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Monday, September 25, 2017
SBS Shipping Relief To Puerto Rico
Spanish Broadcasting System, Inc. is sponsoring an airlift and participating in a cruise shipment, which will include as much as 100,000 pounds of food and supplies raised by the company and its South Florida and radio and TV audiences, to Puerto Rico.
Royal Caribbean International, whose ship Adventure of the Seas is based in San Juan, will carry relief donations to the island. SBS is also flying a senior management group from the company to Puerto Rico to directly help in the relief effort.
SBS’ radio stations in Puerto Rico, La Mega 106.9 FM and La Nueva 94 FM have been the only FM stations transmitting live on the island – before, during and after the storm – serving as a key source of information for residents in San Juan and many rural communities. Powered by generators, the station has maintained open communications with its listeners and is also engaging via social media.
Supporting the effort, SBS’ radio stations in Miami, WXDJ-FM EL NUEVO ZOL 106.7FM, WCMQ-FM ZETA 92.3FM, WRMA-FM RITMO 95.7FM, LAMUSICAPP, MEGATV united to collect food and supplies for Puerto Rico. SBS on-air talent has also joined forces to urge audiences to provide goods and to inform listeners and viewers on what’s happening in the island. All goods will be collected at the SBS Broadcast Center from September 21st through Saturday September 23rd from 6AM-8PM each day with the transport expected to occur by Sunday morning.
In addition, SBS’s radio stations in New York, WSKQ-FM MEGA 97.9FM and WPAT-FM AMOR 93.1 FM, are hosting a related campaign to collect food and supplies from listeners for transport to Puerto Rico. The New York metro region is home to close to 1.3 million people of Puerto Rican decent, the largest Puerto Rican population in the nation.
"We are united in tapping all of our resources to directly help the victims of Hurricane Maria.," said Mr. Raul Alarcon, President and CEO of Spanish Broadcasting System, Inc. "Our management, our on-air talent, our employees and our listeners and viewers are all pitching in to raise food and supplies to contribute to the massive relief effort underway across the island. We have a deep bond with our loyal audiences across Puerto Rico and we will remain with them in the long recovery and rebuilding program. We will also continue to utilize our FM radio station on the island to provide information around the clock to residents and their families in the US.”
“We are pleased to connect SBS’ efforts to those most in need in Puerto Rico,” said Michael Bayley, President and CEO, Royal Caribbean International. “Royal Caribbean has sailed to the Caribbean for over 50 years, and with such a long-standing relationship comes a sense of responsibility to do our part to help Puerto Rico in its times of need.”
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