James Cridland's PodNews: Your Daily Podcast & On-Demand Briefing

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👉iHeartMedia is to acquire Voxnest. Voxnest will provide dynamic ad serving for iHeartRadio’s podcasts and analytics. Voxnest also owns Spreaker, the 6th largest podcast host with 61,000 shows, and BlogTalkRadio, with a further 8,300. Terms weren’t disclosed.
  • iHeart currently hosts with Megaphone; but has hosted with Spreaker in the past.
👉Podcast host Captivate have unveiled AMIE, their “audio mastering and integration engine” which is now in private beta. The tool offers dynamic content insertion for all podcasters on the platform, and also includes a proprietary audio processing tool. (Podnews’s Editor is an advisor).

👉The finalists have been announced for the 2020 Discover Pods Awards. You have until November 6 to vote for the winners. Podnews is in the “best news podcast”; but we’re up against The Daily, Up First, Pod Save America and Today, Explained, so—anyway, thanks for the finalist status!

👉Big Tech Comes for Podcasts - “Silicon Valley could wreck audio journalism”, claims an article in Washington Monthly, arguing that we need government regulation to keep podcasting healthy.

👉Spotify’s “music with shows” seems to have been possible for some time. Tom Mullen contacts us to point us to two projects he’s worked with - a track-by-track with Kranium, an artist at Atlantic done in February, and Duran Duran Radio’s WHOOOSH!, with Simon Le Bon and Katy Krassner, now at episode 27.

👉Read More Now


👉The Allusionist ▸ has left PRX’s Radiotopia, with host Helen Zaltzman citing a lack of racial diversity at the organisation. “I have raised this fact repeatedly, recommended existing shows or potential showmakers to approach, questioned the excuses given for why the line-up stayed very white - small capacity and limited resources and insufficient money were frequently cited. So I offered money. And now, in case it makes more space and resources available, I’m removing myself.” The Bugle ▸, hosted by her brother Andy Zaltzman, left Radiotopia early last year.

👉Acast is running ads in the US to encourage voting in the US Presidential Election. The ads are non-partisan, and will be targeted to US listeners to over 20,000 podcasts.

👉The University of Canberra in Australia has released Podcast Trends and Issues in Australia and Beyond: Global Perspectives. It claims that 32% of Australian news consumers have listened to podcasts in the last month; and that 42% of Australian podcast listeners use YouTube to consume podcasts (Spotify at 33%, Apple at 21%, Google at 15%). It asked 692 podcast listeners in the country.

👉Just announced - Audio Recess, a new, free, virtual event from PRX and the Google Podcasts Creator Program. It’ll happen on November 21, and is open to all.

👉Continuing an assault on radio, Spotify has launched a morning show for the US. It’s a “show with music” - personalised music for you, and hosted by Kat Lazo, Speedy Morman, and Xavier “X” Jernigan “who will help you start your day with fresh takes and fresh tunes.”

US radio will have less variety as of today. Radio owners can now rebroadcast one station on the transmitters of another that covers the same area. Yesterday, that was illegal.

👉Megaphone Studio is celebrating its one-year anniversary. Megaphone achieved 827m downloads in September, says the release; Megaphone Studio makes podcasts for brands, typically working on fifty shows at a time.

👉Multicultural podcast agency Pod Digital Media has added a further five shows to its roster. The shows include former NFL and NBA players, and the hosts of NYC’s Hot 97 morning show.

👉Read More Now


👉The electric Porsche Taycan now comes with Apple Podcasts. It’s the first “full integration” of Apple Podcasts in any vehicle; the Porsche voice assistant will allow you to ask for “popular podcast episodes or shows”, and it also includes the Top Charts for navigation. Listening is synched with other Apple devices. We’re eagerly awaiting our review unit.

The press release claims “over 1.5 million shows” are now in Apple Podcasts.

👉First look The winners of the iVoox Audience Awards have just been released. We have the full list.

👉Podcorn, a self-service marketplace connecting podcasters with advertisers for native sponsorships, is announcing new partnership deals with podcast hosts Buzzsprout, Podomatic, RSS, Captivate and Omny Studio. Podcorn claims to have done thousands of campaigns with tens of thousands of podcast creators.

👉MIDiA has posted a survey claiming that Spotify is now the most widely used podcast platform. It says that 42% of podcast listeners use Spotify, with Apple at 32%, and Google Podcasts at an un-disclosed third place; and that 14% are weekly podcast users. The data covers the US, Canada, Australia, UK, Germany and France, weighted to country population size.

👉Want to do a “Spotify Show With Music” but not use Anchor? You can, actually - as a playlist. This playlist uses Spreaker for the talk, and Spotify for the music. It still is only playable in Spotify, though.

👉Sounder has partnered with Triton Digital to allow any podcast to earn revenue with dynamically-inserted advertising. This adds to their partnership with DAX for larger publishers.

👉Podtrac has posted data showing how podcasts did in the US last year during Thanksgiving, Christmas and New Year. (We’ll be publishing every day, as normal)

👉Read More Now


👉Our cover story: the convicted fraudster behind the Fyre Festival is to launch his own podcast. More in our Podcast News section below.

👉Google Podcasts is now the third-biggest podcast app. Libsyn’s Rob Walch unveiled the company’s download statistics in The Feed ▸. It is, though, still five times smaller than Spotify, the #2. According to Libsyn, which gets 62% of its downloads from the US, total downloads to Pocket Casts dropped below 1%.

👉Spotify removed four QAnon-related podcasts, after Insider contacted the company. QAnon is an unfounded conspiracy theory.

👉Launched yesterday, Quake is a new subscription podcast company with $2.5m in seed funding. It launches with six exclusive shows; and will sell access for $4.99 a month.

👉Podcast Movement Virtual kicked off yesterday with a keynote from Edison Research’s Tom Webster. He unveiled the slide above - showing that podcasting’s share of all audio listening is now 6% of all consumption. Fittingly, it was also World Statistics Day yesterday.
  • “Podcasting has become the greatest companion medium. Not only can you take it with you while you do other things, but we also see people turning to podcasts for a sense of community and connection during a very stressful time.” — Tom Webster at Podcast Movement Virtual
👉The second keynote session at Podcast Movement Virtual looked at emerging podcast markets across the world. Our Editor hosted it; panelists were Norman Chella from Malaysia, who hosts the Podlovers Asia podcast; Paula Rogo from Kenya, who runs the Pods4Africans newsletter; and Núria Net from Spain, from the boutique podcast publisher La Coctelera Music, currently in the middle of several productions for Podimo, Audible and others.

👉Todd Cochrane and Rob Greenlee’s New Media Show will be recorded later today at Podcast Movement Virtual. They’ll be joined by, among others, Podnews Editor James Cridland, and Sounds Profitable Editor, Bryan Barletta.

👉Read More Now


👉Podcasts are a unique form of media because people use them both to learn and to be entertained, according to The Canadian Podcast Listener 2020, which has released a sneak preview of some of its findings. The research says that the attentive, lean-in audience for podcasts is great for advertisers.

👉City Cast has been announced - a new US network of daily, local podcasts, “launching this winter in a handful of cities”. Its CEO is David Plotz, the former Editor-in-Chief of Slate magazine. They’re hiring.

👉Podcast Movement Virtual starts today - with a set of keynotes. Our Editor, James Cridland, is moderating a session about emerging podcast markets later today - join him with guests from Asia, Africa and Europe. Yes, there’s still time to register. (Hint: look in the classifieds)

👉Podcast app Entale has unveiled a revamp of their “industry-leading podcast AI technology”, which adds automated interaction to podcast listening. The app automatically links any podcast mention to people, places, films and more.

👉Vurbl, a new “audio and podcasting platform”, has announced pre-seed funding. In closed beta, it offers creators their own “audio station”.

👉Buzzsprout is the first podcast host to support the new <podcast:locked> RSS element, designed to help with the podcast piracy problem. “Buzzsprout now fully support this element on both sides. You can toggle the locked status of your podcast on/off and Buzzsprout will not import a locked podcast.”
We notice that Anchor have now removed our purposefully-pirated podcast. No word on whether they’ll support this new tag as yet, though.

👉Acast is powering a set of new, paid podcasts from ThePioneer, a German journalism platform. The launch is powered by Acast Access, a product Acast first launched in May last year.

👉Stitcher is now officially owned by SiriusXM, after the purchase completed yesterday. As part of that, Stitcher’s podcasts are now on Pandora.

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