Friday, March 10, 2017

SBS Adds 'El Terrible' In Key Markets For Mornings

Spanish Broadcasting System Inc. Thursday announced that "El Terrible" ("The Terrible,") Terry Cortez "El Terrible", premiered on Thursday, March 9 from 6 am-10am (PST) on 97.9FM La Raza in Los Angeles, 93.3FM La Raza in San Francisco / San Jose and in La Ley 107.9FM in Chicago, simultaneously.

The cast of the show consists of "El Terrible", Kristel YaƱez 'La Kristy' and Johnny Orta 'El Perro'. Listeners can listen online for free through the LaMusica App available on smartphones and mobile devices.

El Terrible is a fun family program that incorporates the best regional Mexican music, the latest news and information of interest to Latinos and a wide range of guests who share their views and opinions on topical issues and relevant trends spanning different Hispanic markets in the US.

Juan Carlos Hidalgo, Vice President of Programming for SBS Radio on the West Coast, said: "Not very often do you have the opportunity to have one of the most talented personalities in Spanish media on your team and that's what happened with El Terrible. Since I met El Terrible in 2013, I have had the privilege and pleasure to work with him for many years. His  relationship with his fans is undeniably intimate and he possesses a proven  ability to attract the biggest stars in the entertainment world."

"I'm happy to announce that starting March 9, I'll be able to reach millions of listeners in Los Angeles, San Francisco / San Jose and Chicago," said Alberto Cortez, "El Terrible." "I am honored that SBS has given me this incredible opportunity to have my own syndicated program. I'm excited to hear that my listeners can tune in from their homes, in their car or through their smartphones. We're going to have a good time! "

No comments:

Post a Comment