Monday, November 4, 2013

Report: 111M Americans Go Online For Daily News

Whether browsing the news headlines about international news, U.S. politics, or the latest tech gadgets, 111 million Americans visited news websites in September 2013. That’s more than half of the Americans (54%) who were active on the Web, and each visitor to news sites spent an average of 1 hour 32 minutes on those sites during the month, according to Nielsen.

So which websites do Americans browse most when they’re looking for the latest news headlines? Yahoo-ABC News Websites topped the list of news brands with 47 million unique U.S. visitors in September 2013. CNN’s websites followed closely with 41 million visitors, but was tops in engagement, as visitors spent 50 minutes each, on average, during the month.

Websites of popular newspaper brands like and also made the list, alongside online news properties like the Huffington Post. Overall, visitors to news websites checked the news often, averaging 19 sessions on news websites and 100 page views per person.

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