Friday, April 1, 2016

AdLarge Media Re-Organizes Digital Team

AdLarge Media has announced the reorganization of its digital audio team to provide focused expansion of specific growth areas. Jay Green will continue to lead the expansion of AdLarge’s digital audio content portfolio in the role of Vice President, Digital Content Partnerships, reporting to AdLarge Co-Founders and Co-Chief Executive Officers Gary Schonfeld and Cathy Csukas.

As part of the restructuring, Ilwira Marciszek, Director, Ad Operations, and Stephanie Vance, Director, Revenue Planning & Development, will now report to Chief Revenue Officer Don Wachsmith for a more seamless ad sales operation process. As announced earlier this week, Yvonne Lacey will focus on growing digital advertising as AdLarge’s Vice President, Digital Sales Development, and also will report to Wachsmith.

“Since we launched AdLarge Media five years ago, we have grown our staff and our digital platform extensively,” stated Schonfeld. “We needed more focused goals for individual team members and a more streamlined structure to our organization. Cathy and I are particularly pleased that we were able to accomplish this with our existing, stellar core digital team of Jay, Ilwira, and Stephanie, and the addition of Yvonne.”

AdLarge has digital audio content partnerships with marquee brands such as Shaquille O’Neal’s Shaq Fu Radio, Jim Breuer’s The Metal In Me and Mets and More, Farnoosh Torabi’s So Money, AP News On Demand, RotoWire, and more.

"There has never been a more exciting time in the digital audio marketplace,” said Green. “We are growing the AdLarge portfolio through existing and future partnerships, as well as through new content creation, with a focus on delivering engaged listeners to our advertisers.”

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