Twin Cities Radio: KTWN Drops HotAC for Alternative

Northern Lights Broadcasting has launched Alternative KTWN 96.3 FM Go 96-3 FM Monday.  The new format launched at 3 p.m. with 10,000 uninterrupted songs.

Go 96.3 will have a unique sound with diverse musical offerings from artists like Imagine Dragons, Foo Fighters, Atmosphere, Fitz & The Tantrums, and new artists such as Vance Joy, Hozier and Bleachers.

In addition, Go 96.3 is excited to return as the exclusive radio play-by-play home for the Minnesota Twins in 2015.

"With KTWIN, we built a new home for the Minnesota Twins but with a radio sound that’s too familiar. Go 96.3 will be different. Our music will be different, our people will be different, how we position the Twins will be different and how we support our sponsors will be different. We are going where music is going, where our baseball team is going and where our community is going,” said Joe Pohlad, Executive Vice President of Northern Lights Broadcasting.

KTWN 96.3 FM (19 Kw) 60dBu Coverage Area

“Go 96.3 is a place for music lovers. It’s about familiar bands and new artists. It’s about being online and on mobile. We have some really cool digital stuff coming — I can’t wait,” said Sam Gagliardi, Senior Vice President of Northern Lights Broadcasting.