G-R Radio: iHM Gives Regional Duties To WBCT PD Dave Taft

Dave Taft

iHeartMedia/West Michigan has announced the appointment of Country WBCT B-93.7 FM Pprogram Director Dave Taft to Senior VP/Programming duties for the company's West Michigan region, including Grand Rapids and Muskegon.

He'll continue as WBCT's PD, a role he's handled since September, 2009, after serving as Assistant PD/MD, then interim PD of WBCT. He previously handled Operations Manager duties for then Clear Channel's co-owned cluster in Muskegon, and PD responsibilities at the former WSHZ-FM (Star 108).

Concurrently, Sports WMAX 96.1 ESPN Grand Rapids Assistant PD and afternoon co-host Jim Costa is upped to Program Director. He replaces Phil Tower, who retains the PD role for News/Talk WOOD 1300 AM / 106.9 FM and Talk WTKG 1230.

"Dave is an incredible programmer," said Regional Senior VP/Programming Tony Travatto. "He's got the perfect blend of expertise to grow our listeners and clients, and we know he will continue to dominate the media market in West Michigan with our team."