In this new role, Pezzano will lead sales development and strategy for Cumulus Media’s eight radio stations in Youngstown, including: WHOT 101.1 FM , WQXK K105.1 FM, WYFM 102.9 FM Y103, WWYX 103.6 FM Rock 104, WTIV 1240 AM ESPN, WLLF 96.7 FM ESPN, News Talk WPIC 790 AM, and Talk WSOM 600 AM. Pezzano joins Cumulus from Dix Communications Company in Kent, OH, where he was Vice President, Advertising Sales and Marketing. Prior to that, he was Advertising Director for The Blade in Toledo, OH.
Brad Marshall, Vice President/Market Manager for Cumulus-Youngstown said: “We’re very pleased to add Ohio media veteran Jeff Pezzano to our team in Youngstown. He has a wealth of experience in advertising and digital sales. We look forward to his contributions as we continually expand our reach in multi-platform services.”
Pezzano said: “I'm truly excited to be joining Cumulus Media in Youngstown. I grew up here. I'm happy to be back serving the communities and businesses of Northeast Ohio with our great mix of music and programming.”