Country Radio Specialists Mike O’Malley and Becky Brenner announce the addition of industry leaders Joe Galante and Steve Buchanan to their 24th annual Pre-CRS seminar; taking place on Monday, February 5, 2018 at the Music City Center, Downtown Nashville, from 10:00 am-1:30 pm.
Joe Galente |
He is consultant to BMG music and Higham Morris entertainment, Kenny Chesney Management Company.
Galante will share the latest news from the CMA Foundation; its work around the country, and the opportunities for Country Radio to participate. Plus, he will share his observations on the "State of Country", and of course, stories from the road - those events that shaped his career in this business.
Steve Buchanan |
Branding and brand evolution are critical to the success of the radio industry, and Buchanan is a master at both. Attendees will learn how The Ryman came back to life, what he and his team did to rejuvenate The Opry, and how he used the halo effect of the Nashville brand to create successful brand extensions.
Plus, the A&O&B team will present the first highlights from their 13th annual online perceptual study, “Roadmap 2018”, including Country P1 trends in music tastes, digital consumption, social networking and more. Data from thousands of P1’s from across the U.S and Canada will be included.
The A&O&B Pre-CRS Seminar is free, and is open to all clients, as well as to broadcasters in non-competitive situations. You can RSVP to Mike O'Malley - mike@aandoandb.com or Becky Brenner becky@aandoandb.com.
No comments:
Post a Comment