Radio.com Expands Its Footprint On Connected TV

Entercom has announced plans to significantly expand its smart television footprint through a partnership with Vewd, the world’s largest smart television OTT software provider.

As part of the partnership, tens of millions of smart televisions, including Sony, Philips and Hisense, will have access to RADIO.COM, the exclusive digital home for all Entercom content across its leading portfolio of over 230 stations, along with hundreds of affiliate stations, thousands of top podcasts, live and on-demand video, and premium content across local and national news, entertainment, music and sports in markets all across the U.S. This partnership with Vewd allows RADIO.COM to assume a leading position on smart TVs alongside other content genres, like video and gaming, that are driving massive consumer engagement during the pandemic.

“Connected televisions and smart home devices are the fastest growing segment of RADIO.COM’s rapidly growing audience, with significant demand from both consumers and advertisers,” said David Rosenbloom, Vice President, Corporate Business Development, Entercom. “By partnering with Vewd, who powers tens of millions of leading-brand smart televisions, users now have our robust library right at their fingertips.”

“We are pleased that RADIO.COM has chosen Vewd to extend their smart TV reach,” said Michael Winneker, Vice President of Content, Vewd. “Through our Emmy Award-winning products, we help RADIO.COM deliver its content to millions of devices, thereby growing app engagement, usage, and revenue.”