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Monday, September 24, 2018
Savage Nation To Launch 1-Hour Radio Show And Podcast
Westwood One, America’s largest audio network, and legendary broadcaster Michael Savage are innovating together in 2019 with the launch of a one-hour version of The Savage Nation radio show, which has millions of dedicated listeners, and a new original podcast.
The Savage Nation podcast will also be available for radio broadcast, as Westwood One pioneers bridging the demos and consumption patterns on both linear and on demand audiences. This is the first original podcast from Michael Savage, who currently releases an on-demand version of his radio show. Savage is excited to experiment with audio and create a podcast that will reach his listeners and fans all over the country.
“As I move into the next phase of my 25-year radio career I hope to bring even more listeners to the medium of audio with The Savage Nation,” said Savage. “I will be free to innovate in unique ways on my podcast. The flexibility of the platform will permit me to expand my story-telling and insights into politics, books, food, cars, and rock and roll. I'm going to change the way talk radio is spoken and consumed.”
“Dr. Savage’s on-demand audience is massive, and I have no doubt this new podcast will be too,” said Suzanne Grimes, Executive Vice President, Marketing for Cumulus Media and President, Westwood One. “He has fans from all over the world and from different walks of life who will flock to his versatile new shows.”
The combination of podcast and broadcast will fuel the audience for both shows. Savage will cross-promote across The Savage Nation radio show and podcast, which will also be heavily promoted by Westwood One Podcast Network - the fastest growing podcast network in America.
The Savage Nation podcast will be available in January at michaelsavage.com, Apple Podcasts, Google Play, WestwoodOnePodcasts.com, and the Westwood One Podcasts App for iOS or Android.
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