Thursday, December 14, 2023

And 2023's Most Googled Subjects Are..


If you turned to Google these past few months to make sense of the Israel-Hamas war, you aren’t alone.

CNN reports the tech giant has released its 2023 Year in Search, and the data indicates that people around the world sought out information around Hamas’ October 7 attack on Israel and Israel’s ensuing military campaign in Gaza.

“War in Israel and Gaza” topped this year’s list of news trends in the US and globally, while “what is Hamas,” “what is happening in Israel,” and “why did Hamas attack” were among the year’s top US search queries beginning with “what is” or “why.”

The Titan submersible that imploded on a voyage to see the wreckage of the Titanic and prompted a massive, international search was the next top global news trend after the war, followed by the devastating Turkey-Syria earthquake in February that killed more than 50,000 people.

Damar Hamlin
Google’s annual Year in Search roundup is a snapshot of the people and phenomena that piqued people’s curiosities and captivated their attention — the lists identify search inquiries that saw high traffic spikes over a sustained period relative to the previous year. In addition to major news events such as the war, Damar Hamlin’s cardiac arrest during an NFL game, the death of “Friends” star Matthew Perry and “Barbenheimer” were some of the other stories that had people talking in 2023, according to the data.

Hamlin, the Buffalo Bills safety whose devastating injury in January reignited a debate about safety in the NFL, topped Google’s list of trending people and athletes. Other names that dominated search trends this year include, respectively: Actor Jeremy Renner, who suffered a near-fatal accident at the beginning of the year; misogynistic influencer Andrew Tate; French soccer player Kylian Mbappé and Kansas City Chiefs football player Travis Kelce, who has consistently made headlines since his romance with Taylor Swift became public.

Google’s list also highlighted some of the people we lost this year, as people mourned the deaths of Perry, Tina Turner and Sinead O’Connor.

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