 |
| Angelica Cob-Baehler |
Cob-Baehler, who was instrumental in discovering and developing acts -- most notably Katy Perry -- was a fierce advocate for the artists she worked with during her 25-year career, including Stone Temple Pilots, John Mayer, Death Grips, System of a Down and 30 Seconds to Mars.
Most recently, Cob-Baehler, known as “Geli” to her friends, was chief marketing officer for Big 3, the professional 3-on-3 basketball league, founded by Jeff Kwatinetz and Ice Cube.
Cob-Baehler met Perry while she was a vp at Columbia Records. Perry was signed to the label and recorded a still-unreleased album. When Cob moved to Virgin Records in 2005 -- hired as svp of publicity by then-CEO Jason Flom, with whom she'd worked at Atlantic Records -- she began an ultimately successful campaign to bring Perry to Capitol Records (following Virgin’s merger into the EMI Music Group) and played a large role in the A&R and creative direction of Perry’s 2008 breakthrough album, One of the Boys, as well as the follow-up, Teenage Dream. They remained close until Cob-Baehler’s death.
"Angelica was a consummate professional," says Flom, now head of Lava Records.
"She had an uncanny ability to recognize talent and a gift for helping artists reach their greatest potential. I know Angelica as the person who believed in Kid Rock when few others did and she worked tirelessly to help transform him into a superstar. Angelica was the person who was responsible for bringing a then unknown performer named Katy Perry to Virgin Records. But what I will always remember about Angelica was her kind and gentle spirit. For even though she was strong and tough, she never lost her cool and she had a tremendous positive impact on my life and on the lives of countless others. Rest in peace, Angelica. You are gone too soon, but you will never be forgotten."
No comments:
Post a Comment