As always, WLTW was the cume leader (3,709,200-3,525,800) – a 4.9% decline. The market was up 0.1%.
In the coveted 25-54 race, the top two stations landed their largest shares in over a year. WHTZ made it back-to-back wins, while WAXQ rose from #4. WLTW dipped to #3 with its smallest share in over a year. SBS Spanish Tropical WSKQ (MEGA 97.9) rebounded from a down book to move up to #4, while iHEARTMEDIA Hot AC WKTU slipped to #5 with its lowest score since NOVEMBER. A flat WCBS stepped down to #6.
The top four 18-34 players remained in their same positions as last month with WLTW running away with the demo, thanks to another double-digit share, though it was not as robust as last month’s. WHTZ was back at #2 with a small loss, but the gap between the two stations shrank by about a share. WAXQ was still sitting at #3 with a small share loss, while WNEW remained at #4 but with its best showing in over a year. WCBS moved up to #5 with its highest mark since JULY, while WKTU slid to #7 with its fourth down book in a row.
WHTZ had its best 18-49 book in over a year as it stepped up to #1. This ended the four-book winning streak for WLTW, which dipped to #2 with its lowest total since JANUARY. WAXQ repeated at #3 with its third straight up book, while WSKQ remained at #4 as it halted a two-book slide. WNEW advanced two squares to #5 with its fifth up book in a row. WKTU slid into a tie at #6 with WCBS.
LOS ANGELES: The Good Earth
AUDACY Classic Hits KRTH (K-EARTH 101) was the 6+ winner for the fifth straight survey. The station also had its best book since AUGUST (5.7-6.4). iHEARTMEDIA AC KOST was back at #2 but the station ended a five-book slide (5.2-5.8). iHEARTMEDIA Pop CHR KIIS (102.7 KISS FM) stepped up to #3 with its best showing in over a year (4.6-5.1). iHEARTMEDIA Hot AC KBIG (104.1 MYFM) dipped to #4 (4.7-4.7), while TELEVISAUNIVISION Spanish Contemporary KLVE (K-LOVE 107.5) repeated at #5 with its fourth up book in a row (4.4-4.5). KOST retained the cume crown with a 2.5% increase (2,157,700-2,210,900). The market was essentially flat.
Last month KIIS ended KOST’s six-book 25-54 winning streak. Those tables were turned as KOST was back at #1 with a solid share increase. A flat KIIS dipped to #2. KBIG repeated at #3 with a slight decrease, while KRTH ended a four-book slide as it rose from #7 to #4. KLVE stepped down to #5, despite landing its largest share since SEPTEMBER. SBS Mexican Regional KLAX (LA RAZA 97.9) and AUDACY Adult Hits KCBS (93.1 JACK FM) had been tied at #5. KLAX moved down to #6 with a slight decrease. KCBS landed at #8 where it was joined by AUDACY Rhythmic AC KTWV (94.7 THE WAVE) and iHEARTMEDIA Alternative KYSR (ALT 98.7).
The earth moved with the 18-34 crowd as KRTH shook, rattled and rolled from #5 to #1. This was the station’s first appearance in the top spot since OCTOBER. KBIG advanced two spaces to #2 with its highest mark since NOVEMBER. This ended the three-book winning streak for KIIS, which slipped to #3 with its smallest share since OCTOBER. KLVE and KCBS were cojoined at #2 last survey. KLVE was off slightly to slide to #4, while KCBS returned a good portion of last month’s huge increase as it alit at #5.
KIIS had its fourth straight up 18-49 book, each of which placed the station at #1. KBIG was flat for the second book in a row to repeat at #2. KLVE inched up to #3 with its highest score in over a year. KRTH rose two places to #4 as it halted a four-book slide. KOST remained at #5 with a slight decrease, while KLAX dropped from #3 to #6 as it returned all of last month’s share increase.
CHICAGO: Two Became One
Last month iHEARTMEDIA AC WLIT (93.9 LITE FM) and iHEARTMEDIA Urban AC WVAZ (V103) were tied at #2 6+. That partnership did not endure as WLIT moved up to the top spot (6.3-6.6), while WVAZ was left behind at #2 (6.3-6.2). This ended the two-book winning streak for HUBBARD Classic Rock WDRV (97.1 THE DRIVE), which slid to #3 (7.1-6.1). AUDACY News WBBM-A was back at #4 (5.2-5.4) and only added a 0.1 share from its stream. AUDACY Country WUSN (US99) repeated at #5 (5.1-5.1). Despite losing 5.9% of its previous total, WLIT was still the cume commander (1,385,500-1,304,100). The market fell by 1.1%.
WLIT had a slight share loss, but that did not prevent the station from claiming the #1 spot with the 25-54 crowd. This ended the five-book reign of TELEVISAUNIVISION Mexican Regional WOJO (QUÉ BUENA 105.1), which dipped to #2 with its smallest share in over a year. AUDACY AAA WXRT was flat but still moved up two places to #3. AUDACY Rhythmic Oldies WBMX (104.3 JAMS) had its best book since OCTOBER as it rose to #4. It had company as SBS Mexican Regional WLEY (LA LEY 107.9) arrived from #12 with its highest mark in over a year. Two stations exited the top five. WUSN dropped three slots to #6, while WVAZ fell from #4 to #7.
The 18-34 waters were quite turbulent. WUSN jumped from #3 to #1 with what was easily its best book in over a year. WDRV was back at #2 but with a significant share loss. WLIT ended its five-book slide to advance from #6 to #3. iHEARTMEDIA Pop CHR WKSC (103.5 KISS FM) repeated at #4 but with its lowest mark since store shelves were full of eggnog. AUDACY Pop CHR WBBM (B96) soared from #10 to #5 with its highest share in exactly a year. Three stations were huddled together at #6. iHEARTMEDIA Urban Contemporary WGCI moved up a spot with a slight increase, while WVAZ stepped down from #5 with its smallest share since OCTOBER. Rounding out the triad was WOJO, which fell from #1, thus ending its five-book winning streak. The station came close to losing half its previous share.
WLIT ended a three-book 18-49 slide as it stepped up to #1. WOJO ended a five-book winning streak here, as well, as it dipped to #2 with its lowest score in over a year. WUSN was back at #3 with a slight increase. Also landing on that space was WLEY, which moved up from #9 as it regained all of last month’s huge share loss. A flat WBMX stepped up to #5. WDRV and WVAZ were tied at #3 last month. The stations remained an item but at #6 instead.
SAN FRANCISCO: And The Beat Goes On
Once again, BONNEVILLE AC KOIT was the 6+ winner. The station also ended a three-book slide (6.8-7.7). KQED INC. N/T KQED was back at #2 as it regained all of last month’s large share loss (5.9-7.1). AUDACY News KCBS repeated at #3 (5.7-5.4). It picked up an additional 0.1 share from the stream. Also landing at #3 was iHEARTMEDIA Soft AC KISQ (98.1 THE BREEZE), which blew in from #4 with its best outing since JULY (5.1-5.4). Despite the fact that the GIANTS were not lighting the world on fire, CUMULUS Sports KNBR-A (THE SPORTS LEADER) had its best book in over a year (4.2-4.5). That pushed the station up to #5. BONNEVILLE Pop CHR KMVQ (99.7 NOW) stepped down to #6 with its lowest mark since AUGUST (4.6-4.2). KOIT continued in the cume top spot with a 0.1% increase (1,207,300-1,208,200), while the market rose 1.1%
The AC format ruled the 25-54 realm. Of course, KOIT was #1 again as it rebounded from a down book. KISQ had a strong share increase as it rose from #5 to #2. Still, it was about three shares behind the leader. KMVQ dipped to #3 with its fourth straight down book, while a flat AUDACY Hot AC KLLC (ALICE @ 97.3FM) stepped down to #4. CUMULUS Classic Rock KSAN (107.7 THE BONE) moved up to #5 with its sixth up book in a row. iHEARTMEDIA Rhythmic CHR KMEL dropped from #3 to #6.
KOIT posted its lowest 18-34 number since JULY, but that did not prevent the station from finishing in first place for the twelfth straight survey. KMEL was back at #2, though with a noticeable share loss. AUDACY Alternative KITS (LIVE 105) was up for the third book in a row to remain at #3. KMVQ repeated at #4 with a slight increase. It was joined in that space by iHEARTMEDIA Pop CHR KYLW (WiLD 94.9), which advanced from #6 with its largest share in over a year. KSAN slipped to #6 and was in league with KISQ.
KOIT was flirting with double figures as it continued its long #1 18-49 string. KMVQ was back at #2 with a small share loss. It was paired with KISQ, which rose from #4 with its best book since FEBRUARY. KMEL dipped to #4 with its smallest share since OCTOBER. A flat KITS repeated at #5 and it had company as KYLD came up from #10 with, once again, its best book in over a year.
DALLAS-FT. WORTH: Spot On
After applying liberal layers of sunscreen, AUDACY Classic Hits KSPF (98.7 THE SPOT) landed its largest share in over a year (4.6-6.0) as it leapt from #4 to #1 in the 6+ arena. This pushed CUMULUS Sports KTCK (1310 & 96.7 THE TICKET) down to #2 (5.3-5.1). TELEVISAUNIVISION Mexican Regional KLNO (QUÉ BUENA 94.1) dipped to #3 (5.2-4.9), while two stations took up residence at #4. CUMULUS Country KPLX (99.5 THE WOLF) stepped down from #3 as it gave back most of last month’s share increase (5.0-4.5). AUDACY Adult Hits KJKK (100.3 JACK FM) was up two slots as it bounced back from a down book (4.0-4.5). iHEARTMEDIA Pop CHR KHKS (106.1 KISS FM) fell from #4 to #7 (4.6-3.9). Despite an 8.1% decline, iHEARTMEDIA AC KDGE (STAR 102.1) was back as the cume leader (1,089,900-998,100). The market was off by 3.3%.
KTCK did experience a small 25-54 share loss, but the station was still able to repeat as the demo leader. KLNO was back at #2, and the two competitors were less than a half share apart. KJKK advanced two spaces to #3 as it regained most of last month’s share loss. KPLX dipped to #4, while two stations moving in opposite directions met up at #5. CUMULUS Country KSCS moved down a spot with a small decrease, while KSPF rose from #7 with its best outing since OCTOBER. Shout out to SERVICE Urban Contemporary KKDA (K104), which made the leap o’ the month, moving from #20 to #8.
KLNO was down but notched its fifth 18-34 win in a row, while KSCS moved up to #2 with a slight increase. The gap between them was nearly two shares. KHKS landed its lowest number since figgy pudding was on the menu as it dipped to #3. KPLX was back at #4, while AUDACY Alternative KVIL (ALT 103.7) repeated at #5. Both stations had small share decreases.
For the sixth straight survey, KLNO was perched atop the 18-49 leaderboard. The station had its first up book since MARCH. KTCK moved up two slots to #2 with its most productive outing in over a year. KHKS and KSCS were formerly partners at #2. Both stations were down this survey and landed at #3 and #4, respectively. KKDA vaulted from #17 to #5 and narrowly defeated iHEARTMEDIA Hot AC KDMX (MIX 102.9), which turned it up from #11 to #6. KPLX and KDGE were last seen hanging out at #5. KPLX dropped to #9 as it gave back most of last month’s solid share increase. KDGE fell to #10 and was tied with AUDACY Mexican Regional KMVK (LA GRANDE 107.5) and iHEARTMEDIA Active Rock KEGL (97.1 THE EAGLE).
One down, three to go. Thanks for being a part of our cume. If you know of someone who still does not know we have migrated here after the demise of ALL ACCESS, send them this link.
Next up in the queue: HOUSTON, ATLANTA, WASHINGTON D.C., PHILADELPHIA and BOSTON, in that order.
-Steve Allan, Programming Research Consultant
About XTrends: XTrends is radio’s favorite tool for reviewing ratings. Click here to see why all of radio’s major groups love XTrends!
About Research Director, Inc.: Research Director, Inc. is based in Annapolis, Maryland. We help radio stations’ programming and sales departments maximize the value of their research. For more information, visit www.ResearchDirectorInc.com, call 410-295-6619, or e-mail info@ResearchDirectorInc.com or sallan@ResearchDirectorInc.com.
The AC format ruled the 25-54 realm. Of course, KOIT was #1 again as it rebounded from a down book. KISQ had a strong share increase as it rose from #5 to #2. Still, it was about three shares behind the leader. KMVQ dipped to #3 with its fourth straight down book, while a flat AUDACY Hot AC KLLC (ALICE @ 97.3FM) stepped down to #4. CUMULUS Classic Rock KSAN (107.7 THE BONE) moved up to #5 with its sixth up book in a row. iHEARTMEDIA Rhythmic CHR KMEL dropped from #3 to #6.
KOIT posted its lowest 18-34 number since JULY, but that did not prevent the station from finishing in first place for the twelfth straight survey. KMEL was back at #2, though with a noticeable share loss. AUDACY Alternative KITS (LIVE 105) was up for the third book in a row to remain at #3. KMVQ repeated at #4 with a slight increase. It was joined in that space by iHEARTMEDIA Pop CHR KYLW (WiLD 94.9), which advanced from #6 with its largest share in over a year. KSAN slipped to #6 and was in league with KISQ.
KOIT was flirting with double figures as it continued its long #1 18-49 string. KMVQ was back at #2 with a small share loss. It was paired with KISQ, which rose from #4 with its best book since FEBRUARY. KMEL dipped to #4 with its smallest share since OCTOBER. A flat KITS repeated at #5 and it had company as KYLD came up from #10 with, once again, its best book in over a year.
DALLAS-FT. WORTH: Spot On
After applying liberal layers of sunscreen, AUDACY Classic Hits KSPF (98.7 THE SPOT) landed its largest share in over a year (4.6-6.0) as it leapt from #4 to #1 in the 6+ arena. This pushed CUMULUS Sports KTCK (1310 & 96.7 THE TICKET) down to #2 (5.3-5.1). TELEVISAUNIVISION Mexican Regional KLNO (QUÉ BUENA 94.1) dipped to #3 (5.2-4.9), while two stations took up residence at #4. CUMULUS Country KPLX (99.5 THE WOLF) stepped down from #3 as it gave back most of last month’s share increase (5.0-4.5). AUDACY Adult Hits KJKK (100.3 JACK FM) was up two slots as it bounced back from a down book (4.0-4.5). iHEARTMEDIA Pop CHR KHKS (106.1 KISS FM) fell from #4 to #7 (4.6-3.9). Despite an 8.1% decline, iHEARTMEDIA AC KDGE (STAR 102.1) was back as the cume leader (1,089,900-998,100). The market was off by 3.3%.
KTCK did experience a small 25-54 share loss, but the station was still able to repeat as the demo leader. KLNO was back at #2, and the two competitors were less than a half share apart. KJKK advanced two spaces to #3 as it regained most of last month’s share loss. KPLX dipped to #4, while two stations moving in opposite directions met up at #5. CUMULUS Country KSCS moved down a spot with a small decrease, while KSPF rose from #7 with its best outing since OCTOBER. Shout out to SERVICE Urban Contemporary KKDA (K104), which made the leap o’ the month, moving from #20 to #8.
KLNO was down but notched its fifth 18-34 win in a row, while KSCS moved up to #2 with a slight increase. The gap between them was nearly two shares. KHKS landed its lowest number since figgy pudding was on the menu as it dipped to #3. KPLX was back at #4, while AUDACY Alternative KVIL (ALT 103.7) repeated at #5. Both stations had small share decreases.
For the sixth straight survey, KLNO was perched atop the 18-49 leaderboard. The station had its first up book since MARCH. KTCK moved up two slots to #2 with its most productive outing in over a year. KHKS and KSCS were formerly partners at #2. Both stations were down this survey and landed at #3 and #4, respectively. KKDA vaulted from #17 to #5 and narrowly defeated iHEARTMEDIA Hot AC KDMX (MIX 102.9), which turned it up from #11 to #6. KPLX and KDGE were last seen hanging out at #5. KPLX dropped to #9 as it gave back most of last month’s solid share increase. KDGE fell to #10 and was tied with AUDACY Mexican Regional KMVK (LA GRANDE 107.5) and iHEARTMEDIA Active Rock KEGL (97.1 THE EAGLE).
One down, three to go. Thanks for being a part of our cume. If you know of someone who still does not know we have migrated here after the demise of ALL ACCESS, send them this link.
Next up in the queue: HOUSTON, ATLANTA, WASHINGTON D.C., PHILADELPHIA and BOSTON, in that order.
-Steve Allan, Programming Research Consultant
About XTrends: XTrends is radio’s favorite tool for reviewing ratings. Click here to see why all of radio’s major groups love XTrends!
About Research Director, Inc.: Research Director, Inc. is based in Annapolis, Maryland. We help radio stations’ programming and sales departments maximize the value of their research. For more information, visit www.ResearchDirectorInc.com, call 410-295-6619, or e-mail info@ResearchDirectorInc.com or sallan@ResearchDirectorInc.com.
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