Friday, January 9, 2015

Sacramento Radio: Bill White Named PD For KFBK, KSTE

Bill White
iHeartMedia/Sacramento has announced veteran News/Talk programmer Bill White as new PD for Talk KFBK 1530 AM / 93.1 FM  and Talk KSTE 650 AM, effective January 20.

Most recently, White was PD for Journal Broadcast group's News/Talk KQTH 104.1 FM and Sports KFFN 1490 AM in Tucson. Prior to that, White was Director of Programming and News at Tribune's WGN-720 AM in Chicago. Previously, White served as Operations Manager and Director of Programming of News/Talk WBT 1110 AM / 99.3 FM and Talk WLNK 107.9 FM in Charlotte for ten years.

"These legendary stations inform and touch listeners in the Sacramento area every day," said White. "I'm honored to be joining the talented team at KFBK-KSTE and look forward to building on their successes."

KFBK 931. FM (20.5 Kw) Red=60dBu Coverage Area
"Bill is one of the most accomplished News/Talk programmers in the business and I'm very glad that he is taking the reins of these two legendary stations," added iHeartMedia/Sacramento VP/Programming Don Parker.

"Bill has the experience and intelligence to lead these stations and very talented staff," said iHeartMedia/Sacramento Market President John Geary. "He will be a great addition to the team."

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