Entercom/Boston has announced line-up changes at Talk WRKO 680 AM.
The changes includes shifting its current morning show to replace Rush Limbaugh and a groundbreaking joint venture in morning drive with the Boston.com Web site. The new program will be called The Boston.com Morning Show and will feature veteran Boston television anchor Kim Carrigan hosting four hours of rapid-cadence news, talk and trending live from the newsroom at Boston.com.
Concurrently, WRKO's popular Kuhner Report morning talk show featuring Jeff Kuhner will move to the 12:00N to 3:00PM slot formerly occupied by Rush Limbaugh. Barry Armstrong's Financial Exchange remains in the 10:00AM to Noon slot, while Howie Carr anchors afternoon drive, 3:00 to 7:00PM. All of WRKO's programming in weekday prime will be live and local for the first time in more than 20 years. To reflect that fact, the station is adopting a new logo and positioning statement as "The Voice of Boston."
Entercom Boston VP/Market Manager Phil Zachary says this is a logical evolutionary step for the talk format. "On the cusp of the 2016 election cycle, it's very clear traditional talk radio is facing strong headwinds," he said. "As ideological lines blur and new technologies afford almost limitless tractability in audio news options, now is the time to deliver highly targeted, local content that's unavailable to consumers anywhere else. This new line-up, anchored by our alliance with New England's second largest news Web site, squarely positions WRKO for the next decade." The station's revamped on-air schedule debuts Monday, June 29th.
Kim Carrigan and the whole WRKO morning show is horrible..they insult the callers and talk over them..Jim has called us racist and he is rude and not good with callers...I no longer listen and have other friends who say the same..Kim is overbearing and VB is weak...Jim is just annoying and rude...
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