AdLarge Media, AP Ink Digital Audio Deal

AdLarge Media continues to expand in digital audio with its latest collaboration for national ad sales representation of The Associated Press’ news digital on-demand service via the AudioBoom podcast platform.  The deal broadens the reach of AP’s breaking news audio service and allows affiliate radio stations to host on-demand audio on their websites and mobile applications with updates every hour, 24/7.

“We are delighted to add the marquee AP news brand to our digital audio portfolio,” said Jay Green, Vice President, Digital Sales and Content Partnerships, AdLarge Media.  “This partnership brings a great opportunity to the marketplace for our clients to align with the premium provider of news content."

“This venture not only delivers our content to listeners anytime they want it, it also opens the door for advertisers to reach their target consumers when they are most engaged,” noted Fernando Ferre, AP’s Vice President, Business Development.   “We are very excited that AdLarge is representing AP’s news on-demand audio service to national advertisers.”

"I am thrilled to be collaborating with AdLarge for sales of AP’s news on-demand audio,” stated Rob Proctor, Chief Executive Officer, AudioBoom.  “This relationship allows AP to connect directly with listeners around the world, digitally and on-mobile."

To inquire about AP audio, please contact Paul Memoli at 212-621-6923 or pmemoli@ap.org.