Monday, December 21, 2020

United Stations Acquires Chubb Rock Line-Up

Chubb Rock
United Stations has announced that as of the start of 2021, Chubb Rock will be bringing his entire programming lineup to the company’s lineup of offerings. The deal includes the live-via-satellite daily morning show known as The Chubb Rock Show with SiMan Baby as well as two weekend shows, Diggin’ in Tha Crates and Authentic Caribbean. 

The daily morning show is also offered as content segments each day so that radio stations can use Chubb Rock’s show in other time slots including middays and afternoon drive, and that adds a new star-driven program to the United Stations list of Dayparts On Demand. This announcement comes jointly from Andy Denemark, EVP/Programming at United Stations and the Chubb Rock, Radio Grind, LLC. team which includes Wyatt Cheek at Impressions Marketing, Gary Krantz at Krantz Media Group/KMG Networks and of course Chubb Rock himself and his co-hosts.

The Chubb Rock Show with SiMan Baby is a live 4-hour morning show that is both delivered via satellite and is also available as content segments immediately after its daily broadcast so that affiliated radio stations around the country have various options for programming. 

In addition to Chubb Rock, the show has three additional on-air regulars, SiMan Baby, Carol Blackmon and Keke Rock. SiMan Baby is a well-known talent in the Atlanta area having hosted winning shows on V-103, Kiss 104.1 and Majic 107.5 in that market. 

He’s also a Georgia Radio Hall of Famer. Contributor Carol Blackmon brings heart and humor to the show, she’s a National Black Radio Hall of Fame Inductee and her voice has been associated with many national brands. One more powerful female rounds out the on-air team as “Keke” Rock brings her own fiery brand of wit, sarcasm and social media sensibility.

In marking the addition of the Chubb Rock programming to the company’s lineup, Andy Denemark of United Stations commented, “Having Chubb Rock and his team as partners for daily and weekend programming is a dream, and it’s a great way to start off the new year. The daily show is topical and funny, and because good content wins, the program is right on target for audiences in all market sizes and any time slot. We’re excited to expand the reach of the show and have more station operators reap the rewards of having The Chubb Rock Show on their airwaves.” 

Chubb Rock added, “We know we do great radio every day, and we’re excited to start a new partnership that will take us to the next level. We’re also proud that our listeners and our advertisers have come to expect honest and entertaining radio from our broadcast team, and we will continue to work hard to earn and keep that respect.”

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