Friday, March 20, 2015

Boston Radio: WEEI, Patriots Extend Broadcast Deal

The New England Patriots and Sports Radio WEEI 93.7 FM announced a three-year extension for the broadcasting rights to “Patriots Monday” and “Patriots Friday,” providing Patriots fans weekly access to exclusive interviews with some of their favorite Patriots.

The agreement will allow the same winning formula with a lineup headlined by Patriots three-time Super Bowl MVP Tom Brady and four-time Super Bowl Champion Head Coach Bill Belichick.

Continuing in 2015, Brady will kick off “Patriots Monday” with his weekly appearance on the Dennis and Callahan morning show. Belichick will wrap up “Patriots Monday” with his weekly appearance on the Dale and Holley show. In between, “Middays with MFB” hosted by Lou Merloni, former Patriots tight end Christian Fauria and Tim Benz, will continue to feature Patriots captains and veteran leaders who will be available to discuss the most recent game. The “Patriots Friday” lineup will include additional Patriots players to preview the upcoming game.

Phil Zachary
“The WEEI Monday and Friday shows have become appointment listening for Patriots fans, not just in Boston and New England, but throughout the country and around the world,” said New England Patriots Vice President of Corporate Sales Murray Kohl. “It is the only platform that allows fans an opportunity to listen to extended interviews with Coach Belichick and Tom Brady. We are proud to extend our partnership with WEEI on our Patriots Monday programming, which debuted on their station 20 years ago.”

Entercom Boston VP/Market Manager Phil Zachary says the arrangement is unique in professional sports and affords New England football fans unparalleled access to the NFL’s most iconic coach and player. “The Patriots are New England’s team and WEEI is the voice of New England sports. From Boston to Springfield, Providence to Portland, Cape Cod to Concord Lakes, the WEEI Sports Radio Network is proud to be the standard bearer for this great seasonal programming on-air with our broadcast affiliates, on-line and on-demand at WEEI.com.”

The Patriots first entered into an agreement with WEEI for “Patriots Monday” in 1995. The programming expanded to “Patriots Friday” during the 2008 season. The popular Patriots programming will resume in mid-August and continue throughout the 2015 season.

No comments:

Post a Comment