Milwaukee Radio: WVTY Drops Adult Hits For Country

Magnum Media Adult Hits WVTY 92.1 The Lake in  Milwaukee-Racine has flipped formats to Country as "92.1 VTY COUNTRY."

The move followed Good Karma Broadcasting's WKTI 94.5 Milwaukee's flip out of the format to Sports, effective today.

"92.1 covers the Southern half of the Milwuakee market, while our West Bend-licensed '92.5 Buzz Country' WMBZ covers the Northern half," explained Magnum Media Owner Dave Magnum. "The two signals meet perfectly in the middle of Milwaukee. We’ll program WMBZ and WVTY separately, so each station can super-serve its half of the market."