Saturday, July 29, 2023

D-C Radio: WBIG Fires Don Geronimo Over 'Barbie Girl' Remark


WBIG-FM, the Washington Commanders’ radio partner, fired host Don Geronimo for disparaging remarks he made about a female TV anchor during a Thursday morning broadcast from the team’s training camp.

While hosting “The Don Geronimo Show” on BIG 100, Geronimo, whose real name is Michael Sorce, referred to WUSA-TV sports anchor Sharla McBride as “Barbie girl” as she arrived to cover the team’s second day of camp. He added, “I’m guessing she’s a cheerleader,” and later referred to her as “that chick.”

“After an internal review, Don Geronimo is no longer an employee of WBIG,” Aaron Hyland, iHeartMedia’s D.C. regional president, said in a statement to The Washington Post on Saturday night. “We take matters of this nature very seriously and this behavior does not align with our core values.”


A Commanders spokesperson added, “We were confident that iHeart would address this swiftly and are pleased that they did.”

Following Thursday’s comments, the Commanders prohibited Geronimo and his producer, Crash Young, from broadcasting at the team’s facility Friday. Their taped interview with new Commanders owner Josh Harris that was promoted to run Friday never aired.

“When I heard the comments made about me on their radio show, I felt incredibly insulted and embarrassed,” McBride said in a statement to The Post when asked for comment on Geronimo’s remarks. “In my 17 years as a professional journalist, I have never been disrespected in such a blatant manner while trying to do my job. Their words were sexist and misogynistic. No woman should experience this in the workplace, and I appreciate the Commanders’ swift response in handling this matter.”

The Washington Post reports just last week, Geronimo announced on social media that he re-signed with WBIG through 2026. When reached for comment Saturday, he responded via text: “Under the advice of my representatives I’ve been advised that I can not comment at this time.”

Geronimo, 64, has been a notable figure in local radio for decades, known for his sports broadcasts as well as his raunchy, “guy talk” radio as half of “The Don and Mike Show” with Mike O’Meara on WJFK (106.7 FM). The show garnered a following for off-color stunts, including a nude Olympics that was shown on pay-per-view. As The Post detailed in 1998, the pair prided itself on pushing the envelope, and their act resulted in a handful of lawsuits and complaints, at least a couple of which were resolved with settlements.

In April 2022, the Commanders announced a three-year deal with iHeartMedia D.C., less than a month after parting ways with Audacy’s the Team 980 (WTEM-AM). The deal was touted as a chance to expand the team’s reach on an FM station.


No comments:

Post a Comment