Lady Gaga's latest album, MAYHEM, debuted at No. 1 on the Billboard 200 chart, marking a significant achievement in her career. Released on March 7, 2025, this seventh solo studio album secured her seventh chart-topping position on the Billboard 200, reinforcing her status as a dominant force in pop music.
The album achieved 219,000 equivalent album units in its first week in the U.S., according to Luminate, making it the biggest debut by a female artist in 2025 up to that point and the largest opening week for a woman in over six months. This figure surpasses the previous high set by Sabrina Carpenter’s Short n’ Sweet, which debuted with 362,000 units in September 2024.
Of MAYHEM’s impressive first-week performance, traditional album sales accounted for 136,000 units, making it the top-selling album of the week. Streaming also played a major role, with 80,500 streaming equivalent album (SEA) units, translating to 108.05 million on-demand official streams—Gaga’s biggest streaming week ever. This streaming success also propelled MAYHEM to a No. 1 debut on the Billboard Top Streaming Albums chart. Additionally, track equivalent album (TEA) units contributed 2,500 to the total. The album’s vinyl sales were particularly notable, with 74,000 copies sold, marking Gaga’s largest week ever for vinyl purchases.
The album’s rollout was bolstered by a robust promotional campaign and multiple physical editions, including 14 vinyl variants (some signed and featuring bonus tracks like “Can’t Stop the High” and “Kill for Love”), four CD editions, a cassette tape, and a deluxe CD box set with branded merchandise. Lead singles such as “Die With a Smile” (a collaboration with Bruno Mars that hit No. 1 on the Hot 100), “Disease,” and “Abracadabra” (which debuted at No. 1 on multiple Billboard dance charts) fueled anticipation and chart performance. Gaga’s extensive media presence, including appearances on Saturday Night Live, the Grammy Awards, and various livestreamed events, further amplified the album’s launch.
The album’s rollout was bolstered by a robust promotional campaign and multiple physical editions, including 14 vinyl variants (some signed and featuring bonus tracks like “Can’t Stop the High” and “Kill for Love”), four CD editions, a cassette tape, and a deluxe CD box set with branded merchandise. Lead singles such as “Die With a Smile” (a collaboration with Bruno Mars that hit No. 1 on the Hot 100), “Disease,” and “Abracadabra” (which debuted at No. 1 on multiple Billboard dance charts) fueled anticipation and chart performance. Gaga’s extensive media presence, including appearances on Saturday Night Live, the Grammy Awards, and various livestreamed events, further amplified the album’s launch.
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