Saturday, September 22, 2018

MD Radio: Adams Launches Gold-Based Country On 98.5 FM

Adams Radio Group has decided on a new format for WGBG 98.5 FM in Salisbury-Ocean City, and the decision is country.

Recently, Adams moved WGBG Classic Rock from 98.5 to a new 25,000-watt signal that had previously been broadcasting country. The new “US 98.5 Everything Country” will be consulted by Keith Hill.

Keith Hill
Keith Hill, well known for his experience and success in country will provide guidance for the stations programming. Keith commented on the new station “My very first job in radio was in Seaford, DE…on this very station! This is a homecoming for sure! Salisbury – Ocean City has needed a country station like US 98.5 for a very long time. I am excited to be leading the effort to bring listeners a wider variety of country from Garth Brooks to today. Music that really is country too!”

US98.5 will be commercial free for some time. Keith says “we intend to play at least 50,000 songs before adding full commercial content!”

WGBG 98.5 FM (6 Kw) Red=Local 60dBU Coverage Area
Ron Stone, CEO of Adams added “I could not be happier than to have Keith Hill programming this new station. No one else could be a better fit. After a lot of research, we determined our best opportunity for success was country on 98.5, a signal that serves the market very well! Salisbury – Ocean City needs a country format that does not ignore the best country of all time. The market is in for a real treat with US 98.5”. Stone added, “there are more surprises coming on this station. Stay tuned!”

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