(L-R) Tyrone Ballinger, Maylana McGhee, Ditch, Danni Bruns, Country Cory, Jill Crocker, and Ross Turner
Cumulus Media announces that Memphis Rock station 98.1 The Max (WXMX-FM) raised $1,143,524 for the Ronald McDonald House Charities of Memphis in its annual 98.1 The Max Ronald McDonald House Radiothon on Friday, November 6th. This is a record-breaking milestone in the station’s long-standing partnership with Ronald McDonald House Charities of Memphis and is the third consecutive year that 98.1 The Max has topped over $1 million in the popular one-day community fundraiser.
The 98.1 The Max Ronald McDonald House Radiothon leveraged the power of the station’s on-air and digital platform to raise awareness and funds for the beloved nonprofit. The Radiothon was presented live from 9:00am-5:00pm on 98.1 The Max, with special family features throughout the day.
The 98.1 The Max Ronald McDonald House Radiothon leveraged the power of the station’s on-air and digital platform to raise awareness and funds for the beloved nonprofit. The Radiothon was presented live from 9:00am-5:00pm on 98.1 The Max, with special family features throughout the day.
All funds raised will go directly toward housing, meals, and support services for families staying at Ronald McDonald House of Memphis, ensuring they can focus on what matters most — their child’s healing.
Danni Bruns, Program Director, 98.1 The Max, said: "This incredible $1.1 million milestone belongs to our listeners, our team, and our entire community. We're grateful for everyone who came together to support this important cause."
Morgan Bohannon, Vice President/Market Manager, Cumulus Memphis, said: “It's a pleasure to work with a high-performing team, driven to success with an exceptionally passionate audience. This is the third year in a row 98.1 The Max has performed at the million dollar-plus range, and it just keeps growing. Amazing accomplishment by both our team and our community.”
📻For more information or to stream 98.1 The Max, visit: https://www.981themax.com/.