Tuesday, April 30, 2019

SoCast Staging The Website Smackdown

The SoCast Digital Website Smackdown is on for Thursday, May 9 at 2PM ET/11AM PT with free attendance for all in radio.

Lori Lewis
SoCast Digital, the premier provider of digital monetization and content management solutions for radio, has gathered a trio of digital experts -- Lori Lewis, Vice President, Social Media for Modern Luxury, Seth Resler, Digital Dot Connector for Jacobs Media, and Steve Ulrich, Client Success Manager for SoCast Digital -- who will step into the ring to review and assess three radio station websites. 

All radio stations are invited to submit their website by Monday, May 6 for possible review in the Smackdown. Free webinar registration and website submission are both available here.

Seth Resler
The panel will highlight the strengths and uncover the opportunities of each of the three websites to provide webinar registrants with insights into building a powerful web presence. The discussion will focus on how to optimize a station’s website for increased monetization, improved listener interactions, and enhanced audience engagement.

“Lori and Seth are recognized digital leaders who have helped numerous radio stations develop an online strategy,” noted Eric Eisen, Director of Sales and Marketing for SoCast Digital, who will lead the Smackdown. “We’re delighted they will join the Smackdown and share their expertise with our registrants.”

Last year, more than 30 radio stations submitted their website for possible review in the Smackdown, and even more are expected this year. The Website Smackdown is part of SoCast Digital’s free 2019 webinar series. All SoCast Digital webinars explore how to make digital easy and profitable for radio stations, across sales, programming, and promotion. 

Upcoming topics in the free series include:
  • Turning radio sellers into local digital advertising experts
  • Generating revenue from external sites and social media
  • Creating engaging content for digital
  • Complementing on-air content with digital – how to program your digital day
  • How to identify and gather ‘meaningful’ audience data and use it effectively
For more information about SoCast Webinars or its suite of integrated digital products, radio stations may contact Eric Eisen, Director of Sales and Marketing, at 416-635-6678, ext. 223, or eric@socastdigital.com.

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