Big Broadcasting’s KOKO-FM in Fresno, California has announced a is move to a new groove following its switch to Rhythmic-oriented Jammin’ 94.3 FM.
Big Broadcasting, Inc. owner and legendary air personality, Art Laboe’s syndicated radio program “The Art Laboe Connection” will continue to air Monday through Friday from 7 p.m. to midnight and on Sundays from 6 p.m. to midnight on Jammin’ 94.3.
The station is being programmed by legendary L.A. programmer, Mike Marino, who successfully launched the Old School and Throwbacks format at KHHT/Los Angeles, KJHM/Denver and KMRJ/Palm Springs.
Mike Marino said, “Our unique blend of old school and R&B throwbacks super serves an adult female audience ignored by other contemporary and gold-based radio stations in the market. Passion levels for this music is off the charts. Fresno will get the ‘feels’ from Jammin.”
|KOKO 94.3 FM (6 Kw) Red=60dBU Coverage Area|
KOKO looking for a share of Cumulus Media’s own Rhythmic Oldies KMGV Mega 97.9 FM.