Friday, December 13, 2013

Nielsen Ranks Top Audio Formats

As the year draws to a close NielsenAudio reflects on the format preferences of radio listeners in the U.S., where more than 90 percent of Americans use the medium on a weekly basis.

In 2013, Nielsen reports Country grew among younger listeners and set all-time highs for audience shares across the 48 Nielsen portable people meter (PPM) markets; Pop Contemporary Hit Radio (Pop CHR) mature by increasing its listening share in the 25-54 demographic; spoken word (News/Talk and Sports) made a big rebound during the fall; and both Urban Contemporary and Hot Adult Contemporary had banner years—among their best ever.

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