Wednesday, September 1, 2021

CableTV News Monthly Ratings: FOX News Dominance Continues

FOX News Channel (FNC) continued its ratings dominance in August, notching 94 of the top 100 cable telecasts for the month and 13 of the top 14 cable news programs in overall viewers and the younger A25-54 demo, as well as number one in all of weekday primetime television during the past three weeks, according to Nielsen Media Research. 

Additionally, the network remained the most-watched network in all of basic cable, sweeping the competition in both total day and primetime total viewers, posting triple-digit leads in some cases. From 8-11 PM/ET, FNC delivered 2.5 million viewers, 394,000 in the 25-54 demographic, and 244,000 with A18-49. In total day, FNC garnered 1.4 million viewers, 238,000 with the key 25-54 demo and 149,000 with A18-49.

Notably, FNC beat CNN by more than 200 percent in primetime with total viewers and more than 100 percent in primetime with A25-54. In total day, CNN again plummeted by 39 percent in overall viewers and saw 47 percent declines in the younger 25-54 demo. Despite a heavy breaking news month, CNN saw its lowest-rated month in weekday primetime viewers, with Cuomo Prime Time seeing its lowest-rated month since February 2020 while the new iteration of New Day had its worst month since July 2019. Meanwhile, MSNBC saw lows dating back to 2015 in the demo and 2017 in viewers, losing more than 40 percent year-over-year in all categories, as FNC remained the top-rated cable news network year-to-date in both total day and primetime total viewers.

In August, viewers watched FNC more than any other cable news channel helping the network capture averaging 4.1 million viewers and 809,000 with A25-54 during primetime on the days the Taliban took over Afghanistan and last Thursday when a suicide attack killed 13 U.S. service members. The network closed out the month as the number one network in all of weekday television in primetime, besting broadcast and all of cable in total viewers during the past 3 weeks, bolstered by wall-to-wall breaking news coverage surrounding Afghanistan and Hurricane Ida.

Greg Gutfeld’s new late-night program Gutfeld! finished the month as the number-one-rated show in cable television in total viewers at 11 PM/ET, and number seven overall with 1.7 million viewers, 312,000 with A25-54 demo and 191,000 in 18-49 demo. Gutfeld! outpaced ABC’s Jimmy Kimmel Live!, NBC’s The Tonight Show with Jimmy Fallon in total viewers while topping Comedy Central’s The Daily Show and all other cable late night programs in both total viewers and the younger A25-54 demo. This month, Gutfeld! also notched its first weekly win against CBS’ The Late Show with Stephen Colbert in total viewers and in the demo. Notably, Colbert hasn’t lost a week since February 2018, and this month, Colbert delivered 1.9 million with 395,000 in A25-54, whereas Gutfeld posted 2 million viewers and 405,000 with the A25-54 demo. In addition to surpassing every CNN program in total viewers for the month, Gutfeld! crushed its timeslot competitors, CNN’s Don Lemon Tonight and MSNBC’s The 11th Hour with Brian Williams, across the board. At 12 AM/ET, FOX News @ Night with Shannon Bream had an average audience of 928,000 viewers and 202,000 in the 25-54 demo.

➤August 2021 Ratings For The Top 5 Shows On CableTV News:
  • Total Viewers: Tucker Carlson Tonight (3,302,000), The Five (3,106,0000 Hannity (3,009,000), The Ingraham Angle (2,394,000), Special Report with Bret Baier (2,186,000)
  • Adults 25-54: Tucker Carlson Tonight (551,000), Hannity (503,000), The Five (460,000), The Ingraham Angle (410,000), Special Report with Bret Baier (349,000)

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