iHM, Charlamagne Launching Black Podcast Network

iHeartMedia and Charlamagne Tha God,one of the most influential and authoritative voices in media, announced today a historic joint venture partnership to launch The Black Effect Podcast Network.
The Black Effect Podcast Network is positioned to become the world’s largest podcast publisher dedicated to Black listeners, bringing together the most influential and trusted voices in black culture for stimulating conversations around social justice, pop culture, sports, mental health, news, comedy and more.

The multi-genre venture will feature a luminous roster of marquee talent and culture-shifting voices committed to enlightening, educating and entertaining audiences curated by Charlamagne himself. The programming will provide a bridge to understanding information and interaction rooted in diverse perspectives.

"Blackness has an immediate, culture shifting effect on everything,” said Charlamagne.  “Blackness controls the cool. Blackness is the culture, but Black Voices are not monolithic. The only way to appreciate the diversity of thought and experiences in Black culture is to build a platform for those voices to be heard. Our goal is to shift the narrative from Black creators signing transactional deals, to instead forming legacy partnerships that build generational wealth while allowing each creative to have an equitable stake in their future. As a long-time partner of iHeart, it’s an honor to make history with them."

The Black Effect Podcast Network creatives will include comedian/actress Jess Hilarious, Social Justice Activist Tamika Mallory, American attorney and TV Host Eboni K. Williams and many more. The Black Effect Podcast Network has also partnered with other widely successful podcasts like “All The Smoke,” "Drink Champs" and “The 85 South Show,” and will debut with 18 podcasts this fall on iHeartRadio and everywhere podcasts are available.

Additionally, Charlamagne’s wildly popular, co-anchored, nationally syndicated radio show, “The Breakfast Club,” will bring its replay podcast to The Black Effect Podcast Network as its flagship show, effective immediately. With over 4.5 million weekly listeners, “The Breakfast Club” has become the most sought after media destination for A-list talent and influential thought leaders.

“As our country’s number one audio company and podcaster, we have both the responsibility and the opportunity to give new voices a massive audience platform for creativity and innovation—and for important ideas that need to be heard,” said Bob Pittman, Chairman and CEO of iHeartMedia. “Charlamagne Tha God is an unparalleled multi-platform creator whose impact extends across radio, digital, social, TV, events and podcasts. He is uniquely qualified to bring The Black Effect Podcast Network to life, and we are lucky and honored to be his chosen partner and to continue our successful partnership of over a decade in this exciting and fast-growing arena.”