The statistics about podcasting from Edison Research's Infinite Dial survey indicates podcasting continues to be having its moment in the sun and there is enormous desire for more information about them.
So over the next several weeks E-R will be supplying more findings. According to Edison, a lot of people have asked the age of podcast users.
Podcasting skews young. However, says E-R's Larry Rosin, it's a bit more balanced by age than, for instance, online radio, where usage among 12-24s is vastly higher than that among 55+. He explains this might possibly be in part due to the regular promotion of podcasting on America's older-skewing public radio system.
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