Tuesday, January 12, 2021

Albuquerque Radio: KMGA Turns On the Magic

CUMULUS MEDIA announces that it will launch a new weekday programming lineup on Magic 99.5/KMGA-FM, Albuquerque’s At-Work Station. Magic 99.5, now airing the music will feature “Today’s Hits & Yesterday’s Favorites”, with new songs from artists like Taylor Swift, Maroon 5 and Ed Sheeran, and favorites from the 80’s and 90’s like Prince, Journey, and The Backstreet Boys. 

In addition, Magic 99.5 kicks off a fresh new on-air schedule for the new year, with the debut of the popular nationally syndicated Bob & Sheri morning show, airing weekdays from 5:00am-9:00am. Doug Durocher and Steph Duran, hosts of the station’s previous morning show, Doug & Duran, will now air back-to-back in afternoons and middays, with Duran following Bob & Sheri from 9:00am-2:00pm, and Durocher broadcasting from 2:00pm-7:00pm. Intelligence for Your Life with John Tesh moves from middays to evenings from 7:00pm-Midnight. 

Kris Abrams, Operations Manager/Program Director, Magic 99.5/KMGA-FM, said: “Getting live midday and afternoon shows back on Magic 99.5 with great talents like Steph and Doug will provide the entertainment and companionship the Magic at-work audience craves. Bob & Sheri are one of the best morning shows around and are so very compatible with what we do on Magic. It’s a win-win-win for our listeners with this strong new weekday lineup!”

Abrams noted: “These are the right moves at the right time. Magic is always one of the most listened-to stations throughout the holiday season with all-Christmas music. To come right out of that with these upgrades will not only make longtime listeners happy, but will also convert a lot of new fans still listening after the holiday.”

Jeff Berry, Vice President/Market Manager, Cumulus Albuquerque, commented: “Magic has long been Albuquerque’s at-work station. Bob & Sheri start things off in a big way, and then Steph and Doug take it live all day – That creates an unmatched platform for our clients to get their message out to the Magic audience.”

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