All-news radio got a big storm surge from Hurricane Sandy, the latest Arbitron ratings confirm.
at nydailynews.com reports just-released figures for the first three weeks of November show that both WCBS-AM (880) and WINS (1010 AM) became go-to places.
Even with the average for the whole three weeks, WCBS-AM jumped from 3.9% of the radio audience to 5.3%.
WINS rose from 4.1% to 4.8%, which is particularly remarkable because the station lost its transmitter for 17 hours after the storm and then operated at low power for several more days.
“Even when we returned to air, we were at one-fifth of full strength for several days.”
Still, Mevorach noted, more than 3.6 million people tuned to WINS that week. WCBS-AM had similar numbers, plus a near-record jump while WINS was off the air.
In New Jersey, WKXW (101.5 FM) saw about a 50% jump in its audience share.
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