Wednesday, September 26, 2018
WWOne to Syndicate Rick & Sasha Morning Show
Westwood One will be nationally syndicating a new weekday morning show pairing two of the most popular Urban voices in the country — Former Hot 105 FM/Miami personality Rick Party and Former Kiss 104.1 FM/Atlanta personality Sasha the Diva.
Rick and Sasha will air live mornings from 6-10 am in all time zones across America plus be available for other dayparts and Urban formats.
This new morning drive program will include comedian Benji Brown along with other incredible talent. Rick and Sasha targets 25-54 Urban AC listeners looking for great music, hot conversation, and interactive discussions, while super serving females 35-44. An impressive station list of 20 plus stations are earmarked to join as part of the national rollout.
“The natural chemistry between Rick and Sasha is undeniable and deserves a wide audience with the reach and scale that only Westwood One has to offer,” said Suzanne Grimes, EVP Marketing for Cumulus Media and President, Westwood One. “Rick and Sasha delivers personality, energy, and authenticity to younger Urban AC listeners and the brand marketers hoping to reach them.”
“We’re very excited about this opportunity! It’s been our life-long dream to have a syndicated platform that allows us to inspire, inform, educate, entertain and bring ‘Real People, Real Radio.’ We look forward to connecting, engaging and entertaining listeners across the U.S,” said Rick and Sasha.
For more information on Rick and Sasha and how it can serve your station or company, contact Neal Bird, email@example.com or (310) 840-4207, or Gary Bernstein, firstname.lastname@example.org or (508) 245-1776.
Posted 3:45:00 AM