Wednesday, November 12, 2014

Boston Radio: WRKO Raises $115K+ For Fisher House

Entercom/Boston has announce Talk WRKO 680 AM raised over $115,000 during it radiothon for The Fisher House, which provides a safe and welcoming environment for veterans and their families as they stay in Boston to receive medical treatment.

The event featured Jeff Kuhner and Barry Armstrong's interviews with wounded veterans, whose stories touched the hearts of all who heard them.

Entercom Boston VP/Market Manager Phil Zachary said the end result is proof that talk radio isn't just viable in 2014, it's vital. "When I hear rumblings that talk radio is on the wane and then see crowds turn out and give as they did for the Fisher House Radiothon, I wonder just what the naysayers are smoking," he said. "Jeff, Barry, Bill Cooksey and the entire 'RKO team leveraged the umbilical connection they enjoy with their listeners and in just 13 hours forever changed the quality of life for Massachusetts' greatest heroes and their families."

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