Alpha Media San Antonio Operations Director, Greg Martin commented on the announcement, “I am thrilled that Alpha Media recognizes the importance of its AM properties having a presence on the FM; exposing our brand to a large audience who rarely uses AM.”
ESPN San Antonio’s all-star lineup includes Mike and Mike, Collin Cowherd, Dat Nguyen (former Dallas Cowboy and A&M linebacker), Antonio Daniels (former San Antonio Spur), Jason Minnix, and Ari Temkin, and can now be heard in crystal clear FM. ESPN San Antonio is also home to the Houston Texans, Texas Rangers, World Series, and Texas Tech Football.
Alpha Media Executive VP of Programming, Scott Mahalick said, “Adding the FM frequency to our sports station will not only help increase revenue and ratings but will play a key role in opening up new live and local opportunities.”
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