What channels would consumers actually pay for if they could pick and chose?
Variety reports the answer to that question may surprise you, and is bad news for at least some cable networks.
Take ESPN, for example. The Disney-owned sports network is often quoted as the prime reason for people not cutting the cord, and is by far the most expensive cable network. But a new survey from Digitalsmiths found that only 35.7 percent of consumers would add ESPN to their personal a la carte lineup of TV channels if they had the choice. That ranks the cable network 20th in the survey, behind Discovery Channel at 62 percent, History Channel at 57 percent, and behind the Weather Channel’s 39.9 percent.
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