Wednesday, April 15, 2020

Canadians Listening To More Radio, All Week

As daily routines and tuning behaviors have changed over the month of March due to COVID-19, Canadians listening to radio continue to listen on average 115.9 daily mins per listener, a 4% increase over last month for A18+ in meter markets across Canada.

Increase in daily mins/listener in the month of March was across the whole week. In-home tuning on Saturday & Sunday increased from 76.7 to 90.0 daily mins/listener for those who listened to AM/FM radio.

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