Tuesday, January 14, 2020
Hollywood Least 'Trusted' In U-S
reports the nationwide survey, released this morning by Morning Consult, found that the most trusted brands in America are: USPS, Amazon, Google, PayPal, The Weather Channel, Chick-fil-A, Hershey, UPS, Cheerios, and M&Ms. It is, however, a contest of mediocrity, as no brands were found to be particularly trustworthy, with these 10 brands garnering stamps of approval from just 34-42% of Americans.
The survey found Gen Zers to be distrustful of all things capitalist: corporate America, brands, and companies. They are also conscious of corporate behavior and likely to not purchase from a reliable company that they feel is run unethically. This is a stark contrast from the nearly two-thirds of baby boomers who trust most companies as their default position; half support reliable companies regardless of ethics.
In summary, we are a nation of skeptical capitalists. Just 15% of Americans believe that religious leaders will do the right thing, and just 5% trust Wall Street. Hollywood was the least trusted of institutions at 4%.
Posted 1:56:00 AM