GA Radio: Cox Media LMAs WTSH In Aragon

WTSH 107.1 FM (100Kw) 60dBu Coverage

Cox Media Group (CMG) is adding a Local Marketing Agreement to its Atlanta-based roster of radio stations with WTSH 107.1 FM, currently known as South 107.1, a country music station based in Rome, Ga.

The agreement is effective immediately, and no decisions have been made regarding the format future for this property.  We may know moved June 23 when WTSH complete moving its country format to 93.5 FM.

WSTH will be simulcast on translator W296BB in the Atlanta metro, which is also at 107.1. Both frequencies are licensed to Woman’s World Broadcasting.  The arrangement will effectively add a fifth FM to its Atlanta cluster while remaining within local ownership caps.

W296BB 107.1FM (250watts) 60dBu Coverage

“We’re thrilled our Atlanta Radio team has added another great property to our top-shelf portfolio,” said CMG Atlanta Radio’s VP and Market Manager Ben Reed. “We look forward to integrating WTSH into our content and sales strategy while engaging a socially-savvy demographic.”

CMG Atlanta Radio currently operates News WSB 95.5 FM/750 AM, B 98.5 FM, WSRV The River 97.1 FM, and WALR Kiss 104.1 FM.