Wednesday, October 25, 2023

TV Ratings: MLB, Football Grabs The Viewers


Fox News Channel retains its usual position as the top-rated cable news network in total viewers and among Adults 25-54.  According to TV Newser, citing Nielsen live plus day data.

In total day viewing, FNC averaged 1.37 million total viewers, No. 1 on all of basic cable, and 179,000 A25-54 viewers, No. 4 on all of basic cable, behind live sports-focused networks ESPN, TBS and Fox Sports 1. However, the 1.37 million and 179,000 are -14% and -19%, respectively, from the week prior — which currently stands as Fox’s most-watched week of 2023 to-date, driven by big ratings for the first few days of live Israel-Hamas war coverage.

October is a huge sports month and Fox News was knocked from perch atop the primetime cable landscape as a result. 

FNC’s 2.05 million total primetime viewer average is No. 3 for the week, behind TBS (MLB’s National League Championship Series) and FS1 (MLB’s American League Championship Series). In addition to ranking No. 3 in total primetime viewers, Fox News ranks No. 4 for the week in the primetime demo (251,000), behind TBS, college and NFL-carrying ESPN, and FS1. Fox News’ 2.05 million total primetime viewer average for the week is -2% from what the network averaged the previous week (Oct. 9, 2023) and the 251,000 A25-54 average is -12% from the week prior.

Turning to MSNBC, the NBCU-owned politics-focused cable newser hasn’t benefited (ratings-wise) from Israel-Hamas war breaking news coverage, but received a nice bump from its live coverage of President Biden’s primetime remarks on the war on Thursday night. For the full week, MSNBC averaged 1.29 million viewers and 124,000 Adults 25-54 in primetime, +17% and +2% respectively, from what the network averaged the previous week.  The network’s 1.29 million total primetime viewer average for the week is No. 5 on all of basic cable (behind Fox News and the cable sports networks), and its 124,000 A25-54 primetime viewer average is tied with Discovery for No. 17 on all of basic cable.

CNN, like Fox, shed viewers from the week prior. The network averaged 687,000 total viewers and 182,000 Adults 25-54 in primetime this past week, -15% and -7% respectively, from what the network averaged the previous week (Oct. 9). That said, the network’s audience levels remain up from their 2023 to-date averages, driven by the hot news cycle. The 687,000 total primetime viewer average from last week places CNN at No. 8 on all of basic cable, and the 182,000 A25-54 primetime viewer average for the week is No. 7 on all of basic cable.


Graphics Courtesy of RoadMN (w/permission)


Fox News had the eight most-watched daily cable news offerings for the week of Oct. 16, led by The Five, averaging 3.05 million total viewers at 5 p.m.

Jesse Watters Primetime secured second place among all daily cable news shows with a 2.55 million total viewer average at 8 p.m., followed by Special Report with Bret Baier (2.28 million at 6 p.m.) and The Ingraham Angle (2.23 million at 7 p.m.). Your World With Neil Cavuto, which featured rotating guest hosts, shot up to No. 8 in total viewers (1.77 million at 4 p.m.).

MSNBC’s Deadline: White House is the most-watched non-Fox News cable news show of the week, coming in at No. 9 with a 1.76 million viewer average from 4-6 p.m.

Fox News boasts nine of the top 10 cable news shows of the among Adults 25-54, including the top six. Gutfeld!, back after a week off the air, took first place with a 322,000 A25-54 average at 10 p.m. The Five followed close behind (311,00) with Jesse Watters Primetime (298,000), Hannity (278,000) and The Ingraham Angle rounding out the top five. 


📺TOP 20 TV SHOW RATINGS RANKING

Ranking is based on ratings data as of Thursday, October 19, 2023. The audience figures are derived from the latest Nielsen daily, weekly, or monthly P2+ program audience averages, whichever is the most recently available within the past seven-day window.


📺BROADCAST EVENING NEWS

“World News Tonight with David Muir” ranked as the No. 1 evening newscast in all of broadcast and cable in Total Viewers (7.496 million), Adults 25-54 (1.084 million) and Adults 18-49 (743,000) during the week of Oct. 16, 2023, based on Live + Same Day Data from Nielsen Media Research.

“World News Tonight” outdelivered “NBC Nightly News” (6.383 million, 1.010 million and 659,000, respectively) by 1.113 million Total Viewers, by 74,000 Adults 25-54 and by 84,000 Adults 18-49. “World News Tonight” increased its lead over the NBC program week to week in Total Viewers (1.113 million vs. 824,000) and Adults 25-54 (74,000 vs. 1,000).

“World News Tonight” was the No. 2 program of the week in Total Viewers (7.496 million) on all of broadcast and cable television (excluding sports).

“World News Tonight” has won the last 255 of 256 weeks in Total Viewers and 184 of the last 186 in Adults 25-54.

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