Tuesday, November 8, 2022

AM/FM Radio And Podcasts Work For Pet Supplies Retailers


The Cumulus Media | Westwood One Audio Active Group® recently commissioned a series of Signal Hill Insights studies to measure the impact of two pet retailer campaigns. One was for a retailer’s network radio campaign, and the other was for a podcast campaign. 



Both studies revealed AM/FM radio and podcast advertising can generate a significant brand lift and sales effect. This week’s blog outlines the key findings.

  • Pet ownership is greatest among 25-54s and declines sharply over the age of 55. Nielsen Scarborough reveals more than half of adults 25-54 own a pet.
  • Heavy AM/FM radio listeners are +15% more likely than TV viewers to be pet owners, revealing pet category media plans are underweight on AM/FM radio and overspent on TV.
  • Nielsen Media Impact: Adding AM/FM radio to pet brand TV media plans generates a massive lift in campaign reach.
  • AM/FM radio listeners are far more likely to be customers of the national pet chain retailer according to Signal Hill Insights campaign effect study.  46% of AM/FM radio listeners were customers of the national pet retailer compared to only 39% of TV viewers.
  • Brand lift: Key perceptions in the campaign saw growth. Comparing perceptions associated with the retailer before and after the campaign saw lifts of +4% to +17%.
  • AM/FM radio worked: Advertising recall grew +24%, and six in 10 said they would take an action based on the campaign. In the one-month period, aided ad recall grew from 21% to 26%, a +24% increase.
  • Signal Hill Insights podcast brand effect study: Significant impact up and down the purchase funnel. The podcast campaign generated significant impact: Top-of-mind awareness grew +55%; brand consideration increased +24%; brand recommendation improved +23%; and online purchase intent was up +24%.

Morning Show Boot Camp Headed To Dallas In '23


After months of eyeing stops across the U.S. for Talentmaster's 35th Annual Morning Show Boot Camp (MSBC), the city of Dallas was selected for this year's event to be held at the beautiful, recently-opened Marriott Uptown Hotel. 

MSBC 35 is set for August 10 & 11, 2023. The hotel is located in the trendy, upscale Uptown Dallas area near the art district - home to numerous, popular areas such as West Village, Victory Park, Klyde Warren Park, Deep Ellum, Oak Lawn, Dallas Farmers Market District, Trinity Groves, Dallas West End, Design District and many more.

MSBC founder/host Don Anthony commented, "No one will ever know how hard we searched for the perfect venue and location for our 35th annual event. Our main objectives in choosing a location was affordability, accessability by air and car, and finding a hotel within walking distance to numerous restaurants, entertainment sites and more. Rising costs made this search a bit harder than in years past, says Anthony. "As the pandemic continues to fade, proposed room rates and other items at many of the hotels we reviewed rose higher than in years past. Knowing the importance of keeping costs as low as as possible for our attendees, stations and sponsors, weighed heavily on our final choices." Surprisingly, this mark's radio's much lauded event's first-ever stop in Dallas. In fact, its first trip to Texas.

Registration Opens for 2023 NAB Show


Registration has opened for the 2023 NAB Show, taking place April 15-19, at the Las Vegas Convention Center. Marking NAB Show's 100th anniversary, the convention will celebrate the event's rich history and pivotal role in preparing content professionals to meet the challenges of the future.

NAB Show is the preeminent convention featuring the technology and visionaries driving the evolution of broadcast, media and entertainment. With extensive global reach and hundreds of exhibitors representing major industry brands and leading-edge companies, NAB Show is the ultimate marketplace for solutions to transform digital storytelling and create superior audio and video experiences.

"As we mark our centennial, we also celebrate the possibilities ahead and the incredible power of NAB Show in shaping the next generation of media and entertainment." said Chris Brown, executive vice president and managing director, NAB Global Connections and Events. "We look forward to delivering an exceptional experience for our community in this milestone year and into the future."

November 8 Radio History



➦In 1939
...WQXR-FM NYC signed-on as W2XQR.

WQXR-FM is the outgrowth of a "high-fidelity" AM station, WQXR 1560 AM, which was founded in 1936 by John V. L. Hogan and Elliott Sanger. Hogan began this station as a mechanical television station, W2XR, which went on the air on March 26, 1929.

One of the station's listeners was the inventor of frequency modulation, Edwin Howard Armstrong. When Armstrong put his experimental FM station, W2XMN, on the air, he arranged to rebroadcast some of WQXR's programming. This ended in 1939, when Hogan and Sanger put their own experimental FM station on the air, W2XQR on this date, just down the dial from Armstrong at 42.3 MHz.

When the Federal Communications Commission began licensing commercial FM stations, W2XQR moved to 45.9 MHz and became W59NY; the special FM call signs were later dropped and the station became WQXQ.

➦In 1953...Buddy Holly and Bob Montgomery (billed as “Buddy & Bob”) appeared on radio station KDAV in their hometown of Lubbock, Texas, in the first of a series of Sunday country music shows.



➦In 2012
....WXRK NYC changed call letters to WNOW-FM. The calls today are WINS-FM. The station is owned by Audacy Communications and airs an All-News format via a simulcast with 1010WINS-AM. (An Alternative music format airs on HD-2)

The station, first known as WMCA-FM, went on the air on December 25, 1948. It was co-owned with WMCA 570 AM by former New York state senator Nathan Straus. FM radio was not a successful venture for Straus, and he sought to either sell it or close the station down altogether.

WNYL logo
In late 1950, Straus sold the station to the owners of WHOM 1480 AM, now WZRC, and WHOM-FM appeared on February 26, 1951, featuring a variety of formats, including ethnic, background music, classical, Spanish, and easy listening. By the early 1970s, WHOM-FM had a Spanish-language easy listening format.

Following the sale of the WHOM stations to SJR Communications, the FM station became WKTU, taking on an adult contemporary format that began on June 5, 1975. At that point, WKTU was positioned as a "soft rock" station and called "Mellow 92". Ratings were relatively low. The station held on to the format in spite of low ratings until 1978.

That June, when a station executive, David Rapaport (father of actor Michael Rapaport), visited New York's Studio 54 discothèque on half a dozen occasions, and was very impressed with the crowds there. He then got the idea that a disco-based station was needed, as several FM-based Top 40 stations were leaning disco in other markets.

As a result, Rapaport purchased 200 disco records and brought them into the station. Keeping the same air-staff, adding Paco from their Spanish-language AM station WHOM, and with no notice, the station abruptly flipped to a disco-based rhythmic top 40 format with the tagline "Disco 92" at 6 p.m. on July 24, 1978.

In fall 1978, the station rose from "Worst to First", unseating Top40 77WABC-AM in the 18−30 age demographic.

Bonnie Raitt is 73
🎂HAPPY BIRTHDAYS:
  • Singer Bonnie Bramlett is 78. 
  • Singer Bonnie Raitt is 73. 
  • Former “Entertainment Tonight” host Mary Hart is 72. 
  • Former Playboy CEO Christie Hefner is 70. 
  • Actor Alfre Woodard is 70. 
  • Singer-songwriter Rickie Lee Jones is 68. 
  • Guitarist Pearl Thompson (formerly Porl Thompson) of The Cure is 65. 
  • Singer-actor Leif Garrett is 61. 
  • TV chef Gordon Ramsay is 56. 
  • Actor Courtney Thorne-Smith is 55. 
  • Actor Parker Posey is 54. 
  • Singer Diana King is 52. 
  • Bassist Scott Devendorf of The National is 50. 
  • Actor Gretchen Mol is 50. 
  • Actor Matthew Rhys (“The Americans,” “Brothers and Sisters”) is 48. 
  • Actor Tara Reid (“Sharknado,” ″American Pie”) is 47. 
  • Singer Bucky Covington (“American Idol”) is 45. 
  • Actor Dania Ramirez (“Devious Maids,” ″Entourage”) is 43. 
  • TV personality Jack Osbourne (“The Osbournes”) is 37. 
  • Actor Jessica Lowndes (“90210″) is 34. 
  • Singer SZA is 33. 
  • Singer-actor Riker Lynch (“Glee”) is 31. 
  • Singer Lauren Alaina (“American Idol”) is 28. 
  • Actor Van Crosby (“Splitting Up Together”) is 20.

Monday, November 7, 2022

Beasley Broadcast: Digital Revenue Increased 23.1%


Beasley Broadcast today announced operating results for the three- and nine‑month periods ended September 30, 2022.

Net revenue during the three months ended September 30, 2022 increased 1.5% to $63.8 million, primarily reflecting a year-over-year increase in digital revenue, political and other revenue, partially offset by a slight decrease in audio revenue related to softness in the national agency business.

Beasley reported operating income of $4.7 million in the third quarter of 2022 compared to $4.9 million in the third quarter of 2021, this slight decrease was driven by a $1.2 million increase in corporate expenses related to investments in our digital business as well as severance expense, partially offset by a year-over-year increase in Station Operating Income (SOI, a non-GAAP financial measure).

Third quarter 2022 interest expense decreased 5.7% to $6.6 million compared to interest expense of $7.0 million in the prior year period, due to Beasley’s repurchase of its senior secured notes over the past two quarters.

Beasley reported net income of $0.5 million, or $0.02 per diluted share, in the three months ended September 30, 2022, compared to a net loss of $1.6 million, or $0.06 per diluted share, in the three months ended September 30, 2021.

SOI increased by 5.1% to $12.3 million in the third quarter of 2022, up from $11.7 million in the third quarter of 2021. The increase is primarily attributable to higher net revenue, which more than offset higher operating expenses.


Commenting on the financial results, Caroline Beasley, Chief Executive Officer, said, “Beasley delivered another strong period of operating and financial performance, reflecting the ongoing success of our digital transformation and revenue diversification strategies. Top-line growth was the primary factor contributing to a 5.1% year-over-year increase in SOI to $12.3 million and was driven by continued strength in local audio advertising and impressive growth in our digital business.

Caroline Beasley
“Regarding the economic environment, like many companies, we are managing through some challenging market conditions with a focus on what we can control. We continue to experience increased volatility in national spot advertising, which accounted for approximately 15% of our third quarter net revenues. The ongoing strength of our digital and local audio advertising revenues is helping us to partially offset these declines. We are also taking actions on the expense side, and have implemented approximately $10.0 million in expense reductions, of which roughly half were from a reduction to headcount.

“Digital remains a key component of our revenue diversification strategy. Digital revenue increased 23.1% year-over-year representing 16.0% of total third quarter revenues, while our digital margin improved. Our digital performance benefitted from a first full quarter contribution from the white label digital agency we acquired in late June, which we believe will continue to accelerate our digital revenue growth and provide meaningful synergies with our growing digital platform. In both the second and third quarters, digital revenue accounted for a larger share of our revenue than national advertising, and we expect this revenue source to continue offsetting national spot weakness in the coming quarters.

“In summary, we believe these results demonstrate the strength and relevance of our industry-leading audio and digital content, as well as our teams’ extraordinary efforts to serve our listeners, customers and communities through challenging circumstances. And while we cannot control how the economic situation evolves in the coming months, we have already taken decisive steps to mitigate the impact of near-term headwinds and drive continued progress against our long-term growth strategy. Looking ahead, we will continue to focus on maximizing our growth opportunities, managing our expenses and capital structure, serving our audiences and advertisers and delivering results for our stockholders.”


MO Radio: Greg Renoe New VP/MM For Cumulus Media


Cumulus Media
 announces that it has promoted Greg Renoe as Vice President/Market Manager for Cumulus Columbia/Jefferson City, MO. Renoe, who joined Cumulus Media in 2004 as a Senior Marketing Consultant, rises from his role as General Sales Manager for Cumulus Columbia/Jefferson City, a post he has held since 2010. 

Renoe has also served Cumulus Columbia/Jefferson City as New Business Development & Broadcast Production Manager. Prior to joining Cumulus Media, Renoe was District Account Manager for Premier Marketing Group in Columbia. He holds a B.S. degree in Education from Lincoln University in Jefferson City.

Christmas Music? If Not Now, When?


A fresh NuVoodoo QuickTurn Study fielded just a few days after Halloween gives us indicators of what could be an early season for Christmas music. 

Many stations have already flipped the Santa switch. To benefit programmers who can't afford a custom study to help them make their Christmas programming choices, NuVoodoo fielded QuickTurn Study on November 3.

This new study includes 1,889 Adults 18-64 nationwide and shows strong anticipation of the upcoming vaccinated holidays. In 2021 a 44% plurality said they were looking forward to the holidays more than the prior year (referring to the pre-vaccine 2020 holiday season). The holidays this year are a little less hotly anticipated, but we still found a strong 33% eagerly awaiting the holidays.

As you might expect, households with children under age 18 are even more excited about the coming holidays. Among those households a 44% plurality are looking forward to these holidays even more than they were in 2021.

Nearly 3 in 5 among this sample will at least say they’re looking forward to Christmas music as the holidays approach – and nearly 1 in 4 say they can’t wait for it. As we’d seen the presence of children in a household lift holiday anticipation, so too does it lift the appetite for Christmas music.

Respondents were also asked to predict when they’d like to hear Christmas music mixed into weekend programming. Most say they wouldn’t want that until after Thanksgiving. A 10% sliver say they’re ready now and another 20% come on board as we creep up to Thanksgiving. Again, the presence of children in a household lifts interest in holiday music significantly.

Finally, respondents were asked to make the tricky judgment of when they’d use an all-Christmas-music station. While we know people are terrible at predicting their own behavior, we can use their responses as a guide. Among households with children present, 36% are ready to go as Thanksgiving looms closer – and, of course, the demand breaks big time once the turkey’s been cleared.

CNN CEO Facing Increasingly Angry Newsroom

Chris Licht

Chris Licht has been faulted by the newsroom for too many changes and not enough communication. Licht needs to find a big voice for the 9 p.m. hour and some say he's looking for a new Larry King. CNN's CFO departed last week and after hundreds of layoffs this year, more cuts are on the horizon.

Chris Licht Entered the CEO job in May with a solid helping of goodwill. But six months into his tenure, multiple insiders said, the former showrunner and EP of CBS' "The Late Show With Stephen Colbert" has burned through that good will: More CNN employees have been laid off and those who remain have questioned Licht's programming decisions and his authority, with many presuming that his moves are driven by Warner Brothers Discovery CEO David Zaslav's cost-cutting zeal, reports Insider.

"People are starting to believe there is no plan," said one executive familiar with the workings of CNN. A second person familiar with internal conversations at the network described widespread frustrations about Licht's "utter lack of communication."

"Very, very senior senior people and talent are finding out about wholesale changes that impact them and their teams via press release," this second person added, "horrible programming decisions that folks don't have confidence in."

On WBD's third-quarter earnings call Thursday, Zaslav acknowledged that changes across the company have been "messy," but he said people would see the full picture in the coming months and, regarding CNN, he highlighted "CNN This Morning," which launched Tuesday with anchors Don Lemon, Poppy Harlow, and Kaitlan Collins. Licht previously ran "CBS This Morning" and was a co-creator of MSNBC's "Morning Joe."

Rogers Gets Day in Court to Rescue Shaw Takeover


One of the biggest corporate mergers in Canada’s history is about to face its hardest test, as antitrust lawyers square off in court to decide the fate of a deal between two billionaire cable families.

Bloomberg reports it’s been a long haul for the Rogers family and Rogers Communications Inc. since they announced a takeover offer for Shaw Communications Inc. in March 2021. Executives from both companies confidently predicted they could steer the C$20 billion ($14.8 billion) transaction through regulators in a little more than a year.

They didn’t account for the doggedness of Matthew Boswell, Canada’s competition commissioner, who in May sued to block the deal, arguing it would make Rogers too powerful in the wireless industry. Several weeks later, the companies announced the sale of most of Shaw’s wireless business to Quebecor Inc.

But Boswell kept going. His office argues that even the divestiture of billions of dollars in Shaw assets isn’t enough to solve the inherent problem with the larger deal: it’s going to weaken the choices for Canadian consumers, potentially driving up costs for data connections just as 5G service is rolled out.

Hearings begin Monday at Canada’s Competition Tribunal, a body overseen by federal court judges that handles cases involving mergers and antitrust disputes. Boswell is seeking nothing less than to stop the deal entirely.

Wake-Up Call: Trump Expected To Announce Bid Next Week

Donald Trump
Former President Donald Trump is leaning toward announcing his 2024 presidential run as early as the week of Nov. 14. Last Thursday night in Iowa, Donald Trump, who has been teasing a 2024 run at rallies across the country for several months, got the closest he has come to confirming he will run. Trump told the crowd of supporters, "In order to make our country successful, and safe and glorious, I will very, very, very probably do it again." He's conflicted on the timing and nothing is ever certain but people who have been close to him for many years are lacing up for the next race.

➤TRUMP-DeSANTIS ADMIRATION SOCIETY BRUISED:  Former President Donald J. Trump hasn’t endorsed Gov. Ron DeSantis this year because, as he has explained, his fellow Floridian never asked. DeSantis didn’t attend the Trump rally on Sunday in Miami, his allies said, because he wasn’t personally invited. Bruised egos are commonplace in politics. But rarely has a rift at the top of a party spilled so fully into view at such a pivotal moment, reports The NYTimes. At a rally on Saturday night in Latrobe, Pa., Trump bestowed one of his signature nicknames on Mr. DeSantis: Ron DeSanctimonious.  Their escalating tensions took center stage on Sunday, with dueling campaign rallies in Florida just two days before voting concludes in the 2022 midterm elections. Mr. Trump campaigned in South Florida with Senator Marco Rubio and other Florida Republicans, while Mr. DeSantis made his case for re-election during a set of events along the state’s west coast. Trump didn’t repeat the taunt on Sunday, and Mr. DeSantis didn’t mention the former president at his events.

➤ARIZONA ELECTION WORKERS FACE VIOLENT THREATS WITH MIDTERMS AROUND THE CORNER: Election workers in Arizona are facing more heat ahead of the state’s midterm elections, including harassment, intimidation, and death threats. Poll workers in Maricopa County received at least 140 threats between July 11 and Aug. 22, this is the same county where a 2020 Biden-win resulted in a massive vote audit at the instructions of Republican officials and voters.

💸POWERBALL GRAND PRIZES IS NOW $1.9B:  The Powerball lottery grand prize jackpot has reached a record $1.9 billion after no tickets matched Saturday’s drawing. The next drawing is Monday night. It’s been 40 drawings with no grand prize winner, going all the way back to Aug. 3. At $1.9 billion, the jackpot’s lump-sum cash payout would be an estimated $929.1 million. Players could also choose to get an annual payout over a number of years. The amount of time since the last grand prize was claimed ties the record for the number of consecutive drawings without a winner. There were 16 tickets that won $1 million each and 1 ticket that matched enough to win $2 million. The odds of winning Monday’s grand prize drawing are 1 in 292.2 million.

Facebook Parent Meta Is Preparing Large-Scale Layoffs


Meta Platforms Inc. is planning to begin large-scale layoffs this week, according to The Wall Street Journal citing people familiar with the matter, in what could be the largest round in a recent spate of tech job cuts after the industry’s rapid growth during the pandemic.

The layoffs are expected to affect many thousands of employees and an announcement is planned to come as soon as Wednesday, according to the people. Meta reported more than 87,000 employees at the end of September. Company officials already told employees to cancel nonessential travel beginning this week, the people said.

The planned layoffs would be the first broad head-count reductions to occur in the company’s 18-year history. While smaller on a percentage basis than the cuts at Twitter Inc. this past week, which hit about half of that company’s staff, the number of Meta employees expected to lose their jobs could be the largest to date at a major technology corporation in a year that has seen a tech-industry retrenchment. 

‘Nothing Has Worked’: Musk Laments


On the same day Twitter started laying off thousands of workers, Elon Musk doubled down at an annual investment conference in Manhattan on the challenges he faces in trying to bolster profits for the ailing social media firm he purchased for $44 billion, including a potential advertiser exodus over the proliferation of hate speech on the platform.

KEY FACTS
  • Speaking at the Baron Investment Conference, Musk acknowledged he tried to back out of the $44 billion deal, calling Twitter a “poorly managed business” he bought “on the basis of what it could become.”
  • He also sought to justify the layoffs that hit roughly half the company’s staff on Friday, saying Twitter “was having pretty serious revenue and cost challenges” before the acquisition started.
  • Regarding the loss of advertisers—including General Mills and Volvo—since he took over, Musk claimed the company has done its “absolute best to appease them,” before lamenting: “Nothing has worked.”
  • Earlier on Friday, Musk blamed “activist groups” for the pushback he’s received from advertisers, after a group of more than 40 organizations on Tuesday sent a letter urging Twitter’s top 20 advertisers to “cease all advertising” on the platform if Musk rolls back on moderation practices—saying the groups prompted a “massive drop in revenue.”
$210.3 billion. That’s how much Musk,  the world’s richest person, is worth on Friday, according to Forbes estimates.

The Musk's swift actions last week stand in contrast to those of many new leaders, who often use the first 90 days to meet with employees, listen to concerns and assess how to improve a company’s products before embarking on strategy shifts, executives and corporate advisers say.

Now A Candidate, Former News Anchor Calls Reporters 'Monsters'


In her run for governor of Arizona, Kari Lake — a former local Fox anchor — has refashioned herself as a protégé of Donald Trump and a die-hard Christian conservative who wields her media expertise as a weapon and has turned her former industry into a foil. 

In her closing pitch to voters ahead of the election on Tuesday, Ms. Lake, 53, has been campaigning against the press as much as she has against Katie Hobbs, her Democratic rival, riling up audiences against reporters in attendance, whom she calls the “fake news,” and pledging to become the media’s “worst nightmare” if elected.

It’s a far cry from the person many journalists she worked with remember, reports The NY Times.

Seven of  Lake’s former colleagues at the local Fox station in Phoenix, where she read the news for more than two decades, and two others who consider themselves her former friends said Lake had once expressed more liberal views on subjects including guns, drag queens and undocumented immigrants. They said she used to admire Barack and Michelle Obama, and pointed out that she had donated to Mr. Obama’s presidential campaign. Some requested anonymity because they did not have permission to speak to the press or feared retaliation from Ms. Lake or her supporters.

During a campaign stop with veterans in Scottsdale, Ariz., on Wednesday, she called reporters “monsters” and said, “Let’s defund the press.” In another rally on Thursday night in Phoenix, she lashed out at “the media” more times than she mentioned Hobbs.

Royalties: Increased Streaming Fees Boosts Music Revenue


Apple Music’s recent subscription price increase and a likely forthcoming price hike by Spotify would provide a boost to U.S. and global music revenues and likewise impact catalog valuations. 

Higher prices for Apple Music and Spotify’s individual plan could be worth hundreds of millions in additional subscription revenue annually in the U.S., reports The Ledger from Billboard.   

Incremental revenues resulting from these price increases have the potential to reach roughly $650 million a year for streaming services. That assumes 7% growth in subscribers in 2023, no additional churn, a full year of higher prices and higher prices for both self-paid and promotional subscription plans.

However, a small amount of churn is possible, and Spotify is unlikely to raise rates at the beginning of the year. Additionally, not all subscription plans are subject to increase. (Apple is not raising the price on Apple Music Voice, for example.) Thus, the actual impact is likely to be lower next year and in successive years.

Rock & Roll Hall of Fame Makes Room For New Members


Eminem, Lionel Richie, Dolly Parton, Duran Duran, Carly Simon, Eurythmics and the married duo of Pat Benatar and Neil Giraldo were among the artists honored Saturday night during the Rock & Roll Hall of Fame’s 37th annual induction ceremony at the Microsoft Theater in downtown Los Angeles.

The L-A Times calls the 2022 class of inductees was among the more diverse in the hall’s history, with acts representing hip-hop, country music, R&B, new wave and soft rock; the group also included one artist, Parton, who made waves when she asked that her nomination be withdrawn because she felt she hadn’t earned the right to become a member. (She later said she’d accept the honor.)

Awards were also bestowed on Judas Priest, Jimmy Jam & Terry Lewis, Harry Belafonte, the late Elizabeth Cotton, Allen Grubman, Jimmy Iovine and Sylvia Robinson.

During his poignant Rock & Roll Hall of Fame speech, 2022 inductee Lionel Richie proclaimed, “rock and roll is not a color. It’s a feeling and a vibe,” reports Cleveland.com.

BFA Launches Annual Year-End Giving Campaign


The Broadcasters Foundation of America launches its annual year-end giving campaign this week. The appeal asks for tax-deductible donations to provide financial assistance to people in broadcasting whose lives have been shattered by debilitating illness, accident, or catastrophe.

“Our grantees are your colleagues,” said Tim McCarthy, President of the Broadcasters Foundation. “They are hard-working men and women who through no fault of their own need our help. Requests for aid continue to increase every year. We cannot turn our backs on those in our industry who need our help.”

This year, the Broadcasters Foundation will award close to $2 million in monthly and one-time emergency grants. Since 2017, monthly grants have increased 70% and more than 600 emergency grants have been awarded. Over the past 20 years, the Broadcasters Foundation has distributed more than $15 million to broadcasters in need.








Disaster often strikes without notice and extreme circumstances can deplete a life’s savings quickly,” stated Scott Herman, Chairman of the Broadcasters Foundation Board of Directors. “We need everyone in radio and TV to spread the word about the Foundation’s charitable mission across their station and company, in case they or someone they know needs our help.”

More information, including how to make a personal or corporate donation or apply for aid is available at www.broadcastersfoundation.org, and by contacting the Foundation at 212-373-8250 or info@thebfoa.org.

November 7 Radio History


➦In 1922..WNAX 570 AM in Yankton, South Dakota, signed-on.  The station is now owned by Saga Communications and airs News/Talk.

WNAX broadcasts at 5,000 watts around the clock from a tower in eastern Yankton. Due to its location near the bottom of the AM dial, transmitter power, and South Dakota's flat land (with near-perfect ground conductivity) the station's 5,000-watt signal provides at least secondary coverage during the day to most of the eastern half of South Dakota, much of western Iowa, and most of the densely populated portion of Nebraska. 

WNAX was first licensed on November 7, 1922, to the Dakota Radio Apparatus company, and is the oldest surviving radio station in the state of South Dakota. The call-letters came from a sequentially assigned list, and WNAX was the last station in the state to receive a callsign starting with a W instead of K (other than sister station WNAX-FM), as additional stations in the state were established after the January 1923 shift that moved the K/W call letter boundary from the western border of South Dakota to the Mississippi River.  (H/T David Ocar)

'Buck Rogers'
➦In 1932..."Buck Rogers in the 25th Century" was first broadcast on the CBS Radio Network.

➤In 1935...Broadcasting Magazine Flashback...

➦In 1937…"The Vaseline Program," aka "Dr. Christian's Office" and later simply "Dr. Christian," sbegan a run on CBS Radio. Jean Hersholt played the part of the kindly, elderly Dr. Christian who practiced on the air until 1954. Laureen Tuttle, Kathleen Fitz, Helen Kleeb and Rosemary De Camp played his nurse, Judy.  Sponsors of the show included Vaseline (petroleum jelly, hair tonic and lip ice).

➦In 1938...Radio station "W9XZY" broadcasted a facsimile of the St Louis Post-Dispatch by radio.

➦In 1938...the first broadcast of “This Day is Ours” was heard on CBS radio. Eleanor McDonald, played by Joan Banks and later by Templeton Fox, had all kinds of problems. Her child was kidnapped, she lost her memory, helped a friend find a killer, etc. The soap opera ran for two years.

➦In 1940..WBZ-FM Boston first signed-on-air.