Milwaukee Radio: Two FMs Have Gone Country

Two Milwaukee FM radio stations that switched to Halloween-themed music nearly two weeks ago have finally given up the ghost — in favor of country music.

On Nov. 7, the FM translator stations for WZTI-AM (1290) — the oldies format known as Fonz MKE — switched the programming on 100.3 FM and 107.3 FM from The Haunt to "Froggy MKE," "where Milwaukee discovers country."

The launch of “Froggy 100.3 & 107.3” by the Milwaukee Radio Alliance, with Gordon Mays at the helm, is airing a mix of both emerging and popular country artists to the airwaves. Mays’ experience from his time at Mid-West Family in Rockford should bring a lot of expertise to the new station.

In the early going, Froggy MKE's playlist included a range of current country hits, including Tim McGraw's "One Bad Habit," Cole Swindell's "She Had Me at Heads Carolina," Kelsea Ballerini and Noah Kahan's "Cowboys Cry Too," Jelly Roll's "Save Me," and Cody Johnson and Reba McEntire's "Dear Rodeo."

The Froggy MKE stations have plenty of country music company on the Milwaukee radio dial. In addition to WMIL-FM (106.1), area country stations include WVTY-FM (92.1) and WMBZ-FM (92.5).