Tuesday, July 19, 2016

Colin Cowherd Reaches Affiliate Milestone

FOX Sports Radio, a division of Premiere Networks, has announced that The Herd with Colin Cowherd has reached the 100th affiliate milestone.

Among the program’s recent affiliate additions are: WINZ-AM/Miami-Ft. Lauderdale-Hollywood, FL; KHHO-AM/Seattle; KGME-AM/Phoenix; KLSD-AM/San Diego; KDSP-AM/Denver; WHBO-AM/Tampa-St. Petersburg; KFXX-AM/Portland; KRLV-AM/Las Vegas; WYGM-AM/Orlando; and KLGO-AM and KTXX-FM/Austin.

“You can't be happier professionally than I am today,” shared Colin Cowherd. “The support is so extensive that it only makes me want to work harder and this is just the beginning.”

“The reaction to Colin’s show over the past 10 months has been incredible – we’ve surpassed every goal we set for the first year of the program,” shared Julie Talbott, Premiere Networks President. “The rapid success of The Herd is a testament to Colin’s unique voice in the world of sports media and his ability to engage millions of fans across numerous platforms.  We look forward to reaching many more milestones together.”



The Herd launched on FOX Sports Radio, iHeartRadio and FS1 in September 2015, and quickly amassed a large and loyal following across a variety of platforms.

Year to year, The Herd has driven audience gains of +135% on flagship station KLAC 570 AM*.  The Herd also ranks No. 1 among sports podcasts on iHeartRadio, and listening hours for the show’s 24/7 iHeartRadio channel The Herd totaled 1.1 million in June alone.  Additionally, The Herd podcasts on iTunes, including the “Best of The Herd” and “Full Show” offerings, continue to be incredibly popular, consistently ranking atop the Sports & Recreation category.

In comparison to its previous simulcast on ESPNU last year, The Herd’s audience increased by 24% since its September 8 debut on FS1.  Also noteworthy, The Herd’s average audience is 43% greater than The Mike Francesa Show’s average audience in the same timeslot on FS1.  Clips of The Herd drew 126 million video views over the show’s first nine months via Facebook, YouTube, FOXSports.com, the live-streaming FOX Sports Go app and Twitter video player.

Combining compelling conversation and unique perspective with Cowherd and Herdline News host Kristine Leahy, The Herd, which airs daily from 12:00-3:00 PM ET.

*Source: Nielsen Audio, JUN’16 vs JUN’15, PPM, MF9A12N, AQH Percent Change, A25-54

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