Conservative media outlet Newsmax continues to has enjoy a massive surge in followers across Facebook, Twitter and YouTube over the past month, reports Newsweek.
Rising social media subscribers, viewers and interactions trends continued this weekend after the outlet's content was again amplified by President Donald Trump, who has turned on Fox News in recent weeks, broadly citing its coverage about his election defeat.
On Saturday, Trump tweeted that Fox was "virtually unwatchable" and pointed his vast Twitter following in the direction of Newsmax and the One America News Network (OANN), another outlet sympathetic to the president.
.@FoxNews daytime is virtually unwatchable, especially during the weekends. Watch @OANN, @newsmax, or almost anything else. You won’t have to suffer through endless interviews with Democrats, and even worse!— Donald J. Trump (@realDonaldTrump) November 28, 2020
For Newsmax, a long-running media endeavor overseen by a Trump confidant called Christopher Ruddy, the high-profile endorsements appear to be paying off.
According to data from analytics platform Social Blade, which tracks the daily shifts of profiles, "likes" on the Newsmax Facebook page have spiked by over 1.4 million in the past 30 days, with a daily average rise of 47,241. On Saturday, when the channel was talked about by Trump, its Facebook page attracted over 30,000 new likes.
The pattern was echoed on Twitter, where its account gained 563,735 new followers in the past 30 days, a daily average of 18,791. It amassed 27,105 new fans Saturday.
On YouTube, Newsmax brought in 1.18 million new subscribers over the past 30 days, a daily average rise of nearly 40,000. It gained 20,000 new subscribers on Saturday. Video views on the platform rose by 108 million in the past 30 days, according to Social Blade.