Focus 360 has entered the podcast space with an investment inLipstick and Vinyl, the podcast network that focuses on delivering underrepresented voices, with a concentration on female voices. The partnership includes ad sales representation from Focus 360.
“We have been looking for a podcast partner that offered stand-out content,” stated Phil Brown, Chief Executive Officer of Focus 360. “By seeking out the underrepresented and diverse voices in the marketplace, Lipstick & Vinyl delivers audiences that are super loyal and highly engaged. Expanding our suite of audio ad platforms enables us to offer more solutions to our advertisers. We’re very excited.”
“Focus 360 is known for its outstanding relationships with agencies, and that is extremely important to the growth of our company and our content partners,” noted Allyson Marino, Founder and Chief Executive Officer of Lipstick & Vinyl. “Podcasts provide a wonderfully unique and intimate way to connect with people and tell stories. Focus 360’s expertise in audio ad sales made them the perfect choice to help us grow.”
Lipstick & Vinyl offers podcasts from underrepresented and diverse voices, with a focus on female voices. Hosts on the Lipstick & Vinyl network include award-winning journalists, TV writers, comedians, single mothers, mavericks of online entertainment, advocates for social change, and more.
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