Qello Concerts will feature NASH TV’s original content across its worldwide OTT streaming platform, which includes web access, as well as:
- Smart TVs from Samsung and Sony
- Connected devices, including streaming players and consoles: Apple TV, Android TV, Roku, PlayStation, XBOX and Google Chromecast
- Mobile devices: iOS, Android and Windows
NASH TV features compelling original content based on the Country lifestyle including music, fashion/beauty, cooking, sports and original artist interviews filmed at the NASH campus in Nashville. Regular programming includes “NASH Nights Live,” “Grits & Hits,” “America’s Morning Show,” and “Real Live Performances.”
“Qello Concerts is a powerful platform to catapult our distribution into hundreds of millions of households across the globe through the connected TV market, bringing our popular lifestyle and entertainment programming to Country music fans to enjoy anytime, anywhere,” said John Dickey, Executive Vice President of Content and Programming for Cumulus.
“Country music is core to Qello Concerts and who better to grow that with than Cumulus and their amazing NASH TV content and industry-leading brand,” said Richard Johnson, co-founder of Qello Concerts.
Cumulus created the NASH entertainment brand based on the Country music lifestyle in January 2013 starting with the flagship “America’s Country Station” NASH FM 94.7 in New York City. In addition to dozens of Country format radio stations, the NASH brand includes NASH Country Weekly magazine, concerts/events, online and TV content, the NASH Icon joint venture with Big Machine Label Group and the upcoming NASH Next talent competition.
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