The Christian Broadcasting Network today is launching a faith-based news website targeted at millennials.
“We’re enthusiastic about the vision for FaithWire.com and believe it can reach a whole new generation,” Gordon Robertson, president of the Christian Broadcasting Network, said in a statement provided to Business Insider. “FaithWire.com is well-positioned to meet a growing passion for news within the faith community.”
According to BusinessInsider, two alumni of conservative talk show host Glenn Beck’s media empire will lead the website. Dan Andros, who was Beck’s head writer for 15 years, will serve as managing editor. Sara Johnson, who spent nearly five years heading social media for Beck, will be director of social media.
Andros and Johnson told B-I that the editorial team will initially be “nimble” and comprised of just one other person: Stephanie Parker, who will be an assistant editor. The website will also accept content from a network of freelancers.
Johnson stated that the website would “lean toward values more than a political ideology.”
“If there is a devastating storm that hits a community, we’re not going to write an article telling you how many days it’s been before a politician has visited or addressed the issue,” she said. “FaithWire is going to highlight the personal stories of people living through that disaster, what’s going on in that community, how people are helping one another, and how you can get involved if you want to as well.”
The duo said FaithWire has an “incredible opportunity” to reshape the way Christians are portrayed in popular cultural.
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